Stop selling features your prospects dont care about!

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Use this base to evaluate your sales and marketing strategy.

Prospects dont want to hear

  • Your history
  • How dependable you are
  • How you are a "partner"
  • How big your warehouse is

They care about

  • Increasing profits
  • Attracting and retaining customers
  • Reducing stress
  • Reducing costs

Look at your sales pitch, your web site and your sales collateral. Now, enter the those key words in this base. 98% of you are marketing to features…not benefits.

Take an hour to do a deeper dive by scheduling a one on one with me here https://calendly.com/bobhadorn

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Updated April 23, 2021 at 12:22 PM
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Bob Hadorn

I love helping people find jobs, understand the sales process and develop plans using simple tools https://calendly.com/bobhadorn
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