We use this alongside this template https://slite.com/templates/content-marketing
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A good way to get your brand out there as you're starting out in the B2B SaaS world is to offer your insights and ideas in other publications. Guest blogging takes some time but it's a good place to start having a voice and speak to qualified audiences.
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We use this template at Slite to easily gather places where we can post and to keep track of where we've sent out articles, been published etc. It's also the perfect place for the whole team to pitch in with ideas!