When it comes to product launches, everyone plays a part. But not everyone needs the same information. That's why we’ve made a template that lets you customize a product launch plan, offer varied permissions to your team members, and provide personalized views for everyone who needs to see how things are shaping up. Whether you're building a feature roadmap, tracking your team's deadlines, or planning world-class launch activities, the information you need is always a click or tap away.
There are dozens of good reasons to launch your product with Airtable, but we’ll give you a few.
With Airtable’s product launch template, you can:
Still not convinced? Here are three more reasons:
A product launch is a set of coordinated events and activities a business undertakes to put a new product in the market. Product launches represent an exciting milestone in the product lifecycle, and while many think a launch is all about making a splash with your product’s announcement, there's so much more to it than that. Product launches help bring attention to both the product and your brand, it opens the door to early user feedback to guide future product improvements, and it shapes the product's perception in customers' eyes.
Every organization approaches product launches in its own way. And since product launches require input and collaboration from so many team members, such as engineering, executive leadership, product, marketing, and sales, the most effective product launch plans center around clear communication, accurate task management, and product management best practices. That's where a product launch plan template is a perfect solution. Just think: how will everyone on your team know what's happening and what their role is in all of it? And what's the protocol when the timeline changes?
With a product launch plan template, you can be comfortable answering any of those questions.
You'll know you're making the right decisions in your product launch planning when you've got all of these things covered:
Airtable's product launch template is an ideal option to help you accomplish every one of these things and more. It gives you a pre-built example product launch spreadsheet and list that you can use immediately and edit to your needs, and it has a ton of sorting, filtering, sharing, and viewing options that takes your product launch planning to the next level.
Building a product launch plan starts with knowing your high-level business goals and aligning them with what you're looking to accomplish with your product launch. For example, is this your company's first product? How soon do you want to launch the product? Are you equipped with the right people and resources to launch in the timeframe you're envisioning?
Airtable's product launch template is perfect for addressing all of these questions and getting your whole team working together beautifully at every step of your product launch.
With this template, you'll have a powerful tool to help you with these specific product launch activities and more:
Discover more resources: how to launch a new product, how to plan a successful product launch event, product launch checklists, the best product roadmap tools, the best product management software.