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Title
Название
Author
Cover
Year
Summary
For Entrepreneurs
For Product managers
Think and Grow Rich
Думай и Богатей!
Napoleon Hill
1937
This is the original 1937 version of Napoleon Hill's Classic Book: "Think and Grow Rich". To the greatest extent possible, the text and formatting have been kept exactly the same as in the original release with the exception of some minor formatting changes.
0.82
0.99
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Бизнес с нуля. Метод Lean Startup для быстрого тестирования идей и выбора бизнес-модели
Eric Ries
2011
Мы привыкли считать, что процессы и менеджмент — это что-то скучное и унылое, а стартапы — динамичное и увлекательное, где нет места никаким правилам. Однако верно как раз обратное: создание стартапа должно быть подчинено четкой методике, имеющей строго определенные шаги. Основная идея метода «экономичный стартап», разработанного Эриком Рисом, заключается в быстром тестировании идей новых продуктов на реальных потребителях и постоянной корректировке бизнес-модели, с тем чтобы начинать масштабные
0.73
2.17
Good to Great: Why Some Companies Make the Leap... and Others Don't
От хорошего к великому. Почему одни компании совершают прорыв, а другие нет...
James C. Collins
2001
В книге анализируется опыт компаний, осуществивших переход от хороших показателей к выдающимся, таких как: Abbott, Circuit City, Fannie Mae, Gillette, Kimberly-Clark, Kroger, Nucor, Philip Morris, Pitney Bowes, Walgreens, Wells Fargo. Эти компании сохраняли высокие результаты в течение 15 лет. Так, к 2000 г. инвестиции в $1, сделанные в 1965 г. в эти компании, увеличились бы в 471 раз, а инвестиции в акции всех компаний на рынке увеличились бы лишь в 56 раз. Исследовательская команда во главе с
0.67
1.55
Zero To One: Notes On Startups, Or How To Build The Future
От нуля до единицы: заметки о стартапах, или как построить будущее
Peter Thiel, Blake Masters
2014
Книга ОТ НУЛЯ К ЕДИНИЦЕ посвящена технологиям создания успешного стартапа, ведущего к образованию мощного монопольного бизнеса. Понимая конкуренцию как разрушительную силу, Питер Тиль предлагает своему читателю убедиться в действенности монополистических бизнес-стратегий на примере опыта огромного количества компаний, среди которых Facebook, Microsoft, eBay, Twitter и многие другие. Кроме того, книга содержит рассуждения о том, что такое стартапное мышление, и рекомендации по формированию сплоче
0.67
2.05
Delivering Happiness: A Path to Profits, Passion, and Purpose
Доставляя счастье. От нуля до миллиарда
Tony Hsieh
2010
In DELIVERING HAPPINESS, Zappos CEO Tony Hsieh shares the different lessons he has learned in business and life, from starting a worm farm to running a pizza business, through LinkExchange, Zappos, and more. Fast-paced and down-to-earth, DELIVERING HAPPINESS shows how a very different kind of corporate culture is a powerful model for achieving success-and how by concentrating on the happiness of those around you, you can dramatically increase your own.
0.67
1.60
The Goal: A Process of Ongoing Improvement
Цель. Процесс непрерывного совершенствования
Eliyahu M. Goldratt
1984
This book, which introduces the Theory of Constraints, is changing how America does business. The Goal is a gripping, fast-paced business novel about overcoming the barriers to making money. You will learn the fundamentals of identifying and solving the problems created by constraints. From the moment you finish the book you will be able to start successfully addressing chronic productivity and quality problems.
0.64
1.83
The Innovator's Dilemma
Дилемма инноватора
Clayton M. Christensen
1997
In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership -- or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate. Focusing on "disruptive technology" -- the Honda Super Cub, Intel's 8088 processor, or the hydraulic excavator, for example -- Christensen shows why most companies miss "the next great wave." Whether in electronics or
0.62
1.69
Influence: The Psychology of Persuasion
Психология влияния
Robert B. Cialdini
1984
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
0.60
1.27
Rework
Rework. Бизнес без предрассудков
Jason Fried
2010
With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.
0.56
1.55
Steve Jobs
Стив Джобс
Walter Isaacson
2011
In Steve Jobs: The Exclusive Biography, Isaacson provides an extraordinary account of Jobs' professional and personal life. Drawn from three years of exclusive and unprecedented interviews Isaacson has conducted with Jobs as well as extensive interviews with Jobs' family members and key colleagues from Apple and its competitors, Steve Jobs: The Exclusive Biography is the definitive portrait of the greatest innovator of his generation.
0.55
1.56
The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Легко не будет. Как построить бизнес, когда вопросов больше, чем ответов
Ben Horowitz
2014
In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, draws on his own story of founding, running, selling, buying, managing, and investing in technology companies to offer essential advice and practical wisdom for navigating the toughest problems business schools don't cover.
0.54
1.91
My Life and Work
Моя жизнь, мои достижения
Henry Ford
1922
"My Life and Work" is the autobiography of Henry Ford. Written in conjunction with Samuel Crowther, "My Life and Work" chronicles the rise and success of one of the greatest American entrepreneurs and businessmen. Henry Ford and the Ford Motor Company will forever be identified with early 20th century American industrialism. The innovations to business and direct impact on the American economy of Henry Ford and his company are immeasurable. His story is brilliantly chronicled in this classic Ame
0.53
1.18
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change
Семь навыков высокоэффективных людей
Stephen Covey
1989
In The 7 Habits of Highly Effective People, author Stephen R. Covey presents a holistic, integrated, principle-centered approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, service, and human dignity -- principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.
0.51
1.50
The Four Steps to the Epiphany: Successful Strategies for Startups That Win
Четыре шага к озарению. Стратегии создания успешных стартапов
Steve Blank
2005
The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.
0.50
1.39
Customers for Life: How to Turn That One-Time Buyer Into a Lifetime Customer
Клиенты на всю жизнь
Carl Sewell
1990
In this completely revised and updated edition of the customer service classic (more than 600,000 copies sold), Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world. Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original
0.49
1.04
How to Win Friends and Influence People
Как приобретать друзей и оказывать влияние на людей
Dale Carnegie
1936
Since its release in 1936, How to Win Friends and Influence People has sold more than 15 million copies. Dale Carnegie's first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives.
0.48
1.12
Rich Dad, Poor Dad
Богатый папа, бедный папа
Robert T. Kiyosaki
1997
Personal finance author and lecturer Robert T. Kiyosaki developed his unique economic perspective from two very different influences - his two fathers. One father (Robert's real father) was a highly educated man but fiscally poor. The other father was the father of Robert's best friend - that Dad was an eighth-grade drop-out who became a self-made multi-millionaire. The lifelong monetary problems experienced by his poor dad pounded home the counterpoint communicated by his rich dad. Taking that
0.45
0.88
Sam Walton: Made In America
Сделано в Америке
Sam Walton
1992
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure if his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style.In a story rich with ane
0.44
0.92
Atlas Shrugged
Атлант расправил плечи
Ayn Rand
1957
This is a mystery story, not about the murder — and rebirth — of man’s spirit. It is a philosophical revolution, told in the form of an action thriller of violent events, a ruthlessly brilliant plot structure and an irresistible suspense. Do you say this is impossible? Well, that is the first of your premises to check.
0.44
0.98
Thinking, Fast and Slow
Думай медленно, Решай быстро
Daniel Kahneman
2011
In the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities—and also the faults and biases—of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behavior. The impact of loss aversion and overconfidence
0.43
1.71
45 татуировок менеджера. Правила российского руководителя
Максим Батырев
2014
Названия глав этой книги - татуировки. Это свод принципов и правил, проверенных многолетней практикой успешного менеджера, его житейский и организаторский опыт. Это простые и яркие истории о том, как и почему надо вести дела, если хочешь добиться успеха. За каждой из этих глав стоят осмысленные действия, чья-то боль, мучения, радости, удачный и неудачный опыт, увольнения и лидерство, а главное - нужный результат.
0.38
0.88
Screw It, Let's Do It: Lessons In Life
К черту все! Берись и делай!
Richard Branson
2006
Throughout my life I have achieved many remarkable things. In Screw It, Let's Do It, I will share with you my ideas and the secrets of my success, but not simply because I hope they'll help you achieve your individual goals.
0.37
1.12
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
Как работать по 4 часа в неделю и при этом не торчать в офисе "от звонка до звонка", жить где угодно и богатеть
Timothy Ferriss
2007
What do you do? Tim Ferriss has trouble answering the question. Depending on when you ask this controversial Princeton University guest lecturer, he might answer: "I race motorcycles in Europe." "I ski in the Andes." "I scuba dive in Panama." "I dance tango in Buenos Aires." He has spent more than five years learning the secrets of the New Rich, a fast-growing subculture who has abandoned the "deferred-life plan" and instead mastered the new currencies-time and mobility-to create luxury lifestyl
0.37
0.61
Crossing the Chasm
Преодоление пропасти. Как вывести технологический продукт на массовый рынок (Маркетинг и продажа хайтек-товаров массовому потребителю)
Geoffrey A. Moore
1991
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
0.35
1.48
Everything is negotiable!
Переговоры
Gavin Kennedy
1983
This is a completely new and revised third edition of a bestselling business book. It tells the reader how to make better deals, and is packed with advice on hoe to handle negotiations whether for big stakes (property, long-term contracts, companies, territories etc) or smaller ones such as getting your car fixed, buying TVs or videos or negotiating with spouses or colleagues. The growing economies of the Pacific Rim, and the changing face of Eastern Europe are addressed in new examples and case
0.34
0.99
И ботаники делают бизнес
Максим Котин
2011
Когда-то предпринимателями в России становились авантюристы и бюрократы, если не просто бандиты. Теперь в бизнес идут обыкновенные люди, менеджеры среднего звена и интеллигенты, которых предшественники назвали бы, наверное, мечтателями и «ботаниками». Каждый из них ищет ответ на вопрос: а что будет со мной, если я в условиях современной России, которой правят олигархи, чиновники и силовики, возьму и брошу большую, но чужую компанию, чтобы сделать маленькую, но свою? История «настырного идеалиста
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0.72
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Rob Fitzpatrick
2013
Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better
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1.03
Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny!
Разбуди в себе исполина
Anthony Robbins
1992
Anthony Robbins, the nation's leader in the science of peak performance, shows you his most effective strategies and techniques for mastering your emotions, your body, your relationships, your finances, and your life. The acknowledged expert in the psychology of change, Anthony Robbins provides a step-by-step program teaching the fundamental lessons of self-mastery that will enable you to discover your true purpose, take control of your life and harness the forces that shape your destiny.
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0.93
Business Model Generation
Построение бизнес-моделей. Настольная книга стратега и новатора
Alexander Osterwalder
2010
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.
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1.18
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
Стартап. Настольная книга основателя
Steven Gary Blank
2012
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1.07
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
Малый бизнес: от иллюзий к успеху
Michael E. Gerber
1995
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the l
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0.72
Losing My Virginity: How I've Survived, Had Fun, and Made a Fortune Doing Business My Way
Теряя невинность. Как я построил бизнес, делая все по-своему и получая удовольствие от жизни
Richard Branson
1998
Losing My Virginity is the unusual, frequently outrageous autobiography of one of the great business geniuses of our time. When Richard Branson started his first business, he and his friends decided that "since we're complete virgins at business, let's call it just that: Virgin." Since then, Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy.
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1.08
Running Lean
Ash Maurya
2012
In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.
0.28
1.14
The Richest Man in Babylon
Самый богатый человек в Вавилоне
George S. Clason
1926
Countless readers have been helped by the famous “Babylonian parables,” hailed as the greatest of all inspirational works on the subject of thrift, financial planning, and personal wealth. In language as simple as that found in the Bible, these fascinating and informative stories set you on a sure path to prosperity and its accompanying joys. Acclaimed as a modern-day classic, this celebrated bestseller offers an understanding of—and a solution to—your personal financial problems that will guide
0.27
0.91
Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant
Стратегия голубого океана
W. Chan Kim
2004
In the international bestseller Blue Ocean Strategy, W. Chan Kim and Renee Mauborgne argue that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors, but from creating "blue oceans"—untapped new market spaces ripe for growth. Such strategic moves, which the authors call “
0.27
1.05
Business Stripped Bare
Обнаженный бизнес
Ричард Брэнсон
2009
0.26
NaN
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Стартап. 11 мастер-классов от экс-евангелиста Apple и самого дерзкого венчурного капиталиста Кремниевой долины
Гай Кавасаки
2010
0.26
NaN
Outliers: The Story of Success
Гении и аутсайдеры
Malcolm Gladwell
2008
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different?
0.26
0.90
Scrum: The Art of Doing Twice the Work in Half the Time
Scrum. Революционный метод управления проектами
Jeff Sutherland
2014
We live in a world that is broken. For those who believe that there must be a more efficient way for people to get things done, here from Scrum pioneer Jeff Sutherland is a brilliantly discursive, thought-provoking book about the management process that is changing the way we live. In the future, historians may look back on human progress and draw a sharp line designating “before Scrum” and “after Scrum.” Scrum is that ground-breaking. It already drives most of the world’s top technology compan
0.25
0.81
Scaling Up: How a Few Companies Make It...and Why the Rest Don't
Развитие бизнеса. Инструменты прибыльного роста
Verne Harnish
2014
Winner of the 2015 International Book Awards for General Business Winner of the 2015 National Indie Excellence Award for General Business Winner of the 2015 Readers' Favorite International Book Award Gold Medal for Non-Fiction Business Winner of the 2015 Paris Book Festival Award for Business Winner of the 2015 Amsterdam Book Festival Award for Business Winner of the 2015 San Francisco Book Festival Award for Business Finalist of the 2015 International Book Awards for Best New Non-Fiction
0.25
0.72
Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm
Verne Harnish
2002
What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous One-Page Strategic Plan to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices adapted from some of the best-run firms on the planet. Included is an instructive chapter co-authored by Rich Russakoff, revealing winning tactics to get banks to finance your business. Lastly, there are case studies demons
0.25
0.69
The Smartest Guys in the Room: The Amazing Rise and Scandalous Fall of Enron
«Самые смышленые парни в этой комнате: Невероятный взлёт и скандальное падение Enron»
Bethany McLean, Peter Elkind
2004
There were dozens of books about Watergate, but only All the President's Men gave readers the full story, with all the drama and nuance and exclusive reporting. And thirty years later, if you're going to read only one book on Watergate, that's still the one. Today, Enron is the biggest business story of our time, and Fortune senior writers Bethany McLean and Peter Elkind are the new Woodward and Bernstein. Remarkably, it was just two years ago that Enron was thought to epitomize a great New Eco
0.24
0.67
The Design of Everyday Things
Дизайн привычных вещей
Don Norman
1988
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
0.24
1.34
Founders at Work
Jessica Livingston
2001
Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they le
0.24
0.93
Getting Things Done: The Art of Stress-Free Productivity
Как привести дела в порядок
David Allen
2015
Since it was first published almost fifteen years ago, Getting Things Done has become one of the most influential business books of its era, and the ultimate book on personal organization. GTD is now shorthand for an entire way of approaching professional and personal tasks, and has spawned an entire culture of websites, organizational tools, seminars, and offshoots.
0.23
1.54
The Essential Drucker
Энциклопедия менеджмента
Peter Drucker
2000
0.23
NaN
Start with Why: How Great Leaders Inspire Everyone to Take Action
Начни с вопроса "Почему?". Как выдающиеся лидеры вдохновляют действовать
Саймон Синек
2015
Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. It was their natural ability to start with why that enabled them to inspire those around them and to a
0.24
0.78
The Power of Habit: Why We Do What We Do in Life and Business
Сила привычки. Почему мы живем и работаем именно так, а не иначе
Charles Duhigg
2011
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.
0.23
1.14
The Deadline: A Novel about Project Management
Deadline. Роман об управлении проектами
Tom DeMarco
1997
Contents- Preface- Opportunity Knocking- Standing Up to Kalbfuss- Silikon Valejit- The CD-ROM Plant- NNL- The World's Greatest Project Manager- Taking On Staff- The Eminent Dr. Rizzoli- Ex-General Markov- Abdul Jamid- The Sinister Minister Belok- The Numbers Man- QuickerStill- Morovia's First Programmer- Think Fast!- Planning for the Summer Games- The Guru of Conflict Resolution- Maestro Diyeniar- Interlude- Part and Whole- Standing on Ceremony- Endgame Begins- The Year's Hottest IPO- Passing Th
0.23
0.90
Small Giants: Companies That Choose to Be Great Instead of Big
Великие, а не большие
Bo Burlingham
2005
In Small Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meye
0.22
0.62
Who Moved My Cheese?
Где Мой Сыр?
Spencer Johnson
1998
Written by Spencer Johnson, coauthor of The One Minute Manager, this enlightening and amusing story illustrates the vital importance of being able to deal with unexpected change. Who Moved My Cheese? is often distributed by managers to employees as a motivational tool, but the lessons it teaches can benefit literally anyone, young or old, rich or poor, looking for less stress and more success in every aspect of work and life
0.22
0.77
The Effective Executive: The Definitive Guide to Getting the Right Things Done (Harperbusiness Essentials)
Эффективный управляющий
Peter Drucker
1966
The measure of the executive, Peter F. Drucker reminds us, is the ability to "get the right things done." This usually involves doing what other people have overlooked as well as avoiding what is unproductive. Intelligence, imagination, and knowledge may all be wasted in an executive job without the acquired habits of mind that mold them into results.
0.22
0.85
The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer
Производственная система Тойоты
Jeffrey K. Liker
2003
The Toyota Way reveals the management principles behind Toyota's worldwide reputation for quality and reliability. Dr. Jeffrey Liker, a renowned authority on Toyota's Lean methods, explains how you can adopt these principles--known as the "Toyota Production System" or "Lean Production"--to improve the speed of your business processes, improve product and service quality, and cut costs, no matter what your industry.
0.21
0.94
Reinventing Organizations: A Guide to Creating Organizations Inspired by the Next Stage of Human Consciousness
Открывая организации будущего
Frederic Laloux, Ken Wilber
2014
The way we manage organizations seems increasingly out of date. Deep inside, we sense that more is possible. We long for soulful workplaces, for authenticity, community, passion, and purpose. In this groundbreaking book, the author shows that every time, in the past, when humanity has shifted to a new stage of consciousness, it has achieved extraordinary breakthroughs in collaboration. A new shift in consciousness is currently underway. Could it help us invent a more soulful and purposeful way
0.21
0.83
When Genius Failed: The Rise and Fall of Long-Term Capital Management
Когда гений терпит поражение. Взлет и падение компании Long-Term Capital Management, или Как один небольшой банк создал дыру в триллион долларов
Roger Lowenstein
2000
n this business classic—now with a new Afterword in which the author draws parallels to the recent financial crisis—Roger Lowenstein captures the gripping roller-coaster ride of Long-Term Capital Management. Drawing on confidential internal memos and interviews with dozens of key players, Lowenstein explains not just how the fund made and lost its money but also how the personalities of Long-Term’s partners, the arrogance of their mathematical certainties, and the culture of Wall Street itself c
0.21
0.88
Inspired: How To Create Products Customers Love
На крючке. Как создавать продукты-хиты
Marty Cagan
2008
Why do some products make the leap to greatness while others donot? Creating inspiring products begins with discovering a productthat is valuable, usable, and feasible. If you can not do this,then it s not worth building anything. - How do you decide which product opportunities to pursue? - How do you get evidence that the product you are going to askyour engineering team to build will be successful? - How do you identify the minimal possible product that will besuccessful? - How do you manage t
0.22
1.93
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Корпорация гениев. Как управлять командой творческих людей
Ed Catmull
2009
“What does it mean to manage well?”
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1.43
Бизнес как игра. Грабли российского бизнеса и неожиданные решения
Сергей Абдульманов
2015
Здравые жизненные бизнес-советы от руководства компании «Мосигра». В этой книге руководители компании «Мосигра» делятся своим богатым опытом, рассказывают о пройденном пути, набитых шишках и победах.
0.21
0.67
Elon Musk: Inventing the Future
Ashlee Vance
2015
A book on Tesla, SpaceX, & the quest for a fantastic future
0.21
0.73
The Soft Edge: Where Great Companies Find Lasting Success
В здоровом бизнесе — здоровый дух. Как великие компании вырабатывают иммунитет к кризисам
Рич Карлгаард
2015
0.21
NaN
The Willpower Instinct: How Self-Control Works, Why It Matters, and What You Can Do to Get More of It
Сила воли. Как развить и укрепить
Kelly McGonigal
2011
The first book to explain the new science of self-control and how it can be harnessed to improve our health, happiness, and productivity.
0.20
0.79
The Black Swan: The Impact of the Highly Improbable
Черный лебедь
Nassim Nicholas Taleb
2007
Elegant, startling, and universal in its applications 'The Black Swan' will change the way you look at the world. Taleb is a vastly entertaining writer, with wit, irreverence, and unusual stories to tell. He has a polymathic command of subjects ranging from cognitive science to business to probability theory.
0.20
0.92
Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company
Выживают только параноики
Andrew S. Grove
1988
Under Andy Grove's leadership, Intel has become the world's largest chip maker and one of the most admired companies in the world. In Only the Paranoid Survive, Grove reveals his strategy of focusing on a new way of measuring the nightmare moment every leader dreads--when massive change occurs and a company must, virtually overnight, adapt or fall by the wayside.
0.20
0.89
Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All
Великие по собственному выбору
James C. Collins, Morten T. Hansen
2011
The new question: Ten years after the worldwide bestseller "Good to Great," Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In "Great by Choice," Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times. The new study: "Great by Choice" distinguishes itself from Collins's prior work by its focus on the type of unstable environments faced
0.20
0.87
The Advantage: Why Organizational Health Trumps Everything Else in Business
Сердце компании. Почему организационная культура значит больше, чем стратегия или финансы
Patrick Lencioni
2012
There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference between successful companies and mediocre ones has little to do with what they know and how smart they are and more to do with how healthy they are. In this book, Lencioni brings together his vast experience and many of the themes cultivated in his other best-s
0.20
0.81
The No Asshole Rule: Building a Civilised Workplace and Surviving One That Isn't
Не работайте с м*даками. И что делать, если они вокруг вас
Роберт И. Саттон
2015
0.20
NaN
Flow: The Psychology of Optimal Experience
Поток
Mihaly Csikszentmihalyi
1990
The world's foremost producer of personal development and motivational audio programs gives you the tools to unleash the secret of peak performance. Remember the last time that you were so focused, so motivated that you felt at the absolute top of your form -- alert, energized and free of self-consciousness? Chances are you were experiencing flow -- an almost euphoric state of concentration and complete involvement. Now, esteemed psychologist Mihaly Csikszentmihalyi reveals how you can achieve
0.20
0.77
Hostage at the Table: How Leaders Can Overcome Conflict, Influence Others, and Raise Performance
Не стать заложником. Сохранить самообладание и убедить оппонента
Joe W. Forehand, George Kohlrieser
2006
George Kohlrieser--an international leadership professor, consultant, and veteran hostage negotiator--explains that it is only by openly facing conflict that we can truly progress through the most difficult business challenges. In this provocative book, he reveals how the proven techniques and psychological insights used in hostage negotiation can be applied successfully to any personal or business relationship. Step by step, he outlines the seven key factors that anyone can use to remove the bl
0.19
0.73
Emotional Intelligence: Why Il Can Matter More Than IQ
Эмоциональный интеллект. Почему он может значить больше, чем IQ
Daniel Goleman
1995
Through vivid examples, Goleman delineates the five crucial skills of emotional intelligence, and shows how they determine our success in relationships, work, and even our physical well-being. What emerges is an entirely new way to talk about being smart.
0.19
0.76
Правила лучших CEO. История и принципы работы восьми руководителей успешных компаний
Уильям Торндайк
2014
0.19
NaN
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
Geoffrey A. Moore
1995
Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers determine whether the product takes off or falls flat. In Inside the Tornado, Moore details various marketing strategies that will teach marketers how reach these customers and how to take advantage of living inside the tornado in order to reap the benefits of mainstream adoption.
0.19
0.68
The Dance of Change: The challenges to sustaining momentum in a learning organization
Танец перемен. Новые проблемы самообучающихся организаций
Peter M. Senge, Richard Ross, Art Kleiner, Charlotte Roberts
1999
Since Peter Senge published his groundbreaking book The Fifth Discipline, he and his associates have frequently been asked by the business community: "How do we go beyond the first steps of corporate change? How do we sustain momentum?" They know that companies and organizations cannot thrive today without learning to adapt their attitudes and practices. But companies that establish change initiatives discover, after initial success, that even the most promising efforts to transform or revitaliz
0.19
0.68
Сердце компании. Почему организационная культура значит больше, чем стратегия или финансы
Ленсиони Патрик
2013
0.19
NaN
Trump Never Give Up: How I Turned My Biggest Challenges Into Success
Трамп никогда не сдается
Donald J. Trump
2007
n Never Give Up, Donald Trump tells the dramatic stories of his biggest challenges, lowest moments, and worst mistakes--and how he uses tenacity and creativity to turn defeat into victory. Each chapter includes an inspiring story from Trump's career and concludes with expert commentary and coaching from adversity researcher and author Paul Stoltz. Inspirational and intelligent, Never Give Up will help you deal with your own personal challenges, failures, and weaknesses.
0.19
0.78
Пиши, сокращай. Как создавать сильный текст
Максим Ильяхов
2017
Цитата "На какое из писем человек скорее ответит? В каком ему проще разобраться? Какое лучше побуждает к действию? Текст может показаться не самой важной частью нашей жизни - особенно если вы не профессиональный писатель. Но от того, как мы формулируем мысли на письме, зависит очень многое: понимают нас или нет, прислушиваются ли к нам, делают ли другие то, что нам нужно, и что они о нас думают. Мы формулируем свои мысли в письмах, объявлениях, статьях, презентациях, и везде о нас судят по текст
0.18
0.80
Как стать бизнесменом
Олег Тиньков.
2011
Олег Тиньков – легенда российского бизнеса, настоящий человек-бренд и яркий, харизматичный лидер. Он построил уже пять успешных компаний в самых разных отраслях и поэтому знает все о том, как начать свое дело с нуля и раскрутить его до бизнеса с многомиллионными, а то и миллиардными оборотами. Можно ли повторить его путь и стать столь же успешным? Можно, уверен Олег. Потому он написал книгу "Как стать бизнесменом"
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0.83
The Great Game of Business: The Only Sensible Way to Run a Company
Большая игра в бизнес
Jack Stack, Bo Burlingham
2013
The Great Game of Business started a business revolution by introducing the world to open-book management, a new way of running a business that created unprecedented profit and employee engagement. The revised and updated edition of The Great Game of Business lays out an entirely different way of running a company. It wasn’t dreamed up in an executive think tank or an Ivy League business school or around the conference table by big-time consultants. It was forged on the factory floors of the he
0.18
0.63
Reframing Organizations: Artistry, Choice, and Leadership
Рефрейминг организации. Компания как фабрика, семья, джунгли и храм
Lee G. Bolman, Terrence E. Deal
1990
In this third edition of their best-selling classic, authors Lee Bolman and Terrence Deal explain the powerful tool of "reframing." The authors have distilled the organizational literature into a comprehensive approach for looking at situations from more than one angle. Their four frames view organizations as factories, families, jungles, and theaters or temples: The Structural Frame how to organize and structure groups and teams to get results The Human Resource Frame how to tailor organizatio
0.18
0.76
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
Как чашка за чашкой строилась Starbucks
Howard Schultz
1997
In Pour Your Heart Into It, CEO Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience. The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into a company with over sixteen hundred stores worldwide and a new one opening every single business day. Just as remar
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1.08
No B.S. Ruthless Management of People & Profits: No Holds Barred, Kick Butt, Take No Prisoners Guide to Really Getting Rich
Жесткий менеджмент
Dan S. Kennedy
2008
Here it is: no warm ‘n fuzzies, no academic theories—just hard-core strategies from real world trenches…the long-overdue management book no one but Dan Kennedy would dare to write. This is your permission slip to take back control of your business, enforce standards, manage for maximum profit and actually get performance from your people! Kennedy covers: • The true nature of employer-employee relationships: friendly while you feed them (Why ownership mentality is a futile and dangerous goal) • T
0.18
0.83
Disrupted: My Misadventure in the Start-Up Bubble
Dan Lyons
2016
For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture
0.17
0.73
Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business
Краудсорсинг. Коллективный разум как инструмент развития бизнеса
Jeff Howe
2008
The very concept of crowdsourcing stands at odds with centuries of practice. Yet, for the digital natives soon to enter the workforce, the technologies and principles behind crowdsourcing are perfectly intuitive. This generation collaborates, shares, remixes, and creates with a fluency and ease the rest of us can hardly understand. Crowdsourcing, just now starting to emerge, will in a short time simply be the way things are done.
0.17
0.66
Built to Last: Successful Habits of Visionary Companies
Построенные навечно. Успех компаний, обладающих видением
Джим Коллинз, Джерри И. Поррас
2005
0.17
NaN
Benjamin Franklin: An American Life
Бенджамин Франклин. Биография
Уолтер Айзексон
2015
0.17
NaN
Искусство стратегии. Уроки Билла Гейтса, Энди Гроува и Стива Джобса
Дэвид Йоффи, Майкл Кусумано
2016
0.17
NaN
Business @ the Speed of Thought: Succeeding in the Digital Economy
Бизнес со скоростью мысли
Bill Gates
1999
In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful companies. Companion Web site.
0.17
0.64
Disrupted: My Misadventure in the Start-Up Bubble
Disrupted. Мои злоключения в стартап-пузыре
Дэн Лайонс
2016
0.17
NaN
The Power of Full Engagement: Managing Energy, Not Time, Is the Key to High Performance and Personal Renewal
Жизнь на полной мощности
Jim Loehr
2003
This groundbreaking New York Times bestseller has helped hundreds of thousands of people at work and at home balance stress and recovery and sustain high performance despite crushing workloads and 24/7 demands on their time. “Combines the gritty toughmindedness of the best coaches with the gentle-but-insistent inspiration of the most effective spiritual advisers”
0.17
1.00
How Google Works
Как работает Google
Eric Schmidt
2014
Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strat
0.17
0.99
From Third World to First
Из третьего мира — в первый
Lee Kuan Yew
2000
The remarkable inside story of nation building in the 20th century is offered by the architect of Singapore's amazing economic miracle. Kuan Yew takes a hard look at the burgeoning economic and political might of China and its portents for the future.
0.17
0.87
Wikinomics: How Mass Collaboration Changes Everything
Викиномика. Как массовое сотрудничество изменяет все
Don Tapscott, Anthony D. Williams
2006
In just the last few years, traditional collaboration—in a meeting room, a conference call, even a convention center— has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capabi
0.17
0.71
Чичваркин Е...гений. Если из 100 раз тебя посылают 99...
Максим Котин
2007
0.17
NaN
Hooked: How to Build Habit-Forming Products
Пользователь на крючке
Nir Eyal
2013
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
0.17
1.58
Think Big and Kick Ass in Business and Life
Мысли по-крупному и не тормози!
Дональд Трамп, Билл Занкер
2009
0.16
NaN
The Autobiography of Benjamin Franklin
Бенджамин Франклин. Автобиография
2004
0.16
NaN
Lean Six SIGMA for Service: How to Use Lean Speed and Six SIGMA Quality to Improve Services and Transactions
Бережливое производство плюс шесть сигм в сфере услуг. Как скорость бережливого производства и качество шести сигм помогают совершенствованию бизнеса
Michael L. George
2003
Bring the miracle of Lean Six Sigma improvement out of manufacturing and into services Much of the U.S. economy is now based on services rather than manufacturing. Yet the majority of books on Six Sigma and Lean--today's major quality improvement initiatives--explain only how to implement these techniques in a manufacturing environment. Lean Six Sigma for Services fills the need for a service-based approach, explaining how companies of all types can cost-effectively translate manufacturing-ori
0.16
0.64
Critical Chain
Критическая цель
Eliyahu M. Goldratt
1997
"Critical Chain," a gripping fast-paced business novel, does for Project Management what Eli Goldratt's other novels have done for Production and Marketing. Dr. Goldratt's books have transformed the thinking and actions of management throughout the world.
0.16
0.98
Zen and the Art of Motorcycle Maintenance
Дзен и искусство ухода за мотоциклом
Роберт Пёрсиг
2003
0.16
NaN
The Minto Pyramid Principle: Logic in Writing, Thinking and Problem Solving
Принцип пирамиды Минто. Золотые правила мышления, делового письма и устных выступлений
Barbara Minto
1987
This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.
0.15
0.76
Why nations Fail: The origins of power, prosperity and poverty
Почему одни страны богатые, а другие бедные
Daron Acemoğlu
2012
Brilliant and engagingly written, Why Nations Fail answers the question that has stumped the experts for centuries: Why are some nations rich and others poor, divided by wealth and poverty, health and sickness, food and famine?
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0.89
How to Manage in Times of Crisis
Управление в эпоху кризиса. Как сохранить ключевых людей и компанию
Ицхак Кальдерон Адизес
2017
0.15
NaN
The Future Of The Mind
Будущее разума
Michio Kaku
2014
The New York Times best-selling author of Physics of the Impossible, Physics of the Future and Hyperspace tackles the most fascinating and complex object in the known universe: the human brain. For the first time in history, the secrets of the living brain are being revealed by a battery of high tech brain scans devised by physicists. Now what was once solely the province of science fiction has become a startling reality. Recording memories, telepathy, videotaping our dreams, mind control, avat
0.15
0.78
Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist
Привлечение инвестиций в стартап. Как договориться с инвестором об условиях финансирования
Brad Feld, Jason Mendelson
2011
Praise for Venture Deals "My biggest nightmare is taking advantage of an entrepreneur without even realizing it. It happens because VCs are experts in financings and most entrepreneurs are not. Brad and Jason are out to fix that problem with Venture Deals. This book is long overdue and badly needed." —Fred Wilson, Managing Partner, Union Square Ventures "Feld and Mendelson pack a graduate-level course into this energetic and accessible book.?The authors' frank style and incisive insight make t
0.15
0.77
The Experience Economy: Work Is Theater and Every Business a Stage
Экономика впечатлений. Работа - это театр, а каждый бизнес - сцена
B. Joseph Pine II
1999
From the Publisher With The Experience Economy , Pine & Gilmore explore how successful companies — using goods as props and services as the stage — create experiences that engage customers in an inherently personal way. Why does a cup of coffee cost more at a trendy cafe than it does at the corner diner or when brewed at home? It's the value that the experience holds for the individual that determines the worth of the offering and the work of the business. From online communities to airport park
0.14
0.77
Grinding It Out: The Making of McDonald's
McDonald's: Как создавалась империя
Ray Kroc, Robert Anderson
1992
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now mee
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0.78
What Got You Here Won't Get You There: How Successful People Become Even More Successful
Прыгни выше головы! 20 привычек, от которых нужно отказаться, чтобы покорить вершину успеха
Marshall Goldsmith, Mark Reiter
2007
America's most sought-after executive coach shows how to climb the last few rungs of the ladder The corporate world is filled with executives, men and women who have worked hard for years to reach the upper levels of management. They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one perso
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0.93
Execution: The Discipline of Getting Things Done
Искусство результативного управления
Larry Bossidy
2002
Execution may very well be the best business book of the year, and one of the most useful to have come around in a long time. This smart and pithy book focuses on a simple though vexing challenge: How can the leaders of an organization exhort their people to deliver on the most important goals?....It's rare to find a book like this that blends smart practice with intelligent articulation of how to get things done. Do yourself a favor. Buy it.
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0.84
How The Mighty Fall And Why Some Companies Never Give In
Как гибнут великие и почему некоторые компании никогда не сдаются
James C. Collins
2009
Decline can be avoided. Decline can be detected. Decline can be reversed. Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall, Collins confronts these questions, offering leaders the well-founded hope that they can learn how to stave off decline an
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0.70
Shoe Dog: A Memoir by the Creator of Nike
Продавец обуви. История компании Nike, рассказанная ее основателем
Phil Knight
2016
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.
0.13
0.97
Family Wealth: Keeping It in the Family: How Family Members and Their Advisers Preserve Human, Intellectual, and Financial Assets for Generations
Богатство семьи. Как сохранить в семье человеческий, интеллектуальный и финансовые капиталы
James Hughes
1997
Every family, looking at the next generation, hopes to confer advantages that are more than just material and financial--to inculcate character and leadership, to inspire creativity and enterprise, to help all family members find and follow their individual callings, and to avoid the financial dependency and loss of initiative that can all too often be an unwanted consequence of financial success. Yet many families never succeed in realizing that vision, much less sustaining it for three, four,
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0.74
Ignore Everybody: and 39 Other Keys to Creativity
Hugh MacLeod
2009
When Hugh MacLeod was a struggling young copywriter living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. Those cartoons eventually led to a popular blog-gapingvoid.com-and a reputation for pithy insight and humor, in both words and pictures.MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world? Where does inspiration come from? What does
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0.78
Beyond Performance: How Great Organizations Build Ultimate Competitive Advantage
Больше, чем эффективность. Как самые успешные компании сохраняют лидерство на рынке
Scott Keller, Colin Price
1393
The secret of achieving and sustaining organizational excellence revealed In an ever-changing world where only a third of excellent organizations stay that way over the long term, and where even fewer are able to implement successful change programs, leaders are in need of big ideas and new tools to thrive. In Beyond Performance, McKinsey & Company's Scott Keller and Colin Price give you everything you need to build an organization that can execute in the short run and has the vitality to prospe
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0.78
How Organizations Learn, Innovate, and Compete in the Knowledge Economy
Взаимодействие в команде: как организации учатся, создают инновации и конкурируют в экономике знаний
Amy C. Edmondson
2005
New breakthrough thinking in organizational learning, leadership, and change Continuous improvement, understanding complex systems, and promoting innovation are all part of the landscape of learning challenges today's companies face. Amy Edmondson shows that organizations thrive, or fail to thrive, based on how well the small groups within those organizations work. In most organizations, the work that produces value for customers is carried out by teams, and increasingly, by flexible team-like e
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0.76
Lean Customer Development: Building Products Your Customers Will Buy
Как создать продукт, который купят. Метод Lean Customer Development
Cindy Alvarez
2014
This book will serve as an intensely practical guide to customer development that will get you talking and discovering valuable insights within days.
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1.07
The Mythical Man-Month
Мифический человеко-месяц, или Как создаются программные системы
Frederick P. Brooks Jr.
1975
Few books on software project management have been as influential and timeless as The Mythical Man-Month. With a blend of software engineering facts and thought-provoking opinions, Fred Brooks offers insight for anyone managing complex projects. These essays draw from his experience as project manager for the IBM System/360 computer family and then for OS/360, its massive software system. Now, 20 years after the initial publication of his book, Brooks has revisited his original ideas and added n
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1.37
Velocity: Combining Lean, Six Sigma and the Theory of Constraints to Achieve Breakthrough Performance - A Business Novel
Новая цель. Как объединить бережливое производство, шесть сигм и теорию ограничений
Dee Jacob, Jeff Cox, Suzan Bergland
2009
Millions of readers remember The Goal, the landmark business novel that sets forth by way of story the essential principles of Eliyahu Goldratt's innovative methods of production. Now, from the AGI-Goldratt Institute and Jeff Cox, the same creative writer who co-authored The Goal, comes VELOCITY, the book that reveals how to achieve outstanding bottom-line results by integrating the world's three most powerful continuous improvement disciplines: Lean, Six Sigma, and Goldratt's Theory of Constrai
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0.76
This Time Is Different: Eight Centuries of Financial Folly
На этот раз все будет иначе
Carmen M. Reinhart, Kenneth Rogoff
2009
Throughout history, rich and poor countries alike have been lending, borrowing, crashing--and recovering--their way through an extraordinary range of financial crises. Each time, the experts have chimed, "this time is different"--claiming that the old rules of valuation no longer apply and that the new situation bears little similarity to past disasters. With this breakthrough study, leading economists Carmen Reinhart and Kenneth Rogoff definitively prove them wrong. Covering sixty-six countries
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0.80
Lean Analytics: Use Data to Build a Better Startup Faster
Alistair Croll
2013
Written by Alistair Croll (Coradiant, CloudOps, Startupfest) and Ben Yoskovitz (Year One Labs, GoInstant), the book lays out practical, proven steps to take your startup from initial idea to product/market fit and beyond. Packed with over 30 case studies, and based on a year of interviews with over a hundred founders and investors, the book is an invaluable, practical guide for Lean Startup practitioners everywhere.
0.13
0.88
Poor Charlie's Almanack
Charles T. Munger
2005
For the first time ever, the wit and wisdom of Charlie Munger is available in a single volume: all his talks, lectures and public commentary. And, it has been written and compiled with both Charlie Munger and Warren Buffett's encouragement and cooperation. So pull up your favorite reading chair and enjoy the unique humor, wit and insight that Charlie Munger brings to the world of business, investing and life itself.
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0.88
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Jake Knapp
2016
Sprint is a book about surprising ideas: that the biggest challenges require less time, not more; that individuals produce better solutions than teams; and that you can test anything in one week by building a realistic façade.
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0.97
Трансерфинг реальности
Вадим Зеланд
2006
Трансерфинг - это мощная технология управления реальностью. Стоит применить ее, и жизнь начнет меняться под ваш заказ. Цель при использовании технологии Трансерфинга не достигается, а реализуется по большей части сама. В это невозможно поверить, но только с первого взгляда. Идеи, изложенные в книге, уже нашли практическое подтверждение. Те, кто пробовали заниматься Трансерфингом, испытали удивление, граничащее с восторгом. Окружающий мир Трансерфера непостижимым образом меняется буквально на гла
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0.78
SPIN-Selling
СПИН-продажи
Neil Rackham
1988
What makes success in major sales? How do some salespeople consistently outsell their competition? Why do techniques like closing work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts?Now you can find answers to all these questions with the SPIN strategy.
0.13
0.70
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
Не заставляй меня думать
Steve Krug
2014
Since Don’t Make Me Think was first published in 2000, over 400,000 Web designers and developers have relied on Steve Krug’s guide to help them understand the principles of intuitive navigation and information design.
0.13
0.89
Peopleware: Productive Projects and Teams
Tom DeMarco
1987
Two of the computer industry's most popular authors and lecturers return with a new edition of the software management book that started a revolution.With humor and wisdom drawn from years of management and consulting experience, DeMarco and Lister demonstrate that the major issues of software development are human, not technical -- and that managers ignore them at their peril.
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0.87
Competing Against Luck: The Story of Innovation and Customer Choice
Clayton M. Christensen
2016
This book carefully lays down Christensen’s provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world—and, most importantly, how not to squander the insights it provides.
0.13
0.97
Downton Abbey: Script Book: Season 2
Julian Fellowes
2013
The full scripts of award-winning Downton Abbey, season two including previously unseen commentary from Julian Fellowes Opening in 1916, as the First World War rages across Europe, Season Two is the next dramatic installment of the much-loved, award-winning drama. The Crawley family and their servants play their parts on the front line and back at home as their lives are intensified by the strains of war. The shooting scripts give a fascinating view of how Julian Fellowes weaves his storylines
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0.78
The Fourth Industrial Revolution
Четвёртая промышленная революция
Klaus Schwab
2016
Ubiquitous, mobile supercomputing. Artificially-intelligent robots. Self-driving cars. Neuro-technological brain enhancements. Genetic editing. The evidence of dramatic change is all around us and it’s happening at exponential speed. Professor Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, has been at the centre of global affairs for over four decades. He is convinced that the period of change we are living through is more significant, and the ramifications of the la
0.12
0.81
The Complete Conversations with God
Беседы с богом
Neale Donald Walsch
1998
To mark the tenth anniversary of the publication of Conversations with God, Book 1, all three of the most essential books in Neale Donald Walsch's seminal trilogy are brought together in one beautiful volume just in time for the gift-giving season. Conversations with God, Book 1 was the start of Neale Donald Walsch's ongoing dialogue with God. The trilogy contains the most essential truths and lessons for spiritual seekers, and these books are the bestselling of all the author's works. Featurin
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1.04
The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity
Психбольница в руках пациентов. Алан Купер об интерфейсах. Почему высокие технологии сводят нас с ума, и как восстановить душевное равновесие
Alan Cooper
1999
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1.04
The Ideal Executive: Why You Cannot Be One and What to Do About It, A New Paradigm for Management (Leadership Trilogy)
Идеальный руководитель. Почему им нельзя стать и что из этого следует
Ichak Kalderon Adizes
2004
Dr. Adizes' premise, developed in this book, is that the ideal leader, manager, or executive-ideal in the sense that he can fulfill by himself all the roles necessary for the long-and short-term effectiveness and efficiency of an organization-does not and cannot exist. And that is the problem with contemporary management literature: it presents what the executive should do, (because that is what the organization needs) even though no one can do it. All the books and textbooks that try to teach
0.13
0.98
The Wisdom of Teams: Creating the High-Performance Organization
Командный подход. Создание высокоэффективной организации
Jon R. Katzenbach, Douglas K. Smith
1993
Teams -- the key to top performanceMotorola relied heavily on teams to surpass its competition in building the lightest, smallest, and highest-quality cell phones. At 3M, teams are critical to meeting the company's goal of producing half of each year's revenues from the previous five years' innovations. Kodak's Zebra Team proved the worth of black-and-white film manufacturing in a world where color is king. But many companies overtook the potential of teams in turning around tagging profits, en
0.12
0.66
The Art of Systems Thinking: Essential Skills for Creativity and Problem Solving
Искусство системного мышления. Необходимые знания о системах и творческом подходе к решению проблем
Joseph O'Connor, Ian McDermott
1997
Great book with excellent info, this copy has slightly yellowing pages and a tiny curl up on the front cover corner, eveything else very good, fast dispatch, UK SELLER
0.12
0.67
Predictably Irrational
Dan Ariely
2007
Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.
0.12
1.07
Maximum Achievement: Strategies and Skills that Will Unlock Your Hidden Powers to Succeed
Достижение максимума. Стратегии и навыки, которые разбудят ваши скрытые силы и помогут вам достичь успеха
Brian Tracy
1993
Brian Tracy is one of the world's leading authorities on success and personal achievement, addressing more than 100,000 men and women each year in public and private seminars. In Maximum Achievement, he gives you a powerful, proven system -- based on twenty-five years of research and practice -- that you can apply immediately to get better results in every area of your life.
0.13
0.94
Downton Abbey: Script Book: Season 1
Julian Fellowes
2012
The full scripts of award-winning Downton Abbey, season one including previously unseen material Downton Abbey has become an international phenomenon and the most successful British drama of our time. Created by Oscar-winning writer Julian Fellowes, the first season delighted viewers and critics alike with stellar performances, ravishing costumes, and a gripping plot. Set in a grand country house during the late Edwardian era, season one of Downton Abbey follows the lives of the Crawley family
0.12
0.82
Cracking the PM Interview: How to Land a Product Manager Job in Technology
Gayle Laakmann McDowell
2013
How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more. Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what exper
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0.88
7 Strategies for Wealth & Happiness: Power Ideas from America's Foremost Business Philosopher
Jim Rohn
1985
You don’t have to choose between wealth and happiness—they spring from the same fountain of abundance. With this book, you’ll discover the seven essential strategies you need for success
0.12
0.67
Fouche
Stefan Zweig
1923
Joseph Fouché (1759-1820) est l'une des figures les plus énigmatiques de son temps. Elevé chez les Oratoriens, il fut un pilleur d'églises. Conventionnel modéré, il massacra les royalistes de Lyon. Ayant voté la mort de Louis XVI, il fut ministre de Louis XVIII. Napoléon, qui en fit son ministre de la Police, le chassa et le rappela : il le craignait et avait besoin de lui. La postérité n'a longtemps vu en Fouché que l'opportuniste cynique, capable de toutes les infamies et de toutes les trahiso
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0.79
The Lean Product Playbook
Dan Olsen
2015
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
0.12
0.96
Power Listening: Mastering the Most Critical Business Skill of All
Умение слушать. Ключевой навык менеджера
Bernard Ferrari
2012
Listening is harder than it looks- but it's the difference between business success and failure. Nothing causes bad decisions in organizations as often as poor listening. But Bernard Ferrari, adviser to some of the nation's most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help readers become active listeners, able to shape and focus any conversation.
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0.69
Free: The Future of a Radical Price
Бесплатное. Будущее радикальных цен
Chris Anderson
2009
Reveals how to run an online business profitably in spite of the Internet's inherently free culture, disseminating the principles of a ''priceless economy'' in six categories that pertain to advertising, labor exchange, and advanced-version fees.
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0.71
Positioning: The Battle for Your Mind
Позиционирование: битва за умы
Al Ries
1980
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
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1.07
Bank 3.0 - Why Banking is No Longer Somewhere You Go, But Something You Do
Банк 3.0. Почему сегодня банк - это не то, куда вы ходите, а то, что вы делаете
Brett King
2012
The first edition of BANK 2.0 took the financial services world by storm and became synonymous with disruptive customer behaviour, technology shift and new banking models. In BANK 3.0, Brett King looks at the latest trends that are redefining financial services and payments. From the global scramble for dominance of the mobile wallet, the expectations created by tablet computing, the operationalizing of the cloud and the explosion of social media he explores: li>How Social Media has exposed pric
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0.78
Start with NO...The Negotiating Tools that the Pros Don't Want You to Know
Сначала скажите "НЕТ". Секреты профессиональных переговорщиков
Jim Camp
2002
Title: Start with No( The Negotiating Tools That the Pros Don't Want You to Know) <>Binding: Hardcover <>Author: JimCamp <>Publisher: CrownBusiness
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1.13
Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services
Революционный продукт. Как создать и вывести на рынок
Guy Kawasaki
1999
Guy Kawasaki, CEO of garage.com and former chief evangelist of Apple Computer, Inc., presents his manifesto for world-changing innovation, using his battle-tested lessons to help revolutionaries become visionaries.
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0.97
High Output Management
Andrew S. Grove
1983
0.12
0.91
A Pattern Language: Towns, Buildings, Construction
Christopher W. Alexander
1977
At the core of A Pattern Language is the philosophy that in designing their environments people always rely on certain ‘languages,’ which, like the languages we speak, allow them to articulate and communicate an infinite variety of designs within a formal system which gives them coherence.
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0.72
About Face 3: The Essentials of Interaction Design
Об интерфейсе
Alan Cooper
1995
This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. You'll learn the principles of good product behavior and gain an understanding of Cooper's Goal-Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you'll acquire the knowledge to design the best possible digital products and services.
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0.93
As a Man Thinketh
James Allen
1902
Too many mortals strive to improve only their wordly position--and too few seek spiritual betterment. Such is the problem James Allen faced in his own time. The ideas he found in his inner-most heart after great searching guided him as they will guide you.
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0.85
Practical Wisdom: The Right Way to Do the Right Thing
Практическая мудрость
Barry Schwartz, Kenneth Sharpe
2010
A reasoned yet urgent call to embrace and protect the essential, practical human quality that has been drummed out of our lives: wisdom. It's in our nature to want to succeed. It's also human nature to want to do right. But we've lost how to balance the two. How do we get it back? Practical Wisdom can help. "Practical wisdom" is the essential human quality that combines the fruits of our individual experiences with our empathy and intellect-an aim that Aristotle identified millennia ago. It'
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0.79
The Essays of Warren Buffett: Lessons for Corporate America
Warren Buffett
1998
The definitive work concerning Warren Buffett and intelligent investment philosophy, this is a collection of Buffett's letters to the shareholders of Berkshire Hathaway written over the past few decades that together furnish an enormously valuable informal education. The letters distill in plain words all the basic principles of sound business practices. They are arranged and introduced by a leading apostle of the "value" school and noted author, Lawrence Cunningham. Here in one place are the pr
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0.73
Accelerate: Building Strategic Agility for a Faster-Moving World
Ускорение перемен
John P. Kotter
2012
Based on the award-winning article in Harvard Business Review, from global leadership expert John Kotter. It’s a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and appoint your best people to make change happen. And it does—but not fast enough. Or effectively enough. Real value gets lost and, ultimately, things drift back to the default status. Why is this scenario so frequently repeated in ind
0.11
0.71
Software Requirements
Karl Wiegers
2013
Now in its third edition, this classic guide to software requirements engineering has been fully updated with new topics, examples, and guidance. Two leaders in the requirements community have teamed up to deliver a contemporary set of practices covering the full range of requirements development and management activities on software projects. Describes practical, effective, field-tested techniques for managing the requirements engineering process from end to end. Provides examples demonstrating
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0.81
Яндекс.Книга
Дмитрий Соколов-Митрич
2014
Это захватывающая и практически полная история крупнейшей IT-компании России, основанная на десятках авторских интервью с теми, кто строил главный поисковик Рунета начиная с 90-х и заканчивая сегодняшним днем.
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0.78
Тестирование Дот Ком, или Пособие по жестокому обращению с багами в интернет-стартапах
Роман Савин
2007
Этот курс лекций создан для тех, кто хочет обучиться тестированию, получить работу тестировщика в российской или западной интернет-компании, понять, как вести себя в корпоративном окружении, и добиться профессионального и личностного роста. Он будет интересен и участникам процесса разработки программного обеспечения, рекрутерам, людям, связанным с интернетом или пишущим о нем, и просто всем желающим понять кухню интернет-стартапов.
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0.55
Прощание с иллюзиями
Владимир Познер
1990
Книгу «Прощание с иллюзиями» Владимир Познер написал двадцать один год тому назад. Написал по-английски. В США она двенадцать недель держалась в списке бестселлеров газеты «Нью-Йорк Таймс». Познер полагал, что сразу переведет свою книгу на русский, но, как он говорил: «Уж слишком трудно она далась мне, чуть подожду». Ждал восемнадцать лет - перевод был завершен в 2008 году. Еще три года он размышлял над тем, как в рукописи эти прошедшие годы отразить. И только теперь, по мнению автора, пришло вр
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0.68
It's Not Luck
Цель-2. Дело не в везении
Eliyahu M. Goldratt
1994
Cash is needed and Alex Rogo's companies are to be put on the block. Alex needs to complete the turnaround of his companies if they can be sold for the maximum return: if he fails they will be closed down. This text highlights the techniques needed to survive at home and at work.
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0.73
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Sean Ellis
2017
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.
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0.71
Getting Real: The Smarter, Faster, Easier Way to Build a Successful Web Application
Jason Fried
2006
Getting Real is the business, design, programming, and marketing philosophies of 37signals — a developer of web-based software used by over 1 million people and businesses in 70 countries.
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0.77
The Timeless Way of Building
Christopher W. Alexander
1978
In The Timeless Way of Building Christopher Alexander presents a new theory of architecture, building, and planning which has at its core that age-old process by which the people of a society have always pulled the order of their world from their own being.
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0.70
Русская модель управления
Александр Прохоров
2007
И какой же русский не любит рассуждать о проблемах управления в своей стране! Книга Александра Прохорова вторгается в область русской управленческой мифологии. Что представляет собой русская модель управления? Как на практике использовать ее особенности? Какие черты нашей национальной модели менеджмента являются мифом, а какие - реальностью? В каких случаях и почему наши управленческие дефекты превращаются в преимущества? Хороша наша модель управления или плоха? Каковы ее перспективы?
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0.73
Disciplined Entrepreneurship
Bill Aulet
2013
Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply
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0.87
Surely You're Joking, Mr. Feynman!: Adventures of a Curious Character
Вы, конечно, шутите, мистер Фейнман!
Richard Feynman
1984
In short, here is Feynman's life in all its eccentric glory - a combustible mixture of high intelligence, unlimited curiosity, and raging chutzpah.
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0.83
The Five Dysfunctions of a Team: A Leadership Fable
Пять пороков команды
Patrick Lencioni
2002
In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary Executive. This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams.
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0.91
The Intelligent Investor (Collins Business Essentials)
Разумный инвестор. Полное руководство по стоимостному инвестированию
Benjamin Graham
2003
The greatest investment advisor of the twentieth century, Benjamin Graham taught and inspired people worldwide. Graham's philosophy of "value investing"- which shields investors from substantial error and teaches them to develop long-term strategies- has made THE INTELLIGENT INVESTOR the stock market bible ever since its original publication in 1949
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0.63
Oh, The Places You'll Go!
Ах, где вы побываете!
Dr. Seuss
1990
In this joyous ode to life, Dr. Seuss addresses graduates of all ages, from nursery school to medical school, and gives them the get-up-and-go to move mountains with the unrivaled exuberance and charm that have made Dr. Seuss's books favorites for years.
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0.89
Simple: Conquering the Crisis of Complexity
Кратко. Ясно. Просто
Alan M. Siegel
2012
In SIMPLE, the culmination of their work together, Siegel and Etzkorn show us how having empathy, striving for clarity, and distilling your message can reduce the distance between company and customer, hospital and patient, government and citizen-and increase your bottom line.
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0.73
Conversation with Lee Kuan Yew: Citizen Singapore: How to Build a Nation
Беседы с Ли Куан Ю. Гражданин Сингапур, или Как создают нации
Tom Plate
2010
Clearing Inventory! New Book, but has minor flaw, like bent or scratched cover. Total Satisfaction Guarantee! Fast shipping.
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0.58
Я помню всех, кто мне когда-то не перезвонил
Олег Бармин
2016
В книге вы узнаете, как найти выход из любой ситуации, как, даже если обанкротиться и попасть в тюрьму, выбраться из неё, списать все долги, вновь получить загранпаспорт (читай: свободу), построить два новых бизнеса, находясь под давлением прошлой жизни, стать блогером, колумнистом Forbes, директором по маркетингу блог-платформы №1, директором по региональному развитию Rambler&Co, советником генерального директора самого яркого телеком-бренда и руководителем Social Media Department.
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0.42
Managing Performance: Performance Management in Action
Управление результативностью. Система оценки результатов в действии
Michael Armstrong, Angela Baron
2000
Managing staff performance is an effective mechanism for developing both staff and organizational growth. By clarifying an organization's objectives, translating these into clear individual goals, and reviewing these goals regularly, performance management provides a well-structured and effective management tool." "This second edition has been extensively revised and updated to take account of innovations in performance management processes, particularly in the field of personal development plan
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0.63
Wiki Government: How Technology Can Make Government Better, Democracy Stronger, and Citizens More Powerful
Wiki-правительство. Как технологии могут сделать власть лучше, демократию — сильнее, а граждан — влиятельнее
Bet Noveck
2009
Collaborative democracy—government with the people—is a new vision of governance in the digital age. Wiki Government explains how to translate the vision into reality. Beth Simone Noveck draws on her experience in creating Peer-to-Patent, the federal government's first social networking initiative, to show how technology can connect the expertise of the many to the power of the few. In the process, she reveals what it takes to innovate in government. Launched in 2007, Peer-to-Patent connects pa
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0.57
The Leader, Who Had no Title
Лидер без титула. Современная притча о настоящем успехе в жизни и в бизнесе
Robin Sharma
2010
Book Summary of The Leader Who Had No Title FOR MORE THAN FIFTEEN YEARS, Robin Sharma has been quietly sharing with Fortune 500 companies and many of the super-rich a success formula that has made him one of the most sought-after leadership advisers in the world. Now, for the first time, Sharma makes his proprietary process available to you, so that you can get to your absolute best while helping your organization break through to a dramatically new level of winning in these wildly uncertain tim
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The Product Manager's Desk Reference
Steven Haines
2008
The Product Manager's Desk Reference' uses the progression of the practitioner across the career cycle as well as the progression of the product across its life cycle to establish clear guidelines as to what must be done, when, by whom, and with what level of expertise.
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0.92
Matsushita Leadership
Лидерство Мацуситы. Уроки выдающегося предпринимателя XX века
John P. Kotter
1997
Matsushita Leadership is both a biography and a set of lessons for careers and corporations in the 21st century. An inspirational story and a business primer, the implications are powerful, for organizations and for living a meaningful life.
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0.58
Peak: Secrets from the New Science of Expertise
K. Anders Ericsson
2016
Anyone who wants to get better at anything should read [Peak]. Rest assured that the book is not mere theory. Ericsson’s research focuses on the real world, and he explains in detail, with examples, how all of us can apply the principles of great performance in our work or in any other part of our lives.
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Man's Search for Meaning
Человек в поисках смысла
Viktor E. Frankl
1946
Psychiatrist Viktor Frankl's memoir has riveted generations of readers with its descriptions of life in Nazi death camps and its lessons for spiritual survival. Between 1942 and 1945 Frankl labored in four different camps, including Auschwitz, while his parents, brother, and pregnant wife perished. Based on his own experience and the experiences of others he treated later in his practice, Frankl argues that we cannot avoid suffering but we can choose how to cope with it, find meaning in it, and
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0.86
Value Proposition Design: How to Create Products and Services Customers Want
Разработка ценностных предложений. Как создавать товары и услуги, которые захотят купить потребители
Alexander Osterwalder
2013
If you liked "Business Model Generation," you'll love "Value Proposition Design." The sequel builds on the same visual format and practical tools that made the first one so useful. It shows you how to use the Value Proposition Canvas, a practical business tool to design, test, create, and manage products and services customers want. It compliments and perfectly integrates with the Business Model Canvasfrom "Business Model Generation" so you can succeed with great value propositions embedded in s
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0.77
Implementing Lean Software Development: From Concept to Cash
Mary Poppendieck
2006
This remarkable book combines practical advice, ready-to-use techniques, anda deep understanding of why this is the right way to develop software. I haveseen software teams transformed by the ideas in this book.
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0.70
Intercom Book
Des Traynor
2015
This book by the team at Intercom, a rapidly growing San Francisco software startup, is designed to help those working in the ever evolving field of product management
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0.70
On Writing
Как писать книги. Мемуары о ремесле
Stephen King
2002
“Long live the King” hailed Entertainment Weekly upon the publication of Stephen King's On Writing. Part memoir, part master class by one of the bestselling authors of all time, this superb volume is a revealing and practical view of the writer's craft, comprising the basic tools of the trade every writer must have. King's advice is grounded in his vivid memories from childhood through his emergence as a writer, from his struggling early career to his widely reported near-fatal accident in 1999—
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0.63
The Pragmatic Programmer: From Journeyman to Master
Andrew Hunt
1999
Ward Cunningham Straight from the programming trenches, The Pragmatic Programmer cuts through the increasing specialization and technicalities of modern software development to examine the core process--taking a requirement and producing working, maintainable code that delights its users. It covers topics ranging from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse. Read this book, and youll learn how to *Fight
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Security Analysis: Principles and Technique
Benjamin Graham
1962
With nearly a million copies sold, Security Analysis has been continuously in print for more than sixty years. No investment book in history had either the immediate impact, or the long-term relevance and value, of its first edition in 1934. By 1951, seventeen years past its original publication and more than a decade beyond its revised and acclaimed 1940 second edition, authors Benjamin Graham and David Dodd had seen business and investment markets travel from the depths of Depression to the he
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Tested Advertising Methods
John Caples
1980
The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.
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0.68
Team of Rivals
Doris Kearns Goodwin
2005
Team of Rivals doesn't just tell the story of Abraham Lincoln. It is a multiple biography of the entire team of personal and political competitors that he put together to lead the country through its greatest crisis. Here, Doris Kearns Goodwin profiles five of the key players in her book, four of whom contended for the 1860 Republican presidential nomination and all of whom later worked together in Lincoln's cabinet.
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0.77
The Most Important Thing: Uncommon Sense for the Thoughtful Investor
Howard Marks
2011
Marks expounds on such concepts as "second-level thinking," the price/value relationship, patient opportunism, and defensive investing. Frankly and honestly assessing his own decisions--and occasional missteps--he provides valuable lessons for critical thinking, risk assessment, and investment strategy. Encouraging investors to be "contrarian," Marks wisely judges market cycles and achieves returns through aggressive yet measured action. Which element is the most essential? Successful investing
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0.61
The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
Mark Roberge
2015
Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers
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Training From the Back of the Room!: 65 Ways to Step Aside and Let Them Learn
Sharon L. Bowman
2008
From Sharon L. Bowman, the author of the best-selling "Ten-Minute Trainer," comes the dynamic new book, "Training from the BACK of the Room!" This innovative resource introduces 65 training strategies that are guaranteed to deliver outstanding training results no matter what the topic, group, or learning environment. Now, trainers can replace the traditional "Trainers talk; learners listen" paradigm with a radical new model for designing and delivering instruction: "When learners talk and teach,
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Decoded: The Science Behind Why We Buy
Взлом маркетинга. Наука о том, почему мы покупаем
Phil Barden
2013
In this groundbreaking book Phil Barden reveals what decision science explains about people's purchase behaviour, and specifically demonstrates its value to marketing.
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0.69
Lean Enterprise: How High Performance Organizations Innovate at Scale
Jez Humble, Joanne Molesky, Barry O'Reilly
2014
How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale—and demonstrates why and how to apply these methodologies throughout your organization, rather than with just one department or team. Through case studies, you’ll learn how successful enterprises have rethought everything from governance and finan
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0.72
Tools of Titans
Tim Ferriss
2016
The latest groundbreaking tome from Tim Ferriss, the #1 New York Times best-selling author of The 4-Hour Workweek. From the author: “For the last two years, I’ve interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the fir
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0.76
Le Petit Prince (The little prince)
Маленький принц
Antoine de Saint-Exupéry
1946
Moral allegory and spiritual autobiography, The Little Prince is the most translated book in the French language. With a timeless charm it tells the story of a little boy who leaves the safety of his own tiny planet to travel the universe, learning the vagaries of adult behaviour through a series of extraordinary encounters. His personal odyssey culminates in a voyage to Earth and further adventures.
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0.82
Things Hidden Since the Foundation of the World
René Girard, Stephen Bann, Michael Metteer
1978
An astonishing work of cultural criticism, this book is widely recognized as a brilliant and devastating challenge to conventional views of literature, anthropology, religion, and psychoanalysis. In its scope and itnerest it can be compared with Freud's Totem and Taboo, the subtext Girard refutes with polemic daring, vast erudition, and a persuasiveness that leaves the reader compelled to respond, one way or another. This is the single fullest summation of Girard's ideas to date, the book by wh
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0.77
Titan: The Life of John D. Rockefeller, Sr.
Титан. Жизнь сэра Джона Д. Рокфеллера
Ron Chernow
2004
John D. Rockefeller, Sr.--history's first billionaire and the patriarch of America's most famous dynasty--is an icon whose true nature has eluded three generations of historians. Now Ron Chernow, the National Book Award-winning biographer of the Morgan and Warburg banking families, gives us a history of the mogul "etched with uncommon objectivity and literary grace . . . as detailed, balanced, and psychologically insightful a portrait of the tycoon as we may ever have" (Kirkus Reviews). Titan is
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0.74
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems
Steve Krug
2009
In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their own web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".)
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0.73
Code Complete
Steve McConnell
1993
For more than a decade, Steve McConnell, one of the premier authors and voices in the software community, has helped change the way developers write code - and produce better software. Now his classic book, CODE COMPLETE, has been fully updated and revised with best practices in the art and science of constructing software. Whether youre a new developer seeking a sound introduction to the practice of software development or a veteran exploring strategic new approaches to problem solving, youll f
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0.71
Die Gesetze der Gewinner
Законы победителей
Bodo Schäfer
2001
Schäfer verlässt das Terrain finanziellen Erfolges und wendet sich einer umfassenderen Frage zu: Woran entscheidet sich unser Lebenserfolg insgesamt, was macht uns zu "Gewinnern"? Schäfer hat 30 "Gesetze" formuliert, die er schon im Vorwort als "alte, bewährte Weisheiten" charakterisiert. In der Tat stößt man bei der Lektüre auf zahlreiche traditionelle Lebensregeln: "Erfinde das Rad nicht neu", heißt es da etwa, oder "Konzentriere Dich auf Deine Stärken". Auch "Achte auf Deinen Körper" ist sich
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0.75
The Principles of Product Development Flow: Second Generation Lean Product Development
Donald G. Reinertsen
2009
In this book, Reinertsen provides an examination of product development practices. He explains why invisible and unmanaged queues are the underlying root cause of poor product development performance. He shows why these queues form and how they undermine the speed, quality, and efficiency in product development.
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0.66
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
Kim Scott
2017
Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Taken from years of the author’s experience, and distilled clearly giving actionable lessons to the reader; it shows managers how to be successful while retaining their humanity, finding meaning in their job, and creating an environment where people both love their work and their colleagues.
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0.67
The Big Short: Inside the Doomsday Machine
Игра на понижение. Тайные пружины финансовой катастрофы
Michael Lewis
2009
From the author of The Blind Side and Moneyball, The Big Short tells the story of four outsiders in the world of high-finance who predict the credit and housing bubble collapse before anyone else. The film adaptation by Adam McKay (Anchorman I and II, The Other Guys) features Academy Award® winners Christian Bale, Brad Pitt, Melissa Leo and Marisa Tomei; Academy Award® nominees Steve Carell and Ryan Gosling. When the crash of the U.S. stock market became public knowledge in the fall of 2008, it
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0.72
5 Levels of Leadership: Proven Steps to Maximize Your Potential
5 уровней лидерства
John Maxwell
2011
True leadership isn't a matter of having a certain job or title. In fact, being chosen for a position is only the first of the five levels every effective leader achieves. To become more than "the boss" people follow only because they are required to, you have to master the ability to invest in people and inspire them. To grow further in your role, you must achieve results and build a team that produces. You need to help people to develop their skills to become leaders in their own right. And if
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The Tipping Point: How Little Things Can Make a Big Difference
Переломный момент. Как незначительные изменения приводят к глобальным переменам
Malcolm Gladwell
2000
Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth. He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high-tech company, and one of the world's greatest salesmen to show how to start and sustain social epidemics.
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0.91
The 80/20 Principle: The Secret of Achieving More with Less
Принцип 80/20
Richard Koch
1950
How anyone can be more effective with less effort by learning how to identify and leverage the 80/20 principle--the well-known, unpublicized secret that 80 percent of all our results in business and in life stem from a mere 20 percent of our efforts.
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0.74
Great Boss, Dead Boss
Ray Immelman
2003
Learn how to develop a strategy to gain buy-in and commitment to new behaviors on a large scale.
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0.58
The Choice
Выбор. Правила Голдратта
Efrat Goldratt-Ashlag
2008
TOC has been successfully applied in almost every area of human endeavor, from industry to healthcare to education. And while Eli Goldratt is indeed a scientist, an educator and a business leader, he is first and foremost a philosopher; some say a genius. He is a thinker who provokes others to do the same. Often characterized as unconventional, and always stimulating, a slayer of sacred cows, Dr. Goldratt exhorts his readers to examine and reassess their lives and business practices by cultivat
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0.59
Mind Power Into the 21st Century: Techniques to Harness the Astounding Powers of Thought
Подсознание может все!
John Kehoe
1996
Anecdotes from Carol Burnett, Mark Spitz, Arnold Schwarzenegger, and others add a lively touch to this inspirational book. "Mind Power Into the 21st Century" takes a practical approach, giving readers techniques that they can apply to their own lives. This accessible road to personal improvement is simple, easy, and straightforward, without all the jargon. 19 illustrations.
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0.69
Стартап-Гайд. Как начать и… не закрыть свой интернет-бизнес
Маргарита Зобнина
2017
0.10
NaN
It's the Customer, Stupid!: 34 Wake-Up Calls to Help You Stay Client-Focused
Это же клиент, идиот! Довольный клиент сделает вас богаче
Майкл Он
2014
0.10
NaN
Make Change Work for You: Ten Ways to Future-Proof Yourself, Fearlessly Innovate, and Succeed Despite Uncertainty
Кризис - это возможность. 10 стратегий, которые позволят вам процветать в эпоху перемен
Скотт Стейнберг
2015
0.10
NaN
Sapiens: A Brief History of Humankind
Sapiens. Краткая история человечества
Юваль Ной Харари
2016
0.10
NaN
The Presentation Secrets of Steve Jobs
Carmine Gallo
2009
The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes
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0.82
The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success
William N. Thorndike Jr.
2012
In this refreshing, counterintuitive book, author Will Thorndike brings to bear the analytical wisdom of a successful career in investing, closely evaluating the performance of companies and their leaders. You will meet eight individualistic CEOs whose firms’ average returns outperformed the S&P 500 by a factor of twenty—in other words, an investment of $10,000 with each of these CEOs, on average, would have been worth over $1.5 million twenty-five years later. You may not know all their names,
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0.60
How Brands Grow: What Marketers Don't Know
Как растут бренды
Byron Sharp
2010
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do & how loyalty programs really affect loyalty.
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0.65
Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture
Властелины Doom
David Kushner
2003
Masters of Doom is the amazing true story of the Lennon and McCartney of video games: John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a unique and rollicking American Dream, escaping the broken homes of their youth to produce the most notoriously successful game franchises in history—Doom and Quake— until the games they made tore them apart. This is a story of friendship an
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0.66
Out of Control: The New Biology of Machines, Social Systems, and the Economic World
Вне контроля
Kevin Kelly
1992
Out of Control chronicles the dawn of a new era in which the machines and systems that drive our economy are so complex and autonomous as to be indistinguishable from living things.
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0.80
Moneyball: The Art of Winning an Unfair Game
Деньгобол
Michael Lewis
2003
Billy Beane, general manager of MLB's Oakland A's and protagonist of Michael Lewis's Moneyball, had a problem: how to win in the Major Leagues with a budget that's smaller than that of nearly every other team. Conventional wisdom long held that big name, highly athletic hitters and young pitchers with rocket arms were the ticket to success. But Beane and his staff, buoyed by massive amounts of carefully interpreted statistical data, believed that wins could be had by more affordable methods such
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0.72
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
Илон Маск. Tesla, SpaceX и дорога в будущее
Ashlee Vance
2015
In the spirit of Steve Jobs and Moneyball, Elon Musk is both an illuminating and authorized look at the extraordinary life of one of Silicon Valley’s most exciting, unpredictable, and ambitious entrepreneurs—a real-life Tony Stark—and a fascinating exploration of the renewal of American invention and its new "makers." Elon Musk spotlights the technology and vision of Elon Musk, the renowned entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, who sold one of his internet companies, P
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0.70
Work Rules!
Laszlo Bock
2015
From the visionary head of Google's innovative People Operations comes a groundbreaking inquiry into the philosophy of work-and a blueprint for attracting the most spectacular talent to your business and ensuring that they succeed.
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1.01
Made to Stick: Why Some Ideas Survive and Others Die
Рожденные, чтобы остаться
Chip Heath
2006
Starred Review. Unabashedly inspired by Malcolm Gladwell's bestselling The Tipping Point, the brothers Heath-Chip a professor at Stanford's business school, Dan a teacher and textbook publisher-offer an entertaining, practical guide to effective communication. Drawing extensively on psychosocial studies on memory, emotion and motivation, their study is couched in terms of "stickiness"-that is, the art of making ideas unforgettable. They start by relating the gruesome urban legend about a man who
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0.83
Thinking in Systems: A Primer
Азбука системного мышления
Donella H. Meadows
2008
Meadows’ Thinking in Systems, is a concise and crucial book offering insight for problem solving on scales ranging from the personal to the global. Edited by the Sustainability Institute’s Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world, showing readers how to develop the systems-thinking skills that thought leaders across the globe consider critical for 21st-century life.
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0.70
User Story Mapping: Discover the Whole Story, Build the Right Product
Jeff Patton
2012
"User Story Mapping" is ideal for agile and lean software development team members, product managers and UX practitioners in commercial product companies, and business analysts and project managers in IT organizations--whether you're new to this approach or want to understand more about it.
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0.66
Web Analytics 2.0: The Art of Online Accountability & Science of Customer Centricity
Avinash Kaushik
2009
Adeptly address today's business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. "Web Analytics 2.0" presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics
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0.67
Facilitator's Guide to Participatory Decision-Making
Руководство фасилитатора. Как привести группу к принятию совместного решения
Sam Kaner
1996
"The best book on collaboration ever written!" --Diane Flannery, founding CEO, Juma Ventures And now this classic book is even better--much better. Completely revised and updated, the second edition is loaded with new tools and techniques. Two powerful new chapters on agenda design A full section devoted to reaching closure More than twice as many tools for handling difficult dynamics 70 brand-new pages and over 100 pages significantly improved
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0.76
Rich Dad's Cashflow Quadrant: Rich Dad's Guide to Financial Freedom
Квадрант денежного потока. Руководство богатого папы по достижению финансовой свободы
Robert T. Kiyosaki
1998
A 4th-generation Japanese American, Kiyosaki was educated in New York before joining the U.S. Marines and serving in Vietnam as a helicopter gunship pilot. In 1977 he founded a company producing Nylon and Velcro 'surfer' wallets which became a multi-million dollar business.
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0.87
Start Something That Matters
Оставь свой след
Blake Mycoskie
2011
In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations such as Method Products, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving i
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0.81
Naked Statistics: Stripping the Dread from the Data
Charles Wheelan
2012
Once considered tedious, the field of statistics is rapidly evolving into a discipline Hal Varian, chief economist at Google, has actually called “sexy.” From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you’ll like? What is causing the rising incidence of autism? As best-selling author Charles Wh
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0.84
Misbehaving: The Making of Behavioral Economics
Новая поведенческая экономика. Почему люди нарушают правила традиционной экономики и как на этом заработать
Richard H. Thaler
2015
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
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Being Nixon: A Man Divided
Evan Thomas
2015
In this revelatory biography, Evan Thomas delivers a radical, unique portrait of America’s thirty-seventh president, Richard Nixon, a contradictory figure who was both determinedly optimistic and tragically flawed. One of the principal architects of the modern Republican Party and its “silent majority” of disaffected whites and conservative ex-Dixiecrats, Nixon was also deemed a liberal in some quarters for his efforts to desegregate Southern schools, create the Environmental Protection Agency,
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0.60
Unlimited Power : The New Science Of Personal Achievement
Беспредельная власть. Как добиться вершин личных достижений
Anthony Robbins
1986
Anthony Robbins calls it the new science of personal achievement. You'll call it the best thing that ever happened to you. If you have ever dreamed of a better life, Unlimited Power will show you how to achieve the extraordinary quality of life you desire and deserve, and how to master your personal and professional life. Anthony Robbins has proven to millions through his books, tapes, and seminars that by harnessing the power of the mind you can do, have, achieve, and create anything you want
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0.73
Dead Poets Society
Общество мертвых поэтов
Nancy H. Kleinbaum
1988
Todd Anderson and his friends at Welton Academy can hardly believe how different life is since their new English professor, the flamboyant John Keating, has challenged them to "make your lives extraordinary! " Inspired by Keating, the boys resurrect the Dead Poets Society--a secret club where, free from the constraints and expectations of school and parents, they let their passions run wild. As Keating turns the boys on to the great words of Byron, Shelley, and Keats, they discover not only the
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0.74
The Essential Drucker
Энциклопедия менеджмента
Peter Drucker
2000
Father of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker has been analyzing economics and society for more than sixty years. Now for readers everywhere who are concerned with the ways that management practices and principles affect the performance of the organization, the individual, and society, there is The Essential Drucker -- an invaluable compilation of management essentials from the works of a management legend. Containing twenty-six selection
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0.75
The Personal MBA: Master the Art of Business
Сам себе MBA. Самообразование на 100 %
Josh Kaufman
2010
The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers
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0.95
The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur
слоны не умеют танцевать?
Mary Kay Ash
2008
The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today's business environment for the modern entrepreneur. You will find inspiration and real, proven success principles that represents the forty-five year old success story of Mary Kay Ash, founder Mary Kay, Inc., the cosmetics company that provides women with unlimited opportunities for success. A foreword by Mary Kay's grandson, also a company executive, int
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0.60
Change Your Thinking, Change Your Life: How to Unlock Your Full Potential for Success and Achievement
Измени мышление - и ты изменишь свою жизнь
Brian Tracy
2003
CHANGE YOUR THINKING CHANGE YOUR LIFE "Every line in this book is bursting with truth, wisdom, and power. Brian Tracy is the preeminent authority on showing you how to dramatically improve your life. Let him be your guide. I've learned so much from Brian myself that I can't thank him enough!" --Robert G. Allen, #1 New York Times bestselling author "This book gives you a step-by-step system to transform your thinking about yourself and your potential, enabling you to achieve greater success in e
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0.67
TED Talks: The Official TED Guide to Public Speaking
TED Talks. Слова меняют мир. Первое официальное руководство по публичным выступлениям
Chris Anderson
2016
A New York Times Bestseller For anyone who has ever been inspired by a TED talk… ...this is an insider’s guide to creating talks that are unforgettable. Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience’s worldview. Done right, a talk is more powerful than anything in
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0.63
The Connected Company
Dave Gray
2012
Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company’s performance runs short of what you’ve promised, customers can seize control of your brand message, spreading their disappointment and frustration faster than you can keep up. To keep pace with today’s connected customers, your company must become a connected company. That means deeply
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0.90
The Five Temptations of a CEO: A Leadership Fable
Patrick Lencioni
1965
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0.60
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
Steven D. Levitt
2005
Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They usually begin with a mountain of data and a simple question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.
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0.83
The Greatest Salesman In The World
Og Mandino
1968
The Greatest Salesman in the World is a book that serves as a guide to a philosophy of salesmanship, and success, telling the story of Hafid, a poor camel boy who achieves a life of abundance. If Mandino's suggested reading structure is followed, it would take about 10 months to read the book.
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0.67
Zig Ziglar's Secrets of Closing the Sale: For Anyone Who Must Get Others to Say Yes!
Секреты закрытия сделки по продаже
Zig Ziglar
1984
Doctors, housewives, ministers, parents, teachers … everyone has to "sell" their ideas and themselves to be successful. This new guide by America's #1 professional in the art of persuasion focuses on the most essential part of the sale—how to make them say "Yes, I will!" Zig Ziglar lets you in on the secrets of his own sure-fire, tested methods: Over 100 successful closings for every kind of persuasion Over 700 questions that will open your eyes to new possibilities you may have overlooked How
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0.79
How to Get Rich: One of the World's Greatest Entrepreneurs Shares His Secrets
Felix Dennis
2008
An outspoken entrepreneurial dynamo reveals the secrets behind his self-made fortune Starting as a college dropout with no family money, Felix Dennis made himself the sixty-fifth richest individual in the U.K. And had a blast in the process. How to Get Rich, his #1 British bestseller, is different from any other book on the subject because Dennis isn’t selling snake oil, investment tips, or motivational claptrap. Having already made his fortune, he merely wants to help readers embrace entrepre
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0.74
Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time
Выйди из зоны комфорта. Измени свою жизнь. 21 метод повышения личной эффективности
Brian Tracy
2001
The legendary Eat That Frog! (more than 450,000 copies sold and translated into 23 languages) provides the 21 most effective methods for conquering procrastination and accomplishing more. This new edition is revised and updated throughout, and includes brand new information on how to keep technology from dominating our time.
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The Three Signs of a Miserable Job: A Management Fable About Helping Employees Find Fulfillment in Their Work
Patrick Lencioni
2007
As with all of Lencioni's books, this one is filled with actionable advice you can put into effect immediately. In addition to the fable, the book includes a detailed model examining the three signs of job misery and how they can be remedied. It covers the benefits of managing for job fulfillment within organizations -- increased productivity, greater retention, and competitive advantage -- and offers examples of how managers can use the applications in the book to deal with specific jobs and si
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0.61
Traction: A Startup Guide to Getting Customers
Weinberg Gabriel
2014
Traction Book provides startup founders and employees with the framework successful companies have used to get traction. It allows you to think about which marketing channels make sense for you, given your industry and company stage.
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0.57
The 48 Laws of Power
48 законов власти
Robert Greene
1988
This amoral, cunning, ruthless, and instructive book synthesizes the philosophies of Machiavelli, Sun Tzu, and Carl Von Clausewitz with the historical legacies of statesmen, warriors, seducers, and con men throughout the ages.
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0.77
Data Science for Business: What you need to know about data mining and data-analytic thinking
Foster Provost, Tom Fawcett
2013
Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today. Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provide
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More Joel on Software: Further Thoughts on Diverse and Occasionally Related Matters That Will Prove of Interest to Software Developers, Designers, ... or Ill Luck, Work with Them in Some Capacity
Joel Spolsky
2008
Containing a collection of all-new articles from the original, More Joel on Software has even more of an edge than the original, and the tips for running a business or managing people have far broader application than the software industry. We feel it is safe to say that this is the most useful book you will buy this year.
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The User Experience Team of One: A Research and Design Survival Guide
Leah Buley
2013
The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.
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0.80
How to Fail at Almost Everything and Still Win Big
Scott Adams
2013
Scott Adams has likely failed at more things than anyone you’ve ever met or anyone you’ve even heard of. So how did he go from hapless office worker and serial failure to the creator of Dilbert, one of the world’s most famous syndicated comic strips, in just a few years? In How to Fail at Almost Everything and Still Win Big, Adams shares the game plan he’s followed since he was a teen: invite failure in, embrace it, then pick its pocket.
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0.86
How То Stop Worrying And Start Living
Как перестать беспокоиться и начать жить
Dale Carnegie
1944
Learn how to break the worry habit -- Now and forever!With Dale Carnegie's timeless advice in hand, more than six million people have learned how to eliminate debilitating fear and worry from their lives and to embrace a worry-free future. In this classic work, How to Stop Worrying and Start Living, Carnegie offers a set of practical formulas that you can put to work today. It is a book packed with lessons that will last a lifetime and make that lifetime happier!DISCOVER HOW TO: Eliminate fifty
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0.82
Grit: The Power of Passion and Perseverance
Angela Duckworth
2016
Why do some people succeed and others fail? Sharing new insights from her landmark research on grit, MacArthur “genius” Angela Duckworth explains why talent is hardly a guarantor of success. Rather, other factors can be even more crucial such as identifying our passions and following through on our commitments.
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0.71
Камасутра для оратора. 10 глав о том, как получать и доставлять максимальное удовольствие, выступая публично
Радислав Гандапас
2000
«Завтра выскажете эту идею на встрече с клиентами»… «Выйдете к ним и объясните, почему мы не можем повысить зарплату»… «Напоминаю: завтра вы выступаете на совете директоров»… «А теперь попросим к трибуне начальника транспортного цеха!» ... ... ... Холодок бежит за ворот? Не мудрено! Публичные выступления – кошмар для большинства людей, вне зависимости от пола, возраста и опыта. До выступления мы маемся, теряем сон и покой, после ощущаем в лучшем случае облегчение, в худшем – позор. А ведь можн
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Marketing Management
Philip Kotler
1987
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
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0.76
Impact Mapping: Making a Big Impact with Software Products and Projects
Impact Mapping. Как повысить эффективность программных продуктов и проектов по их разработке
Gojko Adzic
2012
This handbook is a practical guide to impact mapping, a simple yet incredibly effective method for collaborative strategic planning that helps organisations make an impact with software. Impact mapping helps to create better plans and roadmaps that ensure alignment of business and delivery, and are easily adaptable to change. Impact mapping fits nicely into several current trends in software product management and release planning, including goal-oriented requirements engineering, frequent itera
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0.60
Big Data for Dummies
Просто о больших данных
Judith Hurwitz, Alan Nugent, Fern Halper, Marcia Kaufman
2013
Find the right big data solution for your business or organization Big data management is one of the major challenges facing business, industry, and not-for-profit organizations. Data sets such as customer transactions for a mega-retailer, weather patterns monitored by meteorologists, or social network activity can quickly outpace the capacity of traditional data management tools. If you need to develop or manage big data solutions, you'll appreciate how these four experts define, explain, and
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0.74
Managing The Design Factory: A Product Developer's Toolkit
Donald G. Reinertsen
1997
The first book to put the principles of World Class Manufacturing to work in the development process, Managing the Design Factory combines the powerful analytical tools of queuing, information, and system theories with the proven ideas of organization design and risk management. The result: a methodical approach to consistently hit the "sweet spot" of quality, cost, and time in developing any product. Reinertsen illustrates these concepts with concrete examples drawn from his work with many lead
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0.46
Up the Organization: How to Stop the Corporation from Stifling People and Strangling Profits
Сломай систему! Лекарство от управленческой изжоги
Robert C. Townsend, Warren G. Bennis
1970
Although it was first published more than thirty-five years ago, Up the Organization continues to top the lists of best business books by groups as diverse as the American Management Association, Strategy + Business (Booz Allen Hamilton), and The Wharton Center for Leadership and Change Management. 1-800-CEO-READ ranks Townsend's bestseller first among eighty books that "every manager must read." This commemorative edition offers a new generation the benefit of Robert Townsend's timeless wisdom
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0.66
Let My People Go Surfing: The Education of a Reluctant Businessman
Patagonia - бизнес в стиле серфинг. Как альпинист создал крупнейшую компанию спортивного снаряжения
Yvon Chouinard
2005
In his long-awaited memoir, Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought
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0.68
Waltzing with Bears: Managing Risk on Software Projects
Tom DeMarco
2003
The authors, consultants in risk and management, show how to identify and embrace worthwhile risks in software development and offer strategies for common risks that software projects face, such as schedule flaws, requirements inflation, and specification breakdown.
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0.67
Thing Explainer: Complicated Stuff in Simple Words
Randall Munroe
2015
In Thing Explainer: Complicated Stuff in Simple Words, things are explained in the style of Up Goer Five, using only drawings and a vocabulary of the 1,000 (or "ten hundred") most common words. Explore computer buildings (datacenters), the flat rocks we live on (tectonic plates), the things you use to steer a plane (airliner cockpit controls), and the little bags of water you're made of (cells).
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0.63
Fifty Quick Ideas to Improve Your User Stories
Gojko Adzic
2014
This book will help you write better user stories, spot and fix common issues, split stories so that they are smaller but still valuable, and deal with difficult stuff like crosscutting concerns, long-term effects and non-functional requirements. Above all, this book will help you achieve the promise of agile and iterative delivery: to ensure that the right stuff gets delivered through productive discussions between delivery team members and business stakeholders.
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0.62
The Power Of Focus
Цельная жизнь
Jack Canfield
2000
The No 1 reason that stops people from getting what they want is lack of focus. People who focus on what they want, prosper. Those who don't, struggle. In The Power of Focus you'll discover the specific focusing strategies used by the world's most successful men and women. Find out how to:-Focus on your strengths and eliminate everything that is holding you back.-Change bad habits into habits that will make you debt-free and wealthy.-Create an excellent balance between work and family life - wit
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0.66
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field
Метод тыквы. Как стать лидером в своей нише без бюджета
Mike Michalowicz
2012
Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
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0.54
The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed On Your Own Terms
Vishen Lakhiani
2016
What if you questioned everything you know and threw out all the pieces that hold you back? With The Code of the Extraordinary Mind, you can. Learn to think like the greatest creative minds of our era—to question, challenge, and create new rules for your ideas of love, education, spirituality, work, happiness, and meaning. The Code of the Extraordinary Mind is a blueprint for retraining our minds to hack everything—how we work, love, parent, and heal—and learn to succeed on our own terms. No m
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0.72
Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth
Думай как миллионер. 17 уроков состоятельности для тех, кто готов разбогатеть
T. Harv Eker
2005
Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it! Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or their choice of jobs, businesses, or investments? The shocking answer is: None of the above! In his groundbreaking Secrets of the Millionaire Mind, T. Harv Eker states:
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0.69
Out of the Crisis
Выход из кризиса. Новая парадигма управления людьми, системами и процессами
W. Edwards Deming
1982
"Long-term commitment to new learning and new philosophy is required of any management that seeks transformation. The timid and the fainthearted, and the people that expect quick results, are doomed to disappointment." According to W. Edwards Deming, American companies require nothing less than a transformation of management style and of governmental relations with industry. In Out of the Crisis, originally published in 1982, Deming offers a theory of management based on his famous 14 Points fo
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0.95
How to Measure Anything: Finding the Value of "Intangibles" in Business
Как измерить все, что угодно. Оценка стоимости нематериального в бизнесе
Douglas W. Hubbard
1985
I love this book. Douglas Hubbard helps us create a path to know the answer to almost any question in business, in science, or in life . . . Hubbard helps us by showing us that when we seek metrics to solve problems, we are really trying to know something better than we know it now. How to Measure Anything provides just the tools most of us need to measure anything better, to gain that insight, to make progress, and to succeed
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0.77
Gemba Kaizen: A Commonsense, Low-Cost Approach to Management
Masaaki Imai
1997
Successful executives must learn to apply the concept of kaizen, which mean making simple, common-sense improvements and refinements to critical business processes. The result: greater productivity, quality, and profits achieved with minimal cost, time, and effort invested.
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0.53
Yertle the Turtle and Other Stories
Ертель-Тертель
Dr. Seuss
1958
In this hilarious book, featuring three timeless fables, Dr. Seuss explores the pitfalls of growing too big for your boots! With his unique combination of hilarious stories, zany pictures and riotous rhymes, Dr. Seuss has been delighting young children and helping them learn to read for over fifty years. Creator of the wonderfully anarchic Cat in the Hat, and ranking among the UK’s top ten favourite children’s authors, Seuss is firmly established as a global best-seller, with nearly half a mill
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0.65
The Innovator's Solution: Creating and Sustaining Successful Growth
Решение проблемы инноваций в бизнесе. Как создать растущий бизнес и успешно поддерживать его рост
Clayton M. Christensen
2003
Clay Christensen (author of the award-winning Harvard Business Review article, “How Will You Measure Your Life?”) and Raynor not only reveal that innovation is more predictable than most managers have come to believe, they also provide helpful advice on the business decisions crucial to truly disruptive growth. Citing in-depth research and theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovation—and they show managers h
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0.71
The Productivity Project: Accomplishing More by Managing Your Time, Attention, and Energy
Мой продуктивный год. Как я проверил самые известные методики личной эффективности на себе
Chris Bailey
2016
A fresh, personal, and entertaining exploration of a topic that concerns all of us: how to be more productive at work and in every facet of our lives. Chris Bailey turned down lucrative job offers to pursue a lifelong dream—to spend a year performing a deep dive experiment into the pursuit of productivity, a subject he had been enamored with since he was a teenager. After obtaining his business degree, he created a blog to chronicle a year-long series of productivity experiments he conducted on
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0.77
The Art of War
Sun Tzu
450
Conflict is an inevitable part of life, according to this ancient Chinese classic of strategy, but everything necessary to deal with conflict wisely, honorably, victoriously, is already present within us. Compiled more than two thousand years ago by a mysterious warrior-philosopher, The Art of War is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient tim
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0.93
Mindset: The New Psychology of Success
Carol S. Dweck
2006
Dweck explains why it’s not just our abilities and talent that bring us success—but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn’t foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals—personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes al
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0.74
Zag: The #1 Strategy of High-Performance Brands
Zag
Marty Neumeier
2006
In an age of me-too products and instant communications, keeping up with the competition is no longer a winning strategy. Today you have to out-position, out-maneuver, and out-design the competition. The new rule? When everybody zigs, zag. In his first book, THE BRAND GAP, Neumeier showed companies how to bridge the distance between business strategy and design. In ZAG, he illustrates the number-one strategy of high-performance brands--radical differentiation.
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0.69
Parkinson's Law
Законы Паркинсона
C. Northcote Parkinson
1957
Книга представляет собой сборник произведений всемирно известного писателя-сатирика Сирила Норткота Паркинсона, в которых с истинно английским юмором и сдержанной иронией подвергаются чуть ли не анатомическому исследованию и безудержному осмеянию все основные бюрократические институты современности: государство, армия, церковь, школа, бизнес, семья.
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0.78
Essential Scrum: A Practical Guide to the Most Popular Agile Process
Kenneth S. Rubin
2012
A Practical Guide to the Most Popular Agile Process The Single-Source, Comprehensive Guide to Scrum for All Team Members, Managers, and Executives If you want to use Scrum to develop innovative products and services that delight your customers, Essential Scrum is the complete, single-source reference you've been searching for. Leading Scrum coach and trainer Kenny Rubin illuminates the values, principles, and practices of Scrum, and describes flexible, proven approaches that can help you impleme
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0.60
The Promise of a Pencil: How an Ordinary Person Can Create Extraordinary Change
Карандаш надежды
Adam Braun
2014
The Promise of a Pencil chronicles Braun’s journey to find his calling, as each chapter explains one clear step that every person can take to turn your biggest ambitions into reality, even if you start with as little as $25. His story takes readers behind the scenes with business moguls and village chiefs, world-famous celebrities and hometown heroes. Driven by compelling stories and shareable insights, this is a vivid and inspiring book that will give you the tools to make your own life a story
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0.66
Финляндия, страна белых лилий
Григорий Петров
1923
"Страна белых лилий" - это Финляндия. Но не та реальная Финляндия, которую Петров хорошо знал и в которой подолгу жил, а некое идеальное государство, "страна обетованная", прекрасная утопия к которой во что бы то ни стало следует стремиться. Ибо Финляндии удалось, по мысли Петрова, подняться из бедности и нищеты, создать идеально экономически, политически и культурно устроенное общество благодаря беззаветному энтузиазму его граждан, "созидателей жизни", неустанных работников и просветителей. Изд
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0.65
Understanding Media: The Extensions of Man
Понимание Медиа
Marshall McLuhan, Lewis H. Lapham
1964
This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.
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0.75
The Scrum Field Guide: Agile Advice for Your First Year and Beyond
Mitch Lacey
2012
Thousands of organizations are adopting Scrum to transform the way they execute complex projects, in software and beyond. This guide will give you the skills and confidence needed to deploy Scrum, resulting in high-performing teams and satisfied customers. Drawing on years of hands-on experience helping companies succeed, Certified Scrum Trainer (CST) Mitch Lacey helps you overcome the major challenges of Scrum adoption and the deeper issues that emerge later. "Extensively revised to reflect imp
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0.60
The World of Downton Abbey
Мир Даунтонского аббатства
Jessica Fellowes, Julian Fellowes
2011
A lavish look at the real world--both the secret history and the behind-the-scenes drama--of the spellbinding Emmy Award-winning Masterpiece TV series Downton Abbey April 1912. The sun is rising behind Downton Abbey, a great and splendid house in a great and splendid park. So secure does it appear that it seems as if the way it represents will last for another thousand years. It won't. Millions of American viewers were enthralled by the world of Downton Abbey, the mesmerizing TV drama of the a
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0.72
Predictable Revenue: Turn Your Business Into a Sales Machine
Aaron Ross
2013
Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth... with zero cold calls. This is not another book about how to cold call or close deals. This is an entirely new kind of sales bible for CEOs, entrepreneurs and sales VPs to help you build a sales machine. What does it take for your sales team to generate as many highly-qualified new leads as you want, create predictable revenue, a
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0.78
iCon: Steve Jobs: The Greatest Second Act in the History of Business
Jeffrey S. Young
2005
iCon takes a look at the most astounding figure in a business era noted for its mavericks, oddballs, and iconoclasts. Drawing on a wide range of sources, Jeffrey Young and William Simon provide new perspectives on the legendary creation of Apple, detail Jobs’s meteoric rise, and the devastating plunge that left him not only out of Apple, but out of the computer-making business entirely. This unflinching and completely unauthorized portrait reveals both sides of Jobs’s role in the remarkable
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0.74
Joy, Inc.: How We Built a Workplace People Love
Работа мечты
Richard Sheridan
2013
Joy, Inc. offers an inside look at how Sheridan and Menlo created a joyful culture, and shows how any organization can follow their methods for a more passionate team and sustainable, profitable results. Sheridan also shows how to run smarter meetings and build cultural training into your hiring process.
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Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace
«Вокруг гигантского клубка пыли»
Gordon MacKenzie
1998
Creativity is crucial to business success. But too often, even the most innovative organization quickly becomes a "giant hairball"--a tangled, impenetrable mass of rules, traditions, and systems, all based on what worked in the past--that exercises an inexorable pull into mediocrity. Gordon McKenzie worked at Hallmark Cards for thirty years, many of which he spent inspiring his colleagues to slip the bonds of Corporate Normalcy and rise to orbit--to a mode of dreaming, daring and doing above and
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0.65
Denationalisation of Money: The Argument Refined
Частные деньги
Friedrich A. Hayek
1977
The government monopoly of money must be abolished to stop the recurring bouts of acute inflation and deflation that have become accentuated during the last seventy years.Abolition is also the cure for the more deep-seated disease of the recurring waves of depression and unemployment attributed to 'capitalism'. The monopoly of money by government has relieved it of the need to keep its expenditure within its revenue and has thus precipitated the spectacular increase in government expenditure ove
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0.70
Total Recall: My Unbelievably True Life Story
Вспомнить все: Моя невероятно правдивая история
Arnold Schwarzenegger
2012
One of the most anticipated autobiographies of this generation, Arnold Schwarzenegger’s Total Recall is the candid story by one of the world’s most remarkable actors, businessmen, and world leaders. Born in the small city of Thal, Austria, in 1947, Arnold Schwarzenegger moved to Los Angeles at the age of twenty-one. Within ten years, he was a millionaire businessman. After twenty years, he was the world’s biggest movie star. In 2003, he was elected governor of California and a household name ar
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0.73
Game Over: How Nintendo Zapped an American Industry, Captured Your Dollars, and Enslaved Your Children
Game Over. Как Nintendo завоевала мир
David Sheff
1993
As every parent knows, Nintendo is a force to be reckoned with. Game Over gives the behind-the-scenes saga of Nintendo, the most competitive, most pervasive Japanese company of all--by a reporter who had unprecedented access to the company's top brass. 15 line drawings.
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Marketing Warfare
Маркетинговые войны
Al Ries, Jack Trout
2005
The book that changed marketing forever is now updated for the new millennium In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have become synonymous with the names Ries and Trout. New content includes in-depth analyses of some of the biggest marketing successes and blunders of the past two decades--including Volkswagen, Sony, Coca C
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Lean UX: Applying Lean Principles to Improve User Experience
Jeff Gothelf
2012
Inspired by Lean and Agile development theories, Lean UX lets you focus on the actual experience being designed, rather than deliverables. This book shows you how to collaborate closely with other members of the product team, and gather feedback early and often. You’ll learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. Lean UX shows you how to make this change—for the better.
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0.71
Common Stocks and Uncommon Profits and Other Writings
Обыкновенные акции и необыкновенные доходы
Philip A. Fisher
1957
Widely respected and admired, Philip Fisher is among the most influential investors of all time. His investment philosophies, introduced almost forty years ago, are not only studied and applied by today's financiers and investors, but are also regarded by many as gospel. This book is invaluable reading and has been since it was first published in 1958. The updated paperback retains the investment wisdom of the original edition and includes the perspectives of the author's son Ken Fisher, an inve
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0.67
The Daily Drucker: 366 Days of Insight and Motivation for Getting the Right Things Done
Друкер на каждый день
Peter Drucker
2004
Revered management thinker Peter F. Drucker is our trusted guide in this thoughtful, day-by-day companion that offers his penetrating and practical wisdom. Amid the multiple pressures of our daily work lives, The Daily Drucker provides the inspiration and advice to meet the many challenges we face. With his trademark clarity, vision, and humanity, Drucker sets out his ideas on a broad swath of key topics, from time management, to innovation, to outsourcing, providing useful insights for each day
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0.61
Inside Out: A Personal History of Pink Floyd
Личная история Pink Floyd
Nick Mason
2005
Here, for the first time, is the story of Pink Floydfrom the inside out. With 116 million albums sold worldwide and 25 years on the pop charts to their credit, Pink Floyd is one of the most successful rock groups in history, yet their storyuntil nowis one of the least known. The only continuous member of the band through its entire 40-year history, Nick Mason has witnessed every twist, turn, and sommersault from behind his drum kit. The journey begins with the band's origins as the darlings of L
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0.70
Making Things Happen: Mastering Project Management
Scott Berkun
2001
In the updated edition of this critically acclaimed and bestselling book, Microsoft project veteran Scott Berkun offers a collection of essays on field-tested philosophies and strategies for defining, leading, and managing projects. Each essay distills complex concepts and challenges into practical nuggets of useful advice, and the new edition now adds more value for leaders and managers of projects everywhere.
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In Search of Excellence: Lessons from America's Best-Run Companies
В поисках совершенства. Уроки самых успешных компаний Америки
Tom Peters
1982
A "New York Times" Bestseller for over three years To discover the secrets of the art of management, Peters and Waterman studied more than 43 successful American companies. The companies specialized in a number of areas: consumer goods, high technology, and services. What he discovered was that regardless of how different each company was, they shared eight basic principles of management that anyone can use on their way to success. Here they are, amply illustrated with anecdotes and examples fro
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0.75
Blockchain: Blueprint for a New Economy
Блокчейн. Схема новой экономики
Melanie Swan
2014
Bitcoin is starting to come into its own as a digital currency, but the blockchain technology behind it could prove to be much more significant. This book takes you beyond the currency ("Blockchain 1.0") and smart contracts ("Blockchain 2.0") to demonstrate how the blockchain is in position to become the fifth disruptive computing paradigm after mainframes, PCs, the Internet, and mobile/social networking. Author Melanie Swan, Founder of the Institute for Blockchain Studies, explains that the bl
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0.59
The Captain Class: The Hidden Force That Creates the World's Greatest Teams
Sam Walker
2017
Fueled by a lifetime of sports spectating, twenty years of reporting, and a decade of painstaking research, The Captain Class tells the surprising story of what makes teams exceptional. Drawing on original interviews with athletes from two dozen countries, as well as general managers, coaches, executives, and others skilled at building teams, Walker identifies the seven core qualities of this Captain Class—from extreme doggedness and emotional control to a knack for nonverbal communication to ta
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0.69
The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns
John C. Bogle
2007
With The Little Book of Common Sense Investing as your guide, you'll discover how to make investing a winner's game
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0.58
The Warren Buffett Way: Investment Strategies of the World's Greatest Investor
Уоррен Баффет. Как 5 долларов превратить ...
Robert G. Hagstrom, Peter S. Lynch
1994
The Warren Buffett Way offers investors their first in-depth look at the innovative investment and business strategies behind the spectacular success of living legend Warren E. Buffett. Tracing Warren Buffett's career from the beginning, Robert G. Hagstrom, Jr., tells us exactly how, starting with an initial investment of only $100, Buffett built a business empire worth $19.4 billion. Offers a close-up look at Buffett's highly successful investment theories and strategies; identifies the types o
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Theorie der wirtschaftlichen Entwicklung. Capitalism, Socialism and Democracy. The Theory of Economic Development: An Inquiry Into Profits, Capital, Credit, Interest, and the Business Cycle
Теория экономического развития. Капитализм, социализм и демократия
Joseph Schumpeter
1934
Schumpeter proclaims in this classical analysis of capitalist society first published in 1911 that economics is a natural self-regulating mechanism when undisturbed by "social and other meddlers." In his preface he argues that despite weaknesses, theories are based on logic and provide structure for understanding fact. Of those who argue against him, Schumpeter asks a fundamental question: "Is it really artificial to keep separate the phenomena incidental to running a firm and the phenomena inc
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0.64
Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
Обнимите своих клиентов. Практика выдающегося обслуживания
Jack Mitchell
2003
Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
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0.54
Games People Play. What Do You Say After You Say Hello
Игры, в которые играют люди. Люди, которые играют в игры
Eric Berne
1964
Infancy analysis that determines our shyness or openess
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0.73
Presentation Zen: Simple Ideas on Presentation Design and Delivery (2nd Edition) (Voices That Matter)
Garr Reynolds
2007
Presentation Zen will help presenters see the process in a way that is different, simpler, more visual, more natural, more effective, and ultimately far more meaningful. Presentations are generally poor because their creators have learned bad habits and lack awareness and knowledge about what makes for a great presentation (and what does not). This book aims to help people break out of the rut of making typical PowerPoint presentations. This book provides an equal dose of inspiration and educati
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0.62
Death by Meeting: A Leadership Fable...about Solving the Most Painful Problem in Business
Patrick Lencioni
2004
In his latest page-turning work of business fiction, best-selling author Patrick Lencioni provides readers with another powerful and thought-provoking book, this one centered around a cure for the most painful yet underestimated problem of modern business: bad meetings. And what he suggests is both simple and revolutionary.
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Agile Product Management with Scrum: Creating Products That Customers Love
Roman Pichler
2008
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Essays in Persuasion
ohn Maynard Keynes
1940
In the light of subsequent history, Essays in Persuasion is a remarkably prophetic volume covering a wide range of issues in political economy. In articles on the Versailles Treaty. John Maynard Keynes foresaw all too clearly that excessive Allied demands for reparations and indemnities would lead to the economic collapse of Germany. In Keynes's essays on inflation and deflation, the reader can find ideas that were to become the foundations of his most renowned treatise, The General Theory of Em
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In Defense of Food: An Eater's Manifesto
Философия еды. Правда о питании
Michael Pollan
2007
Michael Pollan's last book, The Omnivore's Dilemma, launched a national conversation about the American way of eating; now In Defense of Food shows us how to change it, one meal at a time. Pollan proposes a new answer to the question of what we should eat that comes down to seven simple but liberating words: Eat food. Not too much. Mostly plants. Pollan's bracing and eloquent manifesto shows us how we can start making thoughtful food choices that will enrich our lives, enlarge our sense of what
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The Wit and Wisdom of Downton Abbey
Jessica Fellowes
2015
"Come war and peace Downton still stands and the Crawleys are still in it." Downton Abbey is loved the world over for its fabulous costumes, beautiful scenery, wonderful characters and intricate plot lines, but what keeps millions of us coming back time after time is the stellar quality of the writing. With each stroke of his pen Julian Fellowes seems to gift us with a cuttingly dry quip from the Dowager Countess, a perfectly timed word of wisdom from Mrs Patmore or a touchingly nostalgic prono
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Influencer: The New Science of Leading Change
Joseph Grenny
2007
Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. This thought-provoking audio combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process—including robust strategies for making change inevitable in your personal life, your business,
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Understanding Comics: The Invisible Art
Scott Mccloud
1993
Understanding Comics: The Invisible Art is a 1993 non-fiction work of comics by American cartoonist Scott McCloud. It explores formal aspects of comics, the historical development of the medium, its fundamental vocabulary, and various ways in which these elements have been used. It expounds theoretical ideas about comics as an art form and medium of communication. Understanding Comics received praise from notable comic and graphic novel authors such as Art Spiegelman, Will Eisner, Alan Moore, Ne
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0.68
The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)
Магия утра. Как первый час определяет ваш успех
Hal Elrod
2006
What if you could miraculously wake up tomorrow and any—or every area of your life was transformed? What would be different? Would you be happier? Healthier? More successful? In better shape? Would you have more energy? Less Stress? More Money? Better relationships? Which of your problems would be solved? What if I told you that there is a "not-so-obvious" secret that is guaranteed to transform any—or literally every area of your life, faster than you ever thought possible? What if I told you i
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0.72
Programming Ruby: The Pragmatic Programmers' Guide
Dave Thomas
2000
This book assumes you have a basic understanding of object-oriented programming.
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0.58
Rich Dad's Before You Quit Your Job: 10 Real-Life Lessons Every Entrepreneur Should Know About Building a Multimillion-Dollar Business
Прежде чем начать свой бизнес
Robert T. Kiyosaki
2005
One of the basic tenets of the Rich Dad philosophy is to make the jump from employee to boss. This is the book that shows you how to make that leap - in 10 easy steps. Everyone in business knows that you won't ever achieve great wealth by being an employee. The real secret to making money and reaching financial independence is to start your own company and develop it quickly. Millions of aspiring entrepreneurs are already convinced that this is the way to go - but they just don't know how to tak
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First things first
Stephen R. Covey
1993
Most people spend most of their time in quadrants 1 and 3, while quadrant 2 is where quality happens. "Doing more things faster is no substitute for doing the right things," says Covey. He points you toward the real human needs--"to live, to love, to learn, to leave a legacy"--and how to balance your time to achieve a meaningful life, not just get things done.
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More Than You Know: Finding Financial Wisdom in Unconventional Places
Больше, чем вы знаете. Необычный взгляд на мир финансов
Michael J. Mauboussin
2006
Michael Mauboussin, one of Wall Street's most creative and influential minds offers provocative new ways of thinking about the stock market, investing, and how we make decisions.
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Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean
Финансы для нефинансовых менеджеров. Как понимать цифры финансовых отчетов
Karen Berman, Joe Knight, John Case
2005
Companies expect managers to use financial data to allocate resources and run their departments. But many managers can't read a balance sheet, wouldn't recognize a liquidity ratio, and don't know how to calculate return on investment. Worse, they don't have any idea where the numbers come from or how reliable they really are. In Financial Intelligence, Karen Berman and Joe Knight teach the basics of finance--but with a twist. Financial reporting, they argue, is as much art as science. Because no
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Give and Take: A Revolutionary Approach to Success
Брать или отдавать? Новый взгляд на психологию отношений
Adam M. Grant
2013
An innovative, groundbreaking book that will captivate readers of Malcolm Gladwell, Daniel Pink, The Power of Habit, and Quiet For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But today, success is increasingly dependent on how we interact with others. It turns out that at work, most people operate as either takers, matchers, or givers. Whereas takers strive to get as much as possible from others and matchers aim to trade evenly, giver
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0.84
The Everything Store: Jeff Bezos and the Age of Amazon
Магазин Всего: Джефф Безос и эпоха Amazon
Brad Stone
2013
The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos. Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never be
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0.54
Hackers and Painters: Big Ideas from the Computer Age
Paul Graham, Allen Noren, Matt Hutchinson
2004
“The computer world is like an intellectual Wild West, in which you can shoot anyone you wish with your ideas, if you’re willing to risk the consequences.” —from Hackers & Painters: Big Ideas from the Computer Age, by Paul Graham We are living in the computer age, in a world increasingly designed and engineered by computer programmers and software designers, by people who call themselves hackers. Who are these people, what motivates them, and why should you care? Consider these facts: Everythi
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Decisive: How to Make Better Choices in Life and Work
Chip Heath
2013
The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions -- in our lives, careers, families and organizations.
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0.66
Getting to Yes: Negotiating Agreement Without Giving In
Переговоры без поражения. Гарвардский метод
Roger Fisher, William Ury, Bruce Patton
1981
Describes a method of negotiation that isolates problems, focuses on interests, creates new options, and uses objective criteria to help two parties reach an agreement Amazon.com description: Product Description: Since its original publication nearly thirty years ago, Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of ne
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0.75
Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
Nassim Nicholas Taleb
2001
Fooled by Randomness is a standalone book in Nassim Nicholas Taleb’s landmark Incerto series, an investigation of opacity, luck, uncertainty, probability, human error, risk, and decision-making in a world we don’t understand. The other books in the series are The Black Swan, Antifragile,and The Bed of Procrustes.
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0.61
Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
Roman Pichler
2016
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0.56
Why You're Dumb, Sick, & Broke: And How to Get Smart, Healthy, & Rich!
Randy Gage
2006
This groundbreaking self-help book reveals the secrets of manifesting health, happiness, and prosperity in your life, but not in a way you've experienced before. Blunt, outspoken, and brutally honest, Randy Gage shoots down the forces that hold you back and keep you dumb, sick, and broke, and shows you how to take action to get smart, healthy, and rich.
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0.55
The Snowball: Warren Buffett and the Business of Life
Уоррен Баффет
Alice Schroeder
2008
ere is the book recounting the life and times of one of the most respected men in the world, Warren Buffett. The legendary Omaha investor has never written a memoir, but now he has allowed one writer, Alice Schroeder, unprecedented access to explore directly with him and with those closest to him his work, opinions, struggles, triumphs, follies, and wisdom.
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0.68
American Steel: Hot Metal Men and the Resurrection of the Rust Belt
Американская сталь
Richard Preston
1991
Acclaimed writer Richard Preston chronicles the nearly superhuman effort by the Nucor Corporation, America's ninth-largest steel company to build a revolutionary new steel plant from the ashes of the midwestern Rust Belt. Elegantly written and compulsively readable, American Steel has all the elements of a great novel: amazing characters, gripping suspense, towering machinery, and a driving mission.
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0.59
100 Things Every Designer Needs to Know About People
100 новых главных принципов дизайна
Susan M. Weinschenk
2011
We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you'll be able to design more intuitive and engaging work for print, websites, applications, and pr
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0.78
The Montessori Method
Мой метод. Руководство по воспитанию детей от 3 до 6 лет
Maria Montessori
1909
This groundbreaking classic of educational philosophy takes on urgent new necessity today, as "traditional" methods of early-childhood schooling seem to be failing us. Published in Italian in 1909 and first translated into English in 1912, these still-revolutionary theories focus on the individuality of the child and on nurturing her inherent joy of learning to create schools and other learning environments that are oriented on the child. Eschewing rote memorization and drilling, Montessori's me
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0.69
Extreme Programming Explained: Embrace Change
Kent Beck, Cynthia Andres
1999
In this second edition of Extreme Programming Explained, Kent Beck organizes and presents five years' worth of experiences, growth, and change revolving around XP. If you are seriously interested in understanding how you and your team can start down the path of improvement with XP, you must read this book.?Francesco Cirillo, Chief Executive Officer, XPLabs S.R.L. "The first edition of this book told us what XP was?it changed the way many of us think about software development. This second editio
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0.66
Service Design: From Insight to Implementation
Andy Polaine, Lavrans Løvlie, Ben Reason
2013
We have unsatisfactory experiences when we use banks, buses, health services and insurance companies. They don't make us feel happier or richer. Why are they not designed as well as the products we love to use such as an Apple iPod or a BMW? The 'developed' world has moved beyond the industrial mindset of products and the majority of 'products' that we encounter are actually parts of a larger service network. These services comprise people, technology, places, time and objects that form the enti
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0.73
Selling the Invisible: A Field Guide to Nodern Marketing
Harry Beckwith
1997
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0.65
Quiet: The Power of Introverts in a World That Can't Stop Talking
Susan Cain
2012
This extraordinary book has the power to permanently change how we see introverts and, equally important, how introverts see themselves.
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0.67
Giant Steps: Small Changes to Make a Big Difference
Удача и успех - ежедневно
Anthony Robbins
1994
WHAT GOOD IS INSPIRATION IF IT'S NOT BACKeD UP BY ACTION? Based on the finest tools, techniques, principles, and strategies offered in Awaken the Giant Within, bestselling author and peak performance consultant Anthony Robins offers daily inspiration and small actions -- exercises -- that will compel you to take giant steps forward in the quality of your life. From the simple power of decision-making to the more specific tools that can redefine the quality of your relationships, finances, heal
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0.78
The Leadership Challenge
Вызов лидерства
James M. Kouzes, Barry Z. Posner
1987
The most trusted resource on becoming a leader has been completely updated and revised for a new generation. This new edition includes the latest research and case studies, and offers inspiring new and relevant stories of real people achieving extraordinary results.
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0.79
Drive: The Surprising Truth About What Motivates Us
Daniel H. Pink
2008
Drive is bursting with big ideas—the rare book that will change how you think and transform how you live.
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Adrenaline Junkies and Template Zombies: Understanding Patterns of Project Behavior
Tom DeMarco
2007
In Adrenaline Junkies and Template Zombies, the six principal consultants of The Atlantic Systems Guild present the patterns of behavior they most often observe at the dozens of IT firms they transform each year, around the world.
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0.70
The Start-Up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career
Reid Hoffman
2012
A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.
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0.69
Stress Test: Reflections on Financial Crise
Timothy F. Geithner
2014
As president of the Federal Reserve Bank of New York and then as President Barack Obama’s secretary of the Treasury, Timothy F. Geithner helped the United States navigate the worst financial crisis since the Great Depression, from boom to bust to rescue to recovery. In a candid, riveting, and historically illuminating memoir, he takes readers behind the scenes of the crisis, explaining the hard choices and politically unpalatable decisions he made to repair a broken financial system and prevent
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Я такой как все
Олег Тиньков
2011
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0.67
How to Win at the Sport of Business
Mark Cuban
2011
Mark Cuban shares his wealth of experience and business savvy in his first published book, How to Win at the Sport of Business, available now only as an e-book. Using the greatest material from his popular Blog Maverick, he has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. Cuban tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to own
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0.69
Kindergarten Is Too Late!
После трех уже поздно
Masaru Ibuka
1980
Автор этой удивительно доброй книги считает, что маленькие дети обладают способностью научиться чему угодно. Он размышляет об огромном влиянии на новорожденных окружающей среды и предлагает простые и понятные приемы обучения, способствующие раннему развитию ребенка. По его мнению, то, что взрослые осваивают с большим трудом, дети выучивают играючи. И главное в этом процессе - вовремя ввести новый опыт. Но только тот, кто рядом с ребенком изо дня в день, может распознать это "вовремя". Книга адр
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The Lever of Riches: Technological Creativity and Economic Progress
Рычаг богатства. Технологическая креативность и экономический прогресс
Joel Mokyr
1990
In a world of supercomputers, genetic engineering, and fiber optics, technological creativity is ever more the key to economic success. But why are some nations more creative than others, and why do some highly innovative societies--such as ancient China, or Britain in the industrial revolution--pass into stagnation? Beginning with a fascinating, concise history of technological progress, Mokyr sets the background for his analysis by tracing the major inventions and innovations that have transfo
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0.53
A Time to Kill
Пора убивать
John Grisham
1989
Before The Firm and The Pelican Brief made him a superstar, John Grisham wrote this riveting story of retribution and justice -- at last it's available in a Doubleday hardcover edition. In this searing courtroom drama, best-selling author John Grisham probes the savage depths of racial violence...as he delivers a compelling tale of uncertain justice in a small southern town...Clanton, Mississippi. The life of a ten-year-old girl is shattered by two drunken and remorseless young men. The mostly
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0.80
The Innovators: How a Group of Hackers, Geniuses and Geeks Created the Digital Revolution
Инноваторы. Как несколько гениев, хакеров и гиков совершили цифровую революцию
Walter Isaacson
2014
The computer and the internet are among the most important innovations of our era, but few people know who created them. They were not conjured up in a garret or garage by solo inventors suitable to be singled out on magazine covers or put into a pantheon with Edison, Bell, and Morse. Instead, most of the innovations of the digital age were done collaboratively. There were a lot of fascinating people involved, some ingenious and a few even geniuses. This is the story of these pioneers, hackers,
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Innovation Games: Creating Breakthrough Products Through Collaborative Play
Бизнес-игры. Создание революционных продуктов с помощью клиентов
Luke Hohmann
2006
Innovation Games Includes twelve games that help you uncover your customers' true, hidden needs and desires. This work helps you learn what each game will accomplish, why it works, and how to play it with customers. It then shows how to integrate the results into your product development processes, helping you focus your efforts and reduce your costs. Full description
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0.64
The Desire Map: A Guide to Creating Goals with Soul
Живи с чувством. Как поставить цели, к которым лежит душа
Danielle LaPorte
2012
Danielle LaPorte turns the relationship to goal-setting inside out. She provides hands-on tools to help you first and foremost identify your core desired feelings, and then create practical 'Goals with Soul' to generate those feelings. By chasing the feeling versus the goal, she empowers you to forge substantial life changes that reflect your intrinsic nature and alleviate suffering. The result: you'll do much less proving, and way more living.
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0.72
Great Work: How to Make a Difference People Love
Great Work. Как найти вдохновение, полюбить свою работу и начать зарабатывать
David Sturt
2013
THE NEW YORK TIMES BESTSELLER Great work lives inside all of us. The question is Do we make the contributions were capable of Is our best work getting out there Breaking through Creating a difference the world loves Weve long been told our ability to succeed depends on our IQ, talent, education level, gender, job title, or when and where we were born. Great Work turns that conventional thinking on its head to reveal that innovation can come from anyone, anywhere. Especially you. With insights fr
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UX Strategy: How to Devise Innovative Digital Products That People Want
Jaime Levy
2014
With this step-by-step guide, you'll learn how to achieve online success by focusing on customer discovery techniques and disruptive innovation that offers more value than existing market alternatives. You'll get several case studies, including Airbnb, along with interviews with UX strategists from different work environments (startup, agency, and enterprise) about their roles and experience.
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Iacocca: An Autobiography
Lee Iacocca
1984
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0.69
Rich Dad's Retire Young, Retire Rich: How to Get Rich Quickly and Stay Rich Forever!
Отойти от дел молодым и богатым
Robert T. Kiyosaki
2001
Imagine being able to make so much money at an early age that you could decide when to retire, knowing full well that you have enough money stashed away to ensure a life not burdened by financial restraints. In this book, financial guru Robert Kiyosaki provides practical insight on how to put together a financial plan which promises not only to make you prosperous but to allow you to map out the freedom to choose your own retirement age. Built upon Kiyosaki's own personal experiences - he retire
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The Best Interface Is No Interface: The Simple Path to Brilliant Technology
Golden Krishna
2015
Our love for the digital interface is out of control. Expanded from one of the most shared design essays ever written, and one of the most popular talks at innovation conferences around the world, this entertaining and visionary book offers a compelling new way to see the future of technology.Digital interfaces today consume our lives. The average adult today spends over eight hours a day staring at a screen, and some apparent technological innovators are hoping for more. Theyre making screens f
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How to Have a Good Day: Harness the Power of Behavioral Science to Transform Your Working Life
Caroline Webb
2016
In How to Have a Good Day, economist and former McKinsey partner Caroline Webb shows readers how to use recent findings from behavioral economics, psychology, and neuroscience to transform our approach to everyday working life.
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0.54
Leading Change
Впереди перемен
John P. Kotter
1988
John Kotter’s now-legendary eight-step process for managing change with positive results has become the foundation for leaders and organizations across the globe. By outlining the process every organization must go through to achieve its goals, and by identifying where and how even top performers derail during the change process, Kotter provides a practical resource for leaders and managers charged with making change initiatives work. Needed more today than at any time in the past, this immense
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0.80
Succeeding with Agile: Software Development Using Scrum
Scrum. Гибкая разработка ПО
Mike Cohn
2009
Proven, 100% Practical Guidance for Making Scrum and Agile Work in Any Organization. This is the definitive, realistic, actionable guide to starting fast with Scrum and agile–and then succeeding over the long haul. Leading agile consultant and practitioner Mike Cohn presents detailed recommendations, powerful tips, and real-world case studies drawn from his unparalleled experience helping hundreds of software organizations make Scrum and agile work. "Succeeding with Agile" is for pragmatic so
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0.61
The Checklist Manifesto: How to Get Things Right
Чек-лист. Система предотвращения ошибок
Atul Gawande
2009
The New York Times bestselling author of Better and Complications reveals the surprising power of the ordinary checklist We live in a world of great and increasing complexity, where even the most expert professionals struggle to master the tasks they face. Longer training, ever more advanced technologies‚neither seems to prevent grievous errors. But in a hopeful turn, acclaimed surgeon and writer Atul Gawande finds a remedy in the humblest and simplest of techniques: the checklist. First intro
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0.78
Snow Crash
Лавина
Neal Stephenson
1992
In reality, Hiro Protagonist delivers pizza for Uncle Enzo’s CosoNostra Pizza Inc., but in the Metaverse he’s a warrior prince. Plunging headlong into the enigma of a new computer virus that’s striking down hackers everywhere, he races along the neon-lit streets on a search-and-destroy mission for the shadowy virtual villain threatening to bring about infocalypse. Snow Crash is a mind-altering romp through a future America so bizarre, so outrageous…you’ll recognize it immediately.
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The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage
Голодный и Бедный! Как полный голяк, скудный бюджет и жажда успеха могут стать вашими главными конкурентными преимуществами
Daymond John
2016
Daymond John has been practicing the power of broke ever since he started selling his home-sewn t-shirts on the streets of Queens. With no funding and a $40 budget, Daymond had to come up with out-of-the box ways to promote his products. Luckily, desperation breeds innovation, and so he hatched an idea for a creative campaign that eventually launched the FUBU brand into a $6 billion dollar global phenomenon. But it might not have happened if he hadn’t started out broke - with nothing but a hear
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The 100 Best Business Books of All Time: What They Say, Why Matter and How They Can Help You
100 лучших бизнес-книг всех времен. О чем они и почему их следует прочитать
Jack Covert
2009
The 100 Best Business Books of All Time puts each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend The First 90 Days in a new job or how to take their company from Good to Great. Many of the choices are surprising—you’ll find reviews of Moneyball and Orbiting the Giant Hairball, but not Jack Welch’s memoir.
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0.50
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
Chris Guillebeau
2012
In The $100 Startup, Chris Guillebeau shows you how to lead of life of adventure, meaning and purpose – and earn a good living.
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The Entrepreneur's Guide to Customer Development: A Cheat Sheet to the Four Steps to the Epiphany
Brant Cooper
2010
This book is both an introduction for those unfamiliar with lean concepts and highly actionable for lean practitioners. It is a user friendly guide, written to be accessible to marketing professionals, Engineers startup founders and entrepreneurs, VCs, angels, and anyone else involved in building scalable startups.
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0.50
Made in Japan: Akio Morita and Sony
Sony. Сделано в Японии
Akio Morita, Edwin M. Reingold, Mitsuko Shimomura
1986
The outspoken Chariman of the Sony Corporation candidly discusses the rise of Sony, his own extraordinary career as one of the most successful businessmen of our time, and his views on the U.S., Japan, and the world economy.
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Do the Work: Overcome Resistance and Get Out of Your Own Way
Steven Pressfield
2011
Our enemy is not lack of preparation; it's not the difficulty of the project, or the state of the marketplace or the emptiness of our bank account. The enemy is resistance. The enemy is our chattering brain, which, if we give it so much as a nanosecond, will start producing excuses, alibis, transparent self-justifications and a million reasons why he can't/shouldn't/won't do what we know we need to do. Start before you're ready.
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Switch: How to Change Things When Change Is Hard
Сердце перемен. Как добиваться изменений легко и надолго
Chip Heath, Dan Heath
2010
Why is change so difficult and frightening? How do you create change when you have few resources and no title or authority to back you up? Chip and Dan Heath, the best-selling authors of Made to Stick, are back with a ground-breaking book that addresses one of the greatest challenges of our personal and professional lives — how to change things when change is hard. In their follow-up book to the critically acclaimed international bestseller Made to Stick, Chip and Dan Heath talk about how diffi
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0.82
The Creative Habit: Learn It and Use It for Life
Привычка к творчеству. Сделайте творчество частью своей жизни
Twyla Tharp
2006
Creativity is not a gift from the gods, says Twyla Tharp, bestowed by some divine and mystical spark. It is the product of preparation and effort, and it's within reach of everyone who wants to achieve it. All it takes is the willingness to make creativity a habit, an integral part of your life: In order to be creative, you have to know how to prepare to be creative. In The Creative Habit, Tharp takes the lessons she has learned in her remarkable thirty-five-year career and shares them with you,
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0.85
Competing for the Future
Конкурируя за будущее
Gary Hamel, C.K. Prahalad
1994
New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace
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0.85
Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success
В поисках души сервиса
Leonard L. Berry
1999
Leonard L. Berry examines some of America's great service companies and finds "nine drivers of excellence" that are behind them all. Discovering the Soul of Service looks at 14 diverse businesses, including the St. Paul Saints minor-league baseball team, Dial-A-Mattress, Midwest Express Airlines, and two of the world's fastest-growing service companies--Charles Schwab and Enterprise Rent-A-Car. "The lessons they teach are clear indeed," writes Berry, a marketing professor and director of the Cen
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Time Power: A Proven System for Getting More Done in Less Time Than You Ever Thought Possible
Тайм-менеджмент по Брайану Трейси. Как заставить время работать на вас
Brian Tracy
2004
One of the world's premier business consultants and personal success experts, Brian Tracy has devoted more than 25 years to studying the most powerful time management practices used by the most successful people in every arena. Now, in Time Power, Brian reveals his comprehensive system designed to help readers increase their productivity and income exponentially -- in just weeks! Filled with hundreds of powerful, proven tools and techniques, this book shows readers how to: * gain two more prod
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Crucial Conversations: Tools for Talking When Stakes are High
Трудные диалоги. Что и как говорить, когда ставки высоки
Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler, Stephen R. Covey
2001
Learn how to keep your cool and get the results you want when emotions flare. When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucial conversation and suffer the consequences; handle the conversation badly and suffer the consequences; or read Crucial Conversations and discover how to communicate best when it matters most. Crucial Conversations gives you the tools you need to step up to life's most difficult and important conversations, say what's on
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Emotional Design: Why We Love (or Hate) Everyday Things
Donald A. Norman
2003
Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker.Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spe
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Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
Дизайн-мышление в бизнесе. От разработки новых продуктов до проектирования бизнес-моделей
Tim Brown
2009
This book introduces the idea of design thinking‚ the collaborative process by which the designer′s sensibilities and methods are employed to match people′s needs not only with what is technically feasible and a viable business strategy. In short‚ design thinking converts need into demand. It′s a human−centered approach to problem solving that helps people and organizations become more innovative and more creative.
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Funky Business: Talent Makes Capital Dance
Бизнес в стиле фанк. Капитал пляшет под дудку таланта
Jonas Ridderstråle, Kjell Nordström
2000
Karl Marx was right. The workers do control the means of production; 1.3 kilograms of brain holds the key to all our futures. Successful companies are different from the competition, and difference comes from the way people think rather than what companies make. In the new world, it's talent that makes the capital dance. Business as usual is uninspired and that's no longer good enough; talent doesn't want to work there; customers don't want to buy there. In these times we need Funky Business.
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Information Rules: A Strategic Guide to the Network Economy
Carl Shapiro
1998
In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, ma
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0.58
Growing a Business
Я начинаю свое дело (свой бизнес)
Paul Hawken
1988
Paul Hawken demonstrates that the answers to small business problems today cannot be solved by college degrees, training or money—but only by you. Nearly everyone harbors a secret dream of starting or owning a business. In fact, a million businesses start in the United States every year. Many of them fail, but enough succeed so that small businesses are now adding millions of jobs to the economy at the same time that the Fortune 500 companies are actually losing jobs. Paul Hawken—entrepreneur
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0.88
Thinkertoys: A Handbook of Creative-Thinking Techniques
Игры для разума. Тренинг креативного мышления/Рисовый штурм. И еще 21 способ мыслить нестандартно
Michael Michalko
1991
Rethink the Way You Think In hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas? In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think like a genius. From the linear to the intuitive, this comprehensive handbook details ingenious creative-thinking techniques for approaching problems in unconventional ways. Through fun and thought-provokin
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Naked Economics: Undressing the Dismal Science
Голая экономика. Разоблачение унылой науки
Charles Wheelan, Burton G. Malkiel
2002
“Explains our global economy in a way that is (gasp!) actually entertaining.”—Book Magazine Finally! A book about economics that won’t put you to sleep. In fact, you won’t be able to put this bestseller down. In our challenging economic climate, this perennial favorite of students and general readers is more than a good read, it’s a necessary investment—with a blessedly sure rate of return. Demystifying buzzwords, laying bare the truths behind oft-quoted numbers, and answering the questions yo
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0.68
Differentiate or Die: Survival in Our Era of Killer Competition
Дифференцируйся или умирай!: выживание в эпоху убийственной конкуренции
Jack Trout
2000
Product Condition: No Defects.
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How to Read a Book. The Classic Guide to Intelligent Reading
Как читать книги. Руководство по чтению великих произведений
Mortimer Adler
1940
How to Read a Book, originally published in 1940, has become a rare phenomenon, a living classic. It is the best and most successful guide to reading comprehension for the general reader. And now it has been completely rewritten and updated. You are told about the various levels of reading and how to achieve them – from elementary reading, through systematic skimming and inspectional reading, to speed reading, you learn how to pigeonhole a book, X-ray it, extract the author's message, criticize
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My Years with General Motors
Мои годы в General Motors
Alfred P. Sloan Jr.
1964
From the book flap: Only a handful of business books have reached the status of a classic, having withstood the test of over thirty years' time. Even today, Bill Gates praises MY YEARS WITH GENERAL MOTORS as the best book to read on business, and Business Week has named it the number one choice for its "bookshelf of indispensable reading." MY YEARS WITH GENERAL MOTORS became an instant bestseller when it was first published in 1963. It has since been used a a manual for managers, offering person
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0.77
Leadership Is an Art
Лидерство - это искусство
Max DePree
1987
LEADERSHIP IS AN ART has long been a must-read not only within the business community but also in professions ranging from academia to medical practices, to the political arena. First published in 1989, the book has sold more than 800,000 copies in hardcover and paperback. This revised edition brings Max De Pree’s timeless words and practical philosophy to a new generation of readers.De Pree looks at leadership as a kind of stewardship, stressing the importance of building relationships, initiat
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0.85
Yes!: 50 Scientifically Proven ways to be Persuasive
Психология убеждения. 50 доказанных способов быть убедительным
Noah Goldstein, Steve Martin, Robert Cialdini
2008
What one word can you start using today to increase your persuasiveness by more than fifty percent? Which item of stationery can dramatically increase people's responses to your requests? How can you win over your rivals by inconveniencing them? Why does knowing that so many dentists are named Dennis improve your persuasive prowess? Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a
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The Definitive Drucker: Challenges For Tomorrow's Executives - Final Advice From the Father of Modern Management
Лучшие идеи Питера Друкера
Elizabeth Edersheim
2006
"We need a new theory of management. The assumptions built into business today are not accurate.-Peter Drucker"For sixteen months before his death, Elizabeth Haas Edersheim was given unprecedented access to Peter Drucker, widely regarded as the father of modern management. At Drucker's request, Edersheim, a respected management thinker in her own right, spoke with him about the development of modern business throughout his life-and how it continues to grow and change at an ever-increasing rate.
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0.60
Blink: The Power of Thinking Without Thinking
Malcolm Gladwell
2005
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0.70
The Art of Product Management: Lessons from a Silicon Valley Innovator
Rich Mironov
2008
The Art of Product Management takes us inside the head of a product management thought leader. With color and humor, Rich Mironov gives us a taste of Silicon Valley's tireless pursuit of great technology and its creation of new products. He provides strategic advice to product managers and tech professionals about start-ups, big organizations, how to think like a customer, and what things should cost. He also reminds us to love our products and our teams. The Art of Product Management brings tog
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0.84
Nudge: Improving Decisions About Health, Wealth, and Happiness
Richard H. Thaler
2008
Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful “choice architecture” can be established to nudge us in beneficial directions without restricting freed
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0.79
The Speed of Trust: The One Thing that Changes Everything
Скорость доверия. То, что меняет все
Stephen M.R. Covey
2006
From Stephen R. Covey's eldest son comes a revolutionary new path towards productivity and satisfaction. Trust, says Stephen M.R. Covey, is the very basis of the new global economy, and he shows how trust—and the speed at which it is established with clients, employees and constituents—is the essential ingredient for any high–performance, successful organization. For business leaders and public figures in any arena, The Speed of Trust offers an unprecedented and eminently practical look at exact
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0.79
Goal: The Ball Doesn't Go In By Chance: Management Ideas from the World of Football
Ferran Soriano
2009
This book contains fascinating facts that aren't found in either the sports or business press that reveal the behind the scenes world of international football. Sorianoteaches us the importance of strategy as he examines how managers canwaste millions of euros making decisions that lack any logic at all in both football and business.
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The Client
Клиент
John Grisham
1993
In a weedy lot on the outskirts of Memphis, two boys watch a shiny Lincoln pull up to the curb...Eleven-year-old Mark Sway and his younger brother were sharing a forbidden cigarette when a chance encounter with a suicidal lawyer left Mark knowing a bloody and explosive secret: the whereabouts of the most sought-after dead body in America. Now Mark is caught between a legal system gone mad and a mob killer desperate to cover up his crime. And his only ally is a woman named Reggie Love, who has be
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0.88
The Art of Project Management
Scott Berkun
2005
In The Art of Project Management, you'll learn from a veteran manager of software and web development how to plan, manage, and lead projects. This personal account of hard lessons learned over a decade of work in the industry distills complex concepts and challenges into practical nuggets of useful advice. Inspiring, funny, honest, and compelling, this is the book you and your team need to have within arms reach. It will serve you well with your current work, and on future projects to come.
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0.73
The Balanced Scorecard: Translating Strategy into Action
Сбалансированная система показателей. От стратегии к действию
Robert S. Kaplan
1996
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the the
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0.65
To Sell Is Human: The Surprising Truth About Moving Others
Человеку свойственно продавать. Удивительная правда о том, как побуждать других к действию
Daniel H. Pink
2012
#1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling
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0.83
Purple Cow: Transform Your Business by Being Remarkable
Фиолетовая корова
Seth Godin
2003
In Purple Cow, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place.
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0.77
Playing to Win: How Strategy Really Works
Игра на победу. Как стратегия работает на самом деле
A.G. Lafley
2013
The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning.
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Decode and Conquer: Answers to Product Management Interviews
Lewis C. Lin
2013
Decode and Conquer is the world's first book focused exclusively on product management (PM) interview preparation. The author gives an industry insider's perspective on how to conquer the most difficult PM interview questions. Decode and Conquer will reveal: Frameworks for tackling product design and metrics questions, including the CIRCLES Method™, AARM Method™, and DIGS Method™ Biggest mistakes PM candidates make at the interview Decode what interviewers are looking for, why they're lookin
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0.63
How to Lie with Statistics
Darrell Huff
1954
Darrell Huff runs the gamut of every popularly used type of statistic, probes such things as the sample study, the tabulation method, the interview technique, or the way the results are derived from the figures, and points up the countless number of dodges which are used to fool rather than to inform.
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0.68
Who Says Elephants Can't Dance? Inside IBM's Historic Turnaround
Кто сказал, что слоны не умеют танцевать?
Louis V. Gerstner Jr.
2002
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0.64
Talking From 9 To 5
Deborah Tannen
1994
Talking From 9 to 5 brilliantly explains women's and men's conversational rituals--and the language barriers we unintentionally erect in the business world. It is a unique and invaluable guide to recognizing the verbal power games and miscommunications that cause good work to be underappreciated or go unnoticed--an essential tool for promoting more positive and productive professional relationships among men and women.
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0.71
Capitalism and freedom
Milton Friedman
1962
How can we benefit from the promise of government while avoiding the threat it poses to individual freedom? In this classic book, Milton Friedman provides the definitive statement of his immensely influential economic philosophy—one in which competitive capitalism serves as both a device for achieving economic freedom and a necessary condition for political freedom. The result is an accessible text that has sold well over half a million copies in English, has been translated into eighteen langua
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0.66
Jump Start Your Business Brain: The Scientific Way to Make More Money
Подтолкните свою деловую мысль
Doug Hall
2011
Jump Start Your Business Brain details data-proven methods that can make your sales, marketing and business development measurably more effective. What makes this book unique is that the methods detailed are backed up with hard data. They're grounded in statistical analysis of the success and failures of more than 4,000 new products and services, and more than 6,000 innovation teams. The research quantifies the impact of a back-to-basic, customer-focused approach to sales, marketing and business
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0.74
Driven: How Human Nature Shapes our Choices
Что движет нами
Paul R. Lawrence, Nitin Nohria
2001
A touchstone for understanding how we behave on the job "This is a stimulating and provocative book in bringing together important ideas from different fields, and, thereby, giving us a whole new slant on 'human nature.'" --Edgar H. Schein, Sloan Fellows Professor of Management Emeritus and Senior Lecturer, MIT In this astonishing, provocative, and solidly researched book, two Harvard Business School professors synthesize 200 years of thought along with the latest research drawn from the biolo
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0.74
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Маркетинг ведущих компаний. Выбери потребителя, определи фокус, доминируй на рынке
Michael Treacy, Fred Wiersema
1995
Why is it that Casio can sell a calculator more cheaply than Kellogg’s can sell a box of corn flakes? Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers’ demands for the highest quality products, best services, and lowest prices increase daily, the rules for market l
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0.57
The Pelican Brief
Дело о пеликанах
John Grisham
1992
In suburban Georgetown a killer's Reeboks whisper on the front floor of a posh home... In a seedy D.C. porno house a patron is swiftly garroted to death... The next day America learns that two of its Supreme Court justices have been assassinated. And in New Orleans, a young law student prepares a legal brief... To Darby Shaw it was no more than a legal shot in the dark, a brilliant guess. To the Washington establishment it was political dynamite. Suddenly Darby is witness to a murder -- a murder
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0.71
The Soul of Money: Transforming Your Relationship with Money and Life
Lynne Twist
2003
This unique and fundamentally liberating book shows us that examining our attitudes toward money—earning it, spending it, and giving it away—can offer surprising insight into our lives, our values, and the essence of prosperity. Lynne Twist, a global activist and fundraiser, has raised more than $150 million for charitable causes. Through personal stories and practical advice, she demonstrates how we can replace feelings of scarcity, guilt, and burden with experiences of sufficiency, freedom,
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0.71
Designing for Growth: A Design Thinking Toolkit for Managers
Думай как дизайнер. Дизайн-мышление для менеджеров
Jeanne Liedtka, Tim Ogilvie
2011
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products
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0.75
Jony Ive: The Genius Behind Apple's Greatest Products
Джони Айв
Leander Kahney
2013
“Different and new is relatively easy. Doing something that’s genuinely better is very hard.” —Jony Ive In 1997, Steve Jobs returned to Apple as CEO with the unenviable task of turning around the company he had founded. One night, Jobs discovered a scruffy British designer toiling away at Apple’s corporate headquarters, surrounded by hundreds of sketches and prototypes. It was then that Jobs realized he had found a talent who could reverse the company’s long decline. That young designer was Jo
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0.63
Getting Past No: Negotiating in Difficult Situations
Как преодолеть НЕТ. Переговоры в трудных ситуациях
William Ury
1991
We all want to get to yes, but what happens when the other person keeps saying no? How can you negotiate successfully with a stubborn boss, an irate customer, or a deceitful coworker? In Getting Past No, William Ury of Harvard Law School’s Program on Negotiation offers a proven breakthrough strategy for turning adversaries into negotiating partners. You’ll learn how to: • Stay in control under pressure • Defuse anger and hostility • Find out what the other side really wants • Counter dirty t
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0.67
How to Think Like a Millionaire
Секрет миллионера. Как мыслить
Mark Fisher
1997
The authors of "The Instant Millionaire" explain how to reprogram one's inner attitude and "think like a millionaire" in order to create success.
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0.77
Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
Seth Godin
1999
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.
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0.58
Sorting Things Out: Classification and Its Consequences
Geoffrey C. Bowker
1999
In Sorting Things Out, Geoffrey C. Bowker and Susan Leigh Star explore the role of categories and standards in shaping the modern world. In a clear and lively style, they investigate a variety of classification systems, including the International Classification of Diseases, the Nursing Interventions Classification, race classification under apartheid in South Africa, and the classification of viruses and of tuberculosis.
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0.56
The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
Chet Holmes
2007
Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference.
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0.61
Structure in Fives: Designing Effective Organizations
Структура в кулаке. Создание эффективной организации
Henry Mintzberg
1982
Here's a guide that shows managers how to choose the best organizational design for their business from five basic structures identified by the author. In it readers will discover how to avoid typical mistakes, especially those pertaining to conflict among different divisions.
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0.58
From Silk to Silicon: The Story of Globalization Through Ten Extraordinary Lives
От шелка до кремния
Jeffrey E. Garten
2016
Through these stories Jeffrey E. Garten finds the common links between these figure and probes critical questions including: How much influence can any one person have in fundamentally changing the world? And how have past trends in globalization affected the present and how will they shape the future? From Silk to Silicon is an essential book to understanding the past—and the future—of the most powerful force of our times.
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0.50
Unconscious Branding: How Neuroscience can Empower (and Inspire) Marketing
Бессознательный брендинг. Использование в маркетинге новейших достижений нейробиологии
Douglas Van Praet
2012
For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop strategies, they need to recognize that consumers have strategies too . . .human strategies, not consumer strategies. We need to go beyond asking why, and begin to ask how,behavior change occurs. Here, autho
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0.60
The Partnership Charter: How To Start Out Right With Your New Business Partnership (or Fix The One You're In)
Партнерское соглашение. Как построить совместный бизнес на надежной основе
David Gage
2004
In The Partnership Charter, psychologist and business mediation expert David Gage offers a comprehensive guide to the art of establishing and maintaining a business partnership. The centerpiece of his approach is the Partnership Charter, a document that clearly outlines the goals, expectations, responsibilities, and relationships of the principals. The charter identifies potential sources of conflict and how they will be resolved, while addressing such sensitive issues as personal styles, values
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0.72
Little Red Book of Selling: 12.5 Principles of Sales Greatness
Маленькая красная книга о продажах. 12.5 великих принципов торговли
Jeffrey Gitomer
2003
Editorial Reviews From Publishers Weekly If salespeople are worried about how to sell, Gitomer (The Sales Bible) believes they are missing out on the more important aspect of sales: why people buy. This, he says, is "all that matters," and his latest book aims to demystify buying principles for salespeople. From the red cloth cover to the small trim size to the amusing (but not cloying) cartoons on almost every page, this is an appealing and accessible book. The author is obviously enthusiastic,
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0.61
A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century
Новый мир брендов. 8 принципов достижения брендами лидирующих позиций в XXI веке
Scott Bedbury, Stephen Fenichell
2002
What does it really take to succeed in business today? In A New Brand World, Scott Bedbury, who helped make Nike and Starbucks two of the most successful brands of recent years, explains this often mysterious process by setting out the principles that helped these companies become leaders in their respective industries. With illuminating anecdotes from his own in-the-trenches experiences and dozens of case studies of other winning—and failed—branding efforts (including Harley-Davidson, Guinness,
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0.63
The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm
Искусство инноваций
Tom Kelley, Jonathan Littman, Tom Peters
2001
IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation. There isn't a business in America that doesn't want to be more creative in its thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to surv
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0.77
Vitamania: Our Obsessive Quest For Nutritional Perfection
Витамания. История нашей одержимости витаминами
Catherine Price
2015
Most of us know nothing about vitamins. What's more, what we think we know is harming both our personal nutrition and our national health. By focusing on vitamins at the expense of everything else, we've become blind to the bigger picture: despite our belief that vitamins are an absolute good--and the more of them, the better--vitamins are actually small and surprisingly mysterious pieces of a much larger nutritional puzzle. In Vitamania, award-winning journalist Catherine Price offers a lucid a
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0.61
Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated
Бережливое производство. Как избавиться от потерь и добиться процветания вашей компании
James P. Womack, Daniel T. Jones
1996
Expanded, updated, and more relevant than ever, this bestselling business classic by two internationally renowned management analysts describes a business system for the twenty-first century that supersedes the mass production system of Ford, the financial control system of Sloan, and the strategic system of Welch and GE. It is based on the Toyota (lean) model, which combines operational excellence with value-based strategies to produce steady growth through a wide range of economic conditions.
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0.68
Originals: How Non-Conformists Move the World
Adam Grant
2016
In Originals the author addresses the challenge of improving the world from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all? Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coal
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0.69
You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself
David McRaney
2011
Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.
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0.59
Principles of Corporate Finance
Richard A. Brealey
1980
FROM THE PUBLISHER Brealey/Myers' Principles of Corporate Finance is the worldwide leading text that describes the theory and practice of corporate finance. Throughout the book the authors show how managers use financial theory to solve practical problems and as a way of learning how to respond to change by showing not just how but why companies and management act as they do. The text is comprehensive, authoritative, and modern and yet the material is presented at a common sense level. The discu
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0.72
Conscious Capitalism: Liberating the Heroic Spirit of Business
Сознательный капитализм. Компании, которые приносят пользу клиентам, сотрудникам и обществу
John E. Mackey, Rajendra S. Sisodia, Bill George
2013
A Wall Street Journal Bestseller In this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today’s best-known companies, they illustrate how these two forces can—and do—work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and the environment. These "�Conscious Capitalism" companies incl
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0.64
The Pixar Touch. The Making of a Company
Магия Pixar
David A. Price
2008
The Pixar Touch is a lively chronicle of Pixar Animation Studios' history and evolution, and the "fraternity of geeks" who shaped it. With the help of visionary businessman Steve Jobs and animating genius John Lasseter, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporate feuds bet
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0.60
Product Design And Development
Karl T. Ulrich
1994
This book presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. It treats issues such as identifying customer needs, design for manufacturing, prototyping, and industrial design.
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0.67
A Whack on the Side of the Head: How You Can Be More Creative
Дайте себе подзатыльник, или Как стать более креативным
Roger Von Oech
1998
Puzzles, anecdotes, exercises, cartoons, questions, quotations, and stories help readers break through mental blocks and unlock the mind for innovative problem solving and creativity.
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0.72
Notes From A Friend: A Quick and Simple Guide to Taking Charge of Your Life
Советы друга. 11 уроков по достижению успеха
Anthony Robbins
1995
NOTES FROM A FRIEND is a concise and easy-to-understand guide to the most powerful and life-changing tools and principles that make Anthony Robbins an international leader in peak performance. Based on the concepts and stories in the bestselling AWAKEN THE GIANT WITHIN and UNLIMITED POWER, Anthony Robbins shows us how quick and simple it can be to take charge of your life.
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0.76
The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action
От знаний к делу. Как успешные компании трансформируют знания в действия
Jeffrey Pfeffer, Robert I. Sutton
1993
Why are there so many gaps between what firms know they should do and what they actually do? Why do so many companies fail to implement the experience and insight they've worked so hard to acquire? The Knowing-Doing Gap is the first book to confront the challenge of turning knowledge about how to improve performance into actions that produce measurable results. Jeffrey Pfeffer and Robert Sutton, well-known authors and teachers, identify the causes of the knowing-doing gap and explain how to clos
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0.63
Act Like a Leader, Think Like a Leader
Действуй как лидер, думай как лидер
Herminia Ibarra
2015
You aspire to lead with greater impact. The problem is you’re busy executing on today’s demands. You know you have to carve out time from your day job to build your leadership skills, but it’s easy to let immediate problems and old mind-sets get in the way. Herminia Ibarra—an expert on professional leadership and development and a renowned professor at INSEAD, a leading international business school—shows how managers and executives at all levels can step up to leadership by making small but cru
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0.78
Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results
Christina Wodtke
2016
How do you inspire a diverse team to work together, going all out in pursuit of a single, challenging goal? How do you get your team to commit to bold goals? How do you stay motivated despite setbacks and disappointments? And what do you do when it looks like you’re headed for failure? In Radical Focus, Christina Wodtke combines her hard earned experience as an executive at Zynga, Linkedin and many of Silicon Valley’s hottest companies to answer those questions. It’s not about to-do lists and a
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0.62
Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers
Геймшторминг. Игры, в которые играет бизнес
Dave Gray, Sunni Brown, James Macanufo
2010
Великие вещи не могут появиться на пустом месте. Но создать благоприятную среду для творческого мышления и инноваций не так-то просто. Как реализовать это в условиях вашей фирмы? Ответ на этот вопрос может удивить вас: при помощи поиска новых идей в игре. Эта книга содержит описание более 80 игр, помогающих ломать барьеры, совершенствовать коммуникативные навыки и генерировать новые идеи, догадки и стратегии. Авторы позаимствовали идеи и инструменты у профессионалов мирового класса, команды кото
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0.64
5S for the Office: Organizing the Workplace to Eliminate Waste
5S для офиса. Как организовать эффективное рабочее место
Tom Fabrizio
2006
Although office and administrative activities are usually 60 percent of the production costs in most manufacturing organizations, these areas often get excluded during lean initiatives. To achieve lean, office activities must fully support shop floor manufacturing operations to eliminate waste. The adoption of 5S throughout all office and administrative functions is the first step to increase efficiency. In "5S for the Office: Organizing the Workplace to Eliminate Waste," Tom Fabrizio and Don Ta
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0.70
In The Plex: How Google Thinks, Works, and Shapes Our Lives
Steven Levy
2011
Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers.
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0.71
Lucky or Smart?: Secrets to an Entrepreneurial Life
Удача или ум?
Bo Peabody
2004
At twenty-seven, Bo Peabody was an Internet multi-millionaire. In the heady days of the late 1990s, though, when every cool kid had an IPO, that wasn’t very remarkable. What is remarkable is that he’s even more successful today. He has co-founded five different companies, in varied industries, and made them thrive during the best and worst of economic times. Through it all, the one question everyone asks is: Was it his smarts that made him an entrepreneurial leader, or was it just plain luck? Th
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0.83
The Halo Effect
Phil Rosenzweig
2007
The Halo Effect is a book by business academic Phil Rosenzweig that criticizes pseudoscientific tendencies in the explanation of business performance.[1] The book was published by Free Press on February 6, 2007. As well as many business magazines and newspapers, the text targets specific books (those that offer secrets of guaranteed business success) and academic research published by business schools. It outlines nine "delusions": mistakes of reasoning that undermine these recipes for business
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0.69
Zappos Experience
Правила Zappos
Joseph A. Michelli
2011
With "The Zappos Experience," Joseph Michelli delivers a package for instant success right to your doorstep. All you have to do is open and use it.
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0.62
First, Break All the Rules: What the World's Greatest Managers Do Differently
Сначала нарушьте все правила! Что лучшие в мире менеджеры делают по-другому?
Marcus Buckingham, Curt Coffman
1999
Даже самая несложная работа требует таланта. Думать, что любого можно научить выполнять любую работу и что дело только в системе стимулирования и амбициях - значит путать таланты, знания и навыки. Талант - вещь врожденная, знания и навыки - дело наживное. Книга Маркуса Бакингема и Курта Коффмана подводит итог грандиозной двадцатипятилетней работы Института Гэллапа, суть которой сводится к тому, что людей изменить невозможно и не стоит требовать от них того, что им не дано. Нужно выявлять их суще
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0.64
Control Your Destiny or Someone Else Will
Возьми свою судьбу в свои руки, пока это не сделал кто-нибудь другой
Noel M. Tichy, Stratford Sherman
1992
Acknowledged as the outstanding business leader of the late twentieth century, Jack Welch made General Electric one of the world's most competitive companies. This dynamic CEO defined the standard for organizational change, creating more than $400 billion in shareholder value by transforming a bureaucratic behemoth into a nimble, scrappy winner in the global marketplace. Here, Tichy and Sherman extract the enduring leadership lessons from the revolution Welch wrought at GE. Of these, the most e
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0.79
Business Adventures: Twelve Classic Tales from the World of Wall Street
Бизнес-приключения. 12 классических историй Уолл-стрит
John Brooks
2014
This business classic written by longtime New Yorker contributor John Brooks is an insightful and engaging look into corporate and financial life in America.
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0.72
Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Партизанский маркетинг. Простые способы получения больших прибылей при малых затратах
Jay Conrad Levinson, Jeannie Levinson, Amy Levinson
1984
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for market
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0.76
Little Bets: How Breakthrough Ideas Emerge from Small Discoveries
Peter Sims
2011
Based on deep and extensive research, including more than 200 interviews with leading innovators, Sims discovered that productive, creative thinkers and doers—from Ludwig van Beethoven to Thomas Edison and Amazon’s Jeff Bezos—practice a key set of simple but ingenious experimental methods—such as failing quickly to learn fast, tapping into the genius of play, and engaging in highly immersed observation—that free their minds, opening them up to making unexpected connections and perceiving invalu
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0.63
What the Dog Saw: And Other Adventures
Malcolm Gladwell
2009
What is the difference between choking and panicking? Why are there dozens of varieties of mustard but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?
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0.65
The HP Way: How Bill Hewlett And I Built Our Company
Путь HP
David Packard
1995
In this book, David Packard tells the simple yet extraordinary story of his life' s work and of the truly exceptional company that he and Bill Hewlett started in a garage 55 years ago.
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0.58
Where Are the Customers' Yachts?: Or a Good Hard Look at Wall Street
Fred Schwed Jr.
1979
A professional trader, who had the good sense to get out after losing a bundle of money in the 1930 crash, offers wry and astute observations on Wall Street along with bottom-line wisdom. Covers the gamut of financial players and the clients who bring them business. Brimming with amusing anecdotes and stories, this often hilarious cautionary tale is fully illustrated.
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0.54
David and Goliath: Underdogs, Misfits, and the Art of Batting Giants
Давид и Голиаф
Malcolm Gladwell
2011
In his #1 bestselling books The Tipping Point, Blink, and Outliers, Malcolm Gladwell has explored the ways we understand and change our world. Now he looks at the complex and surprising ways the weak can defeat the strong, the small can match up against the giant, and how our goals (often culturally determined) can make a huge difference in our ultimate sense of success. Drawing upon examples from the world of business, sports, culture, cutting-edge psychology, and an array of unforgettable char
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0.63
The Age of Unreason
Время безрассудства. Искусство управления в организации будущего
Charles B. Handy
1991
In an era when change is constant, random, and, as Handy calls it, discontinuous, it is necessary to break out of old ways of thinking in order to use change to our advantage. Handy examines how dramatic changes are transforming business, education, and the nature of work. We can see it in astounding new developments in technology, in the shift in demand from manual to cerebral skills, and in the virtual disappearance of lifelong, full-time jobs. Handy maintains that discontinuous change require
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0.65
Hug Your People. The Proven Way to Hire, Inspire, and Recognize Your Employees and Achieve Remarkable Results
Обнимите своих сотрудников. Прививка от жесткого менеджмента
Jack Mitchell
2008
In Hug Your Customers, Jack Mitchell showed business readers how to keep their customers happy---and their profits booming. In Hug Your People, he elaborates on his big secret: hiring, motivating, and keeping your biggest asset---great employees!
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0.61
Where wizards stay up late: the origins of the Internet
Katie Hafner, Matthew Lyon
1996
Twenty five years ago, it didn't exist. Today, twenty million people worldwide are surfing the Net. Where Wizards Stay Up Late is the exciting story of the pioneers responsible for creating the most talked about, most influential, and most far-reaching communications breakthrough since the invention of the telephone. In the 1960's, when computers where regarded as mere giant calculators, J.C.R. Licklider at MIT saw them as the ultimate communications devices. With Defense Department funds, he
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0.68
Work the System: The Simple Mechanics of Making More and Working Less
Sam Carpenter
2009
Work The System aims to convince people to change their fundamental perception of the world around them from a vision of an impenetrable, amorphous conglomeration, to one made up of individual linear systems, each of which can be improved and perfected. The reader is guided through the process of "getting" this new vision, and then through the specifics of applying it. It's simple, believable, and mechanical; not mystical or theoretical.
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0.72
The Product Manager's Survival Guide
Steven Haines
2013
Written by one of today's leading Product Management thought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned Product Management leader--you'll find everything you need to make consistent positive impacts on your business.
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0.68
Designed for Use
Lukas Mathis
2011
In this book for designers, developers, and product managers, expert developer and user interface designer Lukas Mathis explains how to make usability the cornerstone of every point in your design process, walking you through the necessary steps to plan the design for an application or website, test it, and get usage data after the design is complete. He shows you how to focus your design process on the most important thing: helping people get things done, easily and efficiently.
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0.80
Monkey Business: Swinging Through the Wall Street Jungle
Мартышкин труд. Уолл-стрит изнутри
John Rolfe
2000
They Hit "The Street." Forget what you've read, forget what you've heard, forget what you've been taught. Monkey Business pulls off Wall Street's suspenders and gives the reader the inside skinny on real life at an investment bank, where the promised land is always one more twenty-hour workday and another lap dance away. "The Street" Hit Back. Fresh out of Wharton and Harvard business schools, John Rolfe and Peter Troob ran willingly into the open arms of investment bank giant Donaldson, Lufkin
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0.59
I'm Here to Win! A World Champion's Advice for Peak Performance
Я здесь, чтобы победить. Взлом кода гонки Ironman
Chris McCormack
2011
In I'M HERE TO WIN, Chris "Macca" McCormack opens his playbook and reveals everything it takes-mind, body, and spirit-to become a champion. Now he shares the story of his triumphs and the never-say-die dedication that has made him the world's most successful triathlete. In 2010, at the age of 37, Macca beat the odds and won the Ford Ironman World Championship in Kona, Hawaii for a second time in what many called the most dramatic finish in the race's history. Macca's journey to athletic greatne
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0.66
The Firm
Фирма
John Grisham
1991
When Mitch McDeere signed on with Bendini, Lambert and Locke of Memphis, he thought he and his beautiful wife, Abby, were on their way. The firm leased him a BMW, paid off his school loans, arranged a mortgage, and hired him a decorator. Mitch McDeere should have remembered what his brother Ray-doing fifteen years in a Tennessee jail- already knew. You never get nothing for nothing. Now the FBI has the lowdown on Mitch's firm and needs his help. Mitch is caught between a rock and a hard place, w
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0.87
The Partner
Партнер
John Grisham
1997
They watched Danilo Silva for days before they finally grabbed him. He was living alone, a quiet life on a shady street in Brazil; a simple life in a modest home, certainly not one of luxury. Certainly no evidence of the fortune they thought he had stolen. He was much thinner and his face had been altered. He spoke a different language, and spoke it very well.But Danilo had a past with many chapters. Four years earlier he had been Patrick Lanigan, a young partner in a prominent Biloxi law firm.
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0.91
2052: A Global Forecast for the Next Forty Years
Jørgen Randers
2012
Forty years ago, The Limits to Growth study addressed the grand question of how humans would adapt to the physical limitations of planet Earth. It predicted that during the first half of the 21st century the ongoing growth in the human ecological footprint would stop-either through catastrophic "overshoot and collapse"-or through well-managed "peak and decline." So, where are we now? And what does our future look like? In the book 2052, Jorgen Randers, one of the coauthors of Limits to Growth,
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We the living
Мы живые
Ayn Rand
1936
Ayn Rand said of her first novel, We the Living: "It is as near to an autobiography as I will ever write. The plot is invented, the background is not....The specific events of Kira's life were not mine; her ideas, her convictions, her values, were and are." First published in 1936, the theme of this classic novel is the struggle of the individual against the state. It portrays the impact of the Russian Revolution on three human beings who demand the right to live their own lives an pursue their
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0.66
Blink: The Power of Thinking without Thinking
Сила мгновенных решений. Интуиция как навык
Malcolm Gladwell
2005
In his landmark bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant--in the blink of an eye--that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while ot
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0.62
Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion
Правила Кавасаки. Жесткое руководство для тех, кто хочет оставить конкурентов позади
Guy Kawasaki
2008
More uncommon common sense from the bestselling author of The Art of the Start. In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don’t make sense” . . . it’s time for a reality check. For nearly three decades, Kawasaki has e
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0.63
In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters
Merrill R. Chapman
2003
In Search of Stupidity: Over Twenty Years of High-Tech Marketing Disasters, Second Edition is National Lampoon meets Peter Drucker. It's a funny and well-written business book that takes a look at some of the most influential marketing and business philosophies of the last twenty years. Through the dark glass of hindsight, it provides an educational and entertaining look at why these philosophies didn't work for many of the country's largest and best-known high-tech companies. Marketing wizard
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0.71
The Oregon Experiment
Christopher W. Alexander
1975
This book is the master plan for the University of Oregon, and is now being implemented at that university; but it shows at the same time how any community the size of a university or small town might go about designing its own future environment-with all members of the community participating personally. It is a concrete example at the Center's theories in practice, showing in simple detail, with numerous illustrations, how to implement six guiding principles: organic order, participation, piec
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0.60
Death March
Edward Yourdon
1997
Describes the reasons why companies spawn Death Marches and provides you with guidance to identify and survive death march projects. This work covers the project lifecycle, addressing every key issue participants face: politics, people, process, project management, and tools.
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0.73
The Republican Brain: The Science of Why They Deny Science--and Reality
Chris C. Mooney
2007
Science writer Chris Mooney explores brain scans, polls, and psychology experiments to explain why conservatives today believe more wrong things; appear more likely than Democrats to oppose new ideas and less likely to change their beliefs in the face of new facts; and sometimes respond to compelling evidence by doubling down on their current beliefs.
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0.60
Why We Buy: The Science of Shopping
Почему мы покупаем, или Как заставить покупать
Paco Underhill
1999
Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research–in shopping malls, department stores, and supermarkets across America. With his team of sleuths tracking our every move, Paco Und
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0.79
How to Be a Star at Work: 9 Breakthrough Strategies You Need to Succeed
Как стать звездой на работе
Robert E. Kelley
1998
"Do you know what it takes to be a star at work? Robert Kelley has the answer." --Fast Company STARS ARE MADE, NOT BORN Find out what separates stars from average performers Learn how to be the top pick for the choice jobs Use nine star-performer strategies to become a member of the select "ten-for-one" club, with ten times the productivity of the average worker Find out how using the nine strategies enables you to out-perform people with supposedly better credentials New in th
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0.71
Growth Hacker Marketing
Ryan Holiday
2013
In this e-special, bestselling author Ryan Holiday shows how the marketing game has changed forever. He explains the growth hacker mindset and provides a new set of rules—critical information whether you’re an aspiring marketer, an entrepreneur, or a Fortune 500 senior executive.
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0.66
Jack: Straight from the Gut
Джек. Мои годы в GE
Jack Welch
2001
Nearly 20 years ago, former General Electric CEO Reg Jones walked into Jack Welch's office and wrapped him in a bear hug. "Congratulations, Mr. Chairman", said Reg. It was a defining moment for American business. So begins the story of a self-made man and a self-described rebel who thrived in one of the most volatile and economically robust eras in U.S. history, while managing to maintain a unique leadership style. In what is the most anticipated book on business management for our time, Jack We
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0.71
Transcend: Nine Steps to Living Well Forever
Ray Kurzweil
2009
TRANSCEND: Nine Steps to Living Well Forever presents a practical, enjoyable program so that readers can live long enough (and remain healthy long enough) to take full advantage of the biotech and nanotech advances that have already begun and will be occurring at an accelerating pace during the years ahead. To help readers remember the nine key components of the program, Ray and Terry have arranged them into a mnemonic: Talk with your doctor Relaxation Assessment Nutrition Supplementation Calor
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0.57
Swim with the Sharks without Being Eaten Alive
Как плавать среди акул и не быть съеденным заживо
Harvey Mackay
2005
Why are Gerald Ford, Ted Koppel, Billy Graham, Leonard Lauder, Mario Cuomo, Robert Redford, Gloria Steinem, Peter Ueberroth, Walter Mondale, Lou Holtz, Norman Vincent Peale, and so many other successful people raving about this book? First, look through the testimonials that fill the opening pages. You will see that: Many of the most Important and successful people in America think that Harvey Mackay is one of the most remarkable men in America -- and that this is a remarkable book. Then, turn
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0.49
Protecting Your #1 Asset: Creating Fortunes from Your Ideas (Rich Dad's Advisors)
Michael A. Lechter
2001
Since failing to know the rules can lead to disaster, this book will familiarize readers with the basics they need for protecting their company's critically important rights involving copyright, patents, trademarks, & all other aspects of intellectual property. Protecting Your #1 Asset & Learn How to: * Turn your ideas into intellectual property assets * Identify & benefit from potential intellectual property assets that you may already own * Avoid inadvertently giving away your rights * Use you
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0.64
Insanely Simple: The Obsession That Drives Apple's Success
Безумно просто
Ken Segall
2012
Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011.
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0.58
Management Lessons from Mayo Clinic: Inside One of the World's Most Admired Service Organizations
Практика управления Mayo Clinic
Leonard L. Berry
2008
Drs. Berry and Seltman had the rare opportunity to study Mayo Clinic's service culture and systems from the inside by conducting personal interviews with leaders, clinicians, staff, and patients, as well as observing hundreds of clinician-patient interactions. The result is a book about how the Clinic's business concept produces stellar clinical results, organizational efficiency, and interpersonal service.
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How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients
Как стать волшебником продаж
Jeffrey J. Fox
2000
How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients
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0.59
Questions of Character: Illuminating the Heart of Leadership Through Literature
Вопросы к герою
Joseph L. Badaracco Jr.
2006
The hardest tests for leaders challenge their character as much as their skills, and a growing body of research shows that the self-knowledge gained from such tests is critical to leaders’ success. In Questions of Character, Joseph L. Badaracco outlines eight fundamental challenges that test a leader’s character, and proposes exploring them through the lens of literature. Badaracco argues that serious fiction provides us with memorable characters facing compelling challenges similar to thos
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TRANSCEND. Nine steps to living well forever
Transcend. Девять шагов на пути к вечной жизни
Ray Kurzweil, Terry Grossman
2009
In 2004, Ray Kurzweil and Terry Grossman, MD, published Fantastic Voyage: Live Long Enough to Live Forever. Their groundbreaking book marshaled thousands of scientific studies to make the case that new developments in medicine and technology will allow us to radically extend our life expectancies and slow down the aging process. Soon, our notion of what it means to be a 55-year-old will be as outdated as an eight-track tape player. TRANSCEND: Nine Steps to Living Well Forever presents a pract
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0.51
Winning through Intimidation: How to Be the Victor, Not the Victim, in Business and in Life
Robert J. Ringer
1974
Why, after more than three decades, is Winning through Intimidation still one of the most talked about personal-development books of all time? Because it teaches you, in straightforward, easy-to-understand terms, how to defend yourself against the intimidators of the world. As you’ll discover inside: The results a person obtains are inversely proportionate to the degree to which he is intimidated; and It’s not what you say or do that counts, but what your posture is when you say or do it! Tho
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Il Principe
Государь
Niccolo Machiavelli
1513
The works of Niccolo Machiavelli focuses on the problem of the State: its efficiency, military, and laws, representing the first attempt to express political science as an autonomous branch of learning.
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0.72
Six Thinking Hats Revised Edition
Шесть шляп мышления
Edward de Bono
2000
«Шесть шляп мышления» – самый известный и эффективный тренинг по развитию мышления! Наши мысли часто мешают нам сосредоточиться на действительно важных вещах и идеях. В этой аудиокниге представлена простая, но эффективная методика управления мышлением от автора метода шести шляп Эдварда де Боно, благодаря которой вы сможете упорядочить свои мысли. В результате ваше мышление станет максимально сосредоточенным, целенаправленным и продуктивным, что позволит вам с лёгкостью решать любые проблемы, пр
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The One Minute Manager
Kenneth H. Blanchard
1981
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0.65
What I Learned Losing a Million Dollars
Чему я научился, потеряв миллион долларов
Jim Paul
1994
This book—winner of a 2014 Axiom Business Book award gold medal—begins with the unbroken string of successes that helped Paul achieve a jet-setting lifestyle and land a key spot with the Chicago Mercantile Exchange. It then describes the circumstances leading up to Paul's $1.6 million loss and the essential lessons he learned from it—primarily that, although there are as many ways to make money in the markets as there are people participating in them, all losses come from the same few sources.
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0.62
The Radical Leap: A Personal Lesson in Extreme Leadership
Полный улет. Частные уроки экстремального лидерства
Steve Farber
2004
The business world is ready for an entirely new approach to leadership, and Steve Farber has written the perfect book to energize business leaders and help them make the leap into extreme leadership. In his exciting and innovative new business parable, The Radical Leap, Farber explores an entirely new leadership model, one in which leaders aren't afraid to take risks, make mistakes in front of employees, or actively solicit employee feedback. His book dispenses with the typical, tired notions of
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The Leadership Moment: Nine True Stories of Triumph and Disaster and Their Lessons for Us All
Формула лидерства
Michael Useem
1998
Are you ready for the leadership moment? Merck's Roy Vagelos commits millions of dollars to develop a drug needed only by people who can't afford it · Eugene Kranz struggles to bring the Apollo 13 astronauts home after an explosion rips through their spacecraft · Arlene Blum organizes the first women's ascent of one of the world's most dangerous mountains · Joshua Lawrence Chamberlain leads his tattered troops into a pivotal Civil War battle at Little Round Top · John Gutfreund loses Salomon Br
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0.78
Beyond Reason: Using Emotions as You Negotiate
Эмоциональный интеллект в переговорах
Roger Fisher, Daniel Shapiro
2005
In Getting to Yes, renowned educator and negotiator Roger Fisher presented a universally applicable method for effectively negotiating personal and professional disputes. Building on his work as director of the Harvard Negotiation Project, Fisher now teams with Harvard psychologist Daniel Shapiro, an expert on the emotional dimension of negotiation. In Beyond Reason, they show readers how to use emotions to turn a disagreement-big or small, professional or personal-into an opportunity for mutual
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0.73
The Fountainhead
Источник
Ayn Rand
1943
When The Fountainhead was first published, Ayn Rand''s daringly original literary vision and her groundbreaking philosophy, Objectivism, won immediate worldwide interest and acclaim. This instant classic is the story of an intransigent young architect, his violent battle against conventional standards, and his explosive love affair with a beautiful woman who struggles to defeat him. This edition contains a special afterword by Rand's literary executor, Leonard Peikoff, which includes excerpts fr
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0.84
The Toilet Paper Entrepreneur
Mike Michalowicz
2008
The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold.
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0.69
A Complaint is a Gift: Recovering Customer Loyalty When Things go Wrong
Жалоба как подарок. Обратная связь с клиентом - инструмент маркетинговой стратегии
Janelle Barlow
1996
The first edition of A Complaint is a Gift introduced the revolutionary notion that customer complaints are not annoyances to be dodged, denied or buried, but are instead valuable pieces of feedback that can be used to improve an organization's products and services. This new edition has been thoroughly revised and updated. There are two brand new chapters on the Internet, a new section entitled Handling Complaints Directed at You and another new section that turns the tables and discusses how t
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0.67
Leading the Leaders: How to Enrich Your Style of Management and Handle People Whose Style is Different From Yours
Развитие лидеров. Как понять свой стиль управления и эффективно общаться с носителями иных стилей
Ichak Kalderon Adizes
2015
This book was written to help you discover your basic management style and compensate for your weaknesses so you can work better with others – subordinates, peers, and those you report to – whose management styles are different from your own. It does this by providing prescriptions to follow for each management style, notes from the battleground based on my experiences in coaching executives around the world for the past 30 years.
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0.99
10 Minute Time And Stress Management: How To Gain An 'Extra' 10 Hours A Week
Управление стрессом. Как найти дополнительные 10 часов в неделю
David Lewis
1995
This book is aimed at all those who feel overwhelmed by workplace time pressures. The plan can be put into place without making even more demands on an already hectic schedule.
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0.68
Mintzberg on Management: Inside Our Strange World of Organizations
Менеджмент. Природа и структура организаций глазами гуру
Henry Mintzberg
1989
In this exploration of the function of management, the author focuses on how companies work, challenging traditional assumptions from a grass roots point of view. He answers questions such as how do organizations function and structure themselves?, how do their power relationships develop and their goals form? and by what processes do managers make important strategic decisions?. He shows how the elements for successful business strategy is rarely born in solitary contemplation suggesting that t
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0.80
Amour, Amour, Amour: La Puissance De L'acceptation
Любовь, любовь, любовь... О разных способах улучшения отношений, о принятии других и себя
Lise Bourbeau
2016
Nous vivons quotidiennement de nombreuses situations dont certaines s'avèrent difficiles à accepter, ce qui, hélas, génère des conflits, des malaises ou des insatisfactions. Cet ouvrage fait le point sur les fondements de l'amour inconditionnel et de l'acceptation. Grâce à de nombreux outils et à l'aide d'histoires vécues, ce livre vous amènera à mieux vivre ces situations dans votre propre vie et, surtout, à les prévenir. Il porte un accent particulier sur l'acceptation de la maladie (pour soi
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0.93
Benden Sonra Devam
После меня - продолжение…
Akın Öngör
2010
История успеха Garanti Bank поистине уникальна. Назначенный его президентом Акин Онгор, поистине легендарная личность, всего за девять лет превратил заурядный турецкий банк в финансовый институт мирового уровня. Вместе с созданной им командой менеджеров Онгор реализовал программу перемен, затронувших буквально все аспекты работы банка, рыночная стоимость которого за эти годы увеличилась со $150 млн до $5 млрд, а годовая прибыль - с $85 млн до $500 млн. Банк превратился в мощный холдинг, имеющий
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0.79
Performance: The Secrets of Successful Behaviour
Результативность. Секреты эффективного поведения
Robin Stuart-Kotze
2006
A scientific approach to behaviour change which is designed to help executives make a difference to their performance.
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0.95
Сингапур. Восьмое чудо света
Юрий Сигов
2012
«Совершенство всегда имеет изъян». Лао-цзы, великий китайский философ О чем книга Сингапур — это не просто привлекательно-экзотическая точка на карте мира, Сингапур — это не просто привлекательно-экзотическая точка на карте мира, куда чертовски хочется добраться, чтобы поглазеть на причудливую помесь древнего прошлого и полного «улета» в послезавтрашний день. На самом деле Сингапур — это результат настойчивого желания жить лучше, чем другие, добиваться успеха только своими руками и головой… И
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0.64
Business Process Management: Practical Guidelines to Succesful Implementations
Управление бизнес-процессами. Практическое руководство по успешной реализации проектов
John Jeston, Johan Nelis
2006
Business Process Management: Practical Guidelines to Successful Implementations provides organizational leadership with an understanding of Business Process Management and its benefits to an organization. This is an easy-to-use, easy-to-read guide that provides a practical framework, complete with a set of tools and techniques, to successfully implement Business Process Management projects. In addition, it features vital organizational perspectives that not only provide an overall view of BPM
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0.84
Megaprojects and Risk: An Anatomy of Ambition
Мегапроекты и риски
Bent Flyvbjerg
2003
Promoters of multi-billion dollar land-use development megaprojects systematically misinform parliaments, the public and the media in order to get them approved and built. This book not only explores these issues, but suggests practical solutions drawing on theory and scientific evidence from the several hundred projects in twenty nations and five continents. It is of interest to students, scholars, planners, economists, auditors, politicians and concerned citizens.
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0.74
Government for a new age
Эффективное правительство для нового века. Реформирование государственного управления в современном мире
Michel Khoury, Rabih Abouchakra
2015
What is the role of government in the modern world? The environment that governments operate in today is hugely complex. Governments face difficult challenges on all sides. Global upheavals and geopolitical shifts, climate change, rapidly evolving technologies and socio-economic demographics, resource constraints, an increasingly diverse constituency and citizens' more demanding expectations -- these are just some of the forces driving societal changes and transforming the context in which gover
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0.37
Smart Citizens, Smarter State: The Technologies of Expertise and the Future of Governing
Умные граждане – умное государство
Beth Simone Noveck
2015
Government "of the people, by the people, for the people" expresses an ideal that resonates in all democracies. Yet poll after poll reveals deep distrust of institutions that seem to have left "the people" out of the governing equation. Government bureaucracies that are supposed to solve critical problems on their own are a troublesome outgrowth of the professionalization of public life in the industrial age. They are especially ill-suited to confronting today's complex challenges. Offering a f
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0.87
The Positive Organization: Breaking Free from Conventional Cultures, Constraints, and Beliefs
Позитивная организация. Освобождение от стереотипов, принуждения, консерватизма
Robert E. Quinn
2015
Beholden to accepted assumptions about people and organizations, too many enterprises waste human potential. Robert Quinn shows how to defy convention and create organizations where people feel fully engaged and continually rewarded, where both individually and collectively they flourish and exceed expectations. The problem is that leaders are following a negative and constraining mental map that insists organizations must be rigid, top-down hierarchies and that the people in them are driven ma
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0.79
Great People Decisions: Why They Matter So Much, Why They Are So Hard, and How You Can Master Them
Выбор сильнейших. Как лидеру принимать главные решения о людях
Claudio Fernandez Araoz
2007
Praise for Great People Decisions "Fernandez-Araoz has captured the essence of building great teams with a masterful and entirely practical study of what goes into getting people selection right." --JACK WELCH "Fernandez-Araoz does a great service with this wonderful book, teaching us how to accomplish the first task of any exceptional leader: get the right people on the bus, and into the right seats. His enduring passion, deep practical experience, and analytical methods make his approach ref
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0.92
Towards the Third Generation University: Managing the University in Transition
Университет третьего поколения
J.G. Wissema, Йохан Г. Виссема
2009
"This book demonstrates that universities are subject to fundamental change, evolving from science-based, monodisciplinary institutions into transfunctional, 'international know-how hubs' named 'third generation universities' or 3GUs." "J. G. Wissema explores the combination of forces that propel this dramatic change, tracing the historic development of universities, and exploring the technology-based enterprises, technostarters and financiers for start-ups and young enterprises that are the mai
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0.90
The Clash of the Cultures: Investment vs. Speculation
Инвесторы против спекулянтов. Кто на самом деле управляет фондовым рынком
John C. Bogle
2012
Provocative and refreshingly candid, this book discusses Mr. Bogle's views on the changing culture in the mutual fund industry, how speculation has invaded our national retirement system, the failure of our institutional money managers to effectively participate in corporate governance, and the need for a federal standard of fiduciary duty.
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0.55
Love 'Em or Lose 'Em
Любите их, или вы их потеряете. Как удержать ценных сотрудников
Beverly Kay
1999
Since employees who walk out the door cost their companies up to 200 percent of their annual salaries to replace, retention is one of the most important issues facing businesses today. And with so many surveys reporting that employees are unhappy and not working up to their full potential, engagement is a second serious and costly issue. The latest edition of this Wall Street Journal bestseller offers twenty-six simple strategies—from A to Z—that managers can use to address their employees’ real
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0.63
Tribes: We Need You to Lead Us
Лидер есть в каждом. Племена в эпоху социальных сетей
Seth Godin
2008
Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born—groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming. And so the key question: Who is going to lead us?
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0.70
The Monk and the Riddle: The Education of a Silicon Valley Entrepreneur
Монах и загадка
Randy Komisar, Kent L. Lineback
2000
This book describes how one Silicon Valley insider has blazed a path of professional - and personal - success playing the game by his own rules. Silicon Valley is filled with garage-to-riches stories and hot young entrepreneurs with big ideas. Yet even in this place where the exceptional is common, Randy Komisar is a breed apart. Currently a "Virtual CEO" who provides "leadership on demand" for several renowned companies, Komisar was recently described by the "Washington Post" as a "combined pro
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0.62
What the CEO Wants You to Know : How Your Company Really Works
Чего хочет от вас ваш генеральный директор
Ram Charan
2001
The universal laws of business success . . . no matter whether you are selling fruit from a stand or running a Fortune 500 company. Have you ever noticed that the business savvy of the world's best CEOs seems like a kind of street smarts? They sense where the opportunities are and how to take advantage of them. And their companies make money consistently, year after year. How different is it to run a big company than to sell fruit from a cart or run a small shop in a village? In essence, not v
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0.64
Chasing Daylight: How My Forthcoming Death Transformed My Life
В погоне за ускользающим светом. Как грядущая смерть изменила мою жизнь
Eugene O'Kelly
2005
?Must the end of life be the worst part? Can it be made the best?? At 53, Eugene O'Kelly was in the full swing of life. Chairman and CEO of KPMG, one of the largest U.S. accounting firms, he enjoyed a successful career and drew happiness from his wife, children, family, and close friends. He was thinking ahead: the next business trip, the firm's continued success, weekend plans with his wife, his daughter's first day of eighth grade. Then in May 2005, Gene was diagnosed with late-stage brain
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0.60
The Power of Intuition: How to Use Your Gut Feelings to Make Better Decisions at Work
Сила интуиции
Gary Klein
2002
At times in our careers, we've all been aware of a "gut feeling" guiding our decisions. Too often, we dismiss these feelings as "hunches" and therefore untrustworthy. But renowned researcher Gary Klein reveals that, in fact, 90 percent of the critical decisions we make is based on our intuition. In his new book, THE POWER OF INTUITION , Klein shows that intuition, far from being an innate "sixth sense," is a learnable--and essential--skill. Based on interviews with senior executives who make imp
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0.73
The User's Journey: Storymapping Products That People Love
Donna Lichaw
2016
Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
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0.71
The Long Tail: Why the Future of Business is Selling Less of More
Chris Anderson
2006
n the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses -- the endlessly long tail of that same curve.
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0.61
The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art
Как продать за 12 миллионов долларов чучело акулы. Скандальная правда о современном искусстве и аукционных домах
Don Thompson
2008
Why would a smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock’s drip painting No. 5, 1948 sell for $140 million? Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? D
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0.67
Tuned in: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
Craig Stull
2008
If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by g
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0.54
How to be a Productivity Ninja: Worry Less, Achieve More and Love What You Do
Продуктивный ниндзя. Работай лучше, получай больше, люби свое дело
Graham Allcott
2012
In the age of information overload, traditional time management techniques simply don’t cut it when it comes to overflowing inboxes, ever-expanding to-do lists and endless, pointless meetings. Thankfully there is a better way: The Way of the Productivity Ninja. Using techniques including Ruthlessness, Mindfulness, Zen-like Calm and Stealth & Camouflage you will get your inbox down to zero, make the most of your attention, beat procrastination and learn to work smarter, not harder. Written by o
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0.70
The First 90 Days, Updated and Expanded: Critical Success Strategies for New Leaders at All Levels
Первые 90 дней. Стратегии успеха для новых лидеров всех уровней.
Michael D. Watkins
2013
Since its original release, The First 90 Days has become the bestselling globally acknowledged bible of leadership and career transitions. In this updated and expanded 10th anniversary edition, internationally known leadership transition expert Michael D. Watkins gives you the keys to successfully negotiating your next move—whether you’re onboarding into a new company, being promoted internally, or embarking on an international assignment. In The First 90 Days, Watkins outlines proven strategie
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0.75
The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling
Фактор рассказа
Annette Simmons
2000
The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons’s success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can’t. These stories, combined with practical storytelling techniques show anyone how t
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0.66
Civilized Man's Eight Deadly Sins
Восемь смертных грехов цивилизованного человечества
Konrad Lorenz
1973
"...Miközben az emberiség az őt körülvevő természetet vandál módon pusztítja, saját magát is ökológiai katasztrófákkal fenyegeti. Ha már a gazdasági vonzatait is érzi, talán elismeri hibáit, de akkor valószínűleg már túl késő lesz. De arra legalább rá fog jönni, hogy ez a barbár folyamat az ő lelkében micsoda károkat okozott. A természettől való általános, egyre fokozódó elidegenedés nagymértékben okolható a civilizált emberiség esztétikai és etikai eldurvulásáért. A felnövekvő generáció hogyan
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0.65
Priceless: The Hidden Psychology of Value
William Poundstone
2010
In 'Priceless', bestselling author William Poundstone reveals the hidden psychology of value and explores how we react to the most pervasive persuader of all: price. Charting the burgeoning growth of price-consultants who advise retailers from Nike to Nokia, Poundstone shows how behavioural decision theory has revolutionised the pricing strategies of major corporations. Informed by fascinating behavioural experiments and packed with real-life examples, 'Priceless' explains why prices are so imp
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0.67
Think Like a Champion: An Informal Education In Business and Life
Думай как чемпион. Откровения магната о жизни и бизнесе
Donald J. Trump
2009
Over the years, Donald Trump has written many bestselling books, and he has also written short pieces that summarize his singularly successful tenets on how to live the good life, both personally and professionally. These have been personally selected by Donald Trump for this book, giving his special perspective in what amounts to an “informal education” on how to succeed in business and life. The pieces are engaging, informative, and educational, presenting the clearest picture yet into the min
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0.63
The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
Мудрость толпы. Почему вместе мы умнее, чем поодиночке, и как коллективный разум влияет на бизнес, экономику, общество и государство
James Surowiecki
2004
""No one in this world, so far as I know, has ever lost money by underestimating the intelligence of the great masses of the plain people." --H. L. Mencken" H. L. Mencken was wrong. In this endlessly fascinating book, "New Yorker" columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are "smarter" than an elite few, no matter how brilliant--better at solving problems, fostering innovation, coming to wise decisions, even predicting
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0.59
The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders
Чайная республика
Mel Ziegler, Patricia Ziegler, Bill Rosenzweig
1992
Almost all of us have at some point dreamed of starting our own business but have not been able to get past our fear, anxiety, and uncertainty about pursuing those dreams. Through a 20-month exchange of faxes, The Republic Of Tea chronicles the feelings and emotions of three partners as they confront their fears and dreams to create an enormously successful start-up company. The book shows the budding entrepreneur how to start a successful business that embodies his or her own soul and
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0.69
First Among Equals: How to Manage a Group of Professionals
Первый среди равных. Как руководить группой профессионалов
David H. Maister, Patrick J. McKenna
2002
Managing people over whom you have no real power is a challenge, particularly in professional service firms where, increasingly, top professionals are being tapped to lead their peers. In this guide, two renowned consultants show professional group managers lacking formal authority how to lead colleagues to peak performance. They speak directly to those who have gone from focusing on their own performance to being a group manager in charge of leading others. From understanding the group leader r
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0.67
Never Eat Alone and Other Secrets to Success, One Relationships at a Time
Никогда не ешьте в одиночку и другие правила нетворкинга
Keith Ferrazzi
2005
Do you want to get ahead in life? Climb the ladder to personal success? The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships-so that everyone wins. In Never Eat Alone, Ferrazzi lays out the specific steps-and inner mindset-he uses to reach out to connect with the thousands of colleagues, friends, and associates on h
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0.62
Personal Kanban. Mapping Work/Navigating Life
Персональный Канбан. Карта работы / Навигатор по жизни
James Benson, Tonian De Maria Barry
2011
Machines need to be productive. People need to be effective. Productivity books focus on doing more, Jim and Tonianne want you to focus on doing better. Personal Kanban is about choosing the right work at the right time. Recognizing why we do the things we do. Understanding the impact of our actions. Creating value - not just product. For ourselves, our families, our friends, our co-workers. For our legacy. Personal Kanban takes the same Lean principles from manufacturing that led the Japanese a
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0.51
Jonathan Livingston Seagull
Чайка по имени Джонатан Ливингстон
Richard Bach
2006
This is a story for people who follow their hearts and make their own rules...people who get special pleasure out of doing something well, even if only for themselves...people who know there's more to this living than meets the eye: they’ll be right there with Jonathan, flying higher and faster than ever they dreamed. Jonathan Livingston Seagull is no ordinary bird. He believes it is every gull's right to fly, to reach the ultimate freedom of challenge and discovery, finding his greatest reward
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0.65
Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-And Revolutionized an Industry
Marc Benioff
2009
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cl
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0.48
Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire
Мастер историй
Paul Smith
2012
Designed for a wide variety of business challenges, the book shows how narrative can help: - Define culture and values - Engender creativity and innovation - Foster collaboration and build relationships - Provide coaching and feedback - Lead change - And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter & Gamble, National Car Rental, Wal-Mart, P
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0.50
Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Geoffrey A. Moore
2005
Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
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0.62
The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets
Brant Cooper
2012
The Lean Entrepreneur is your complete guide to getting your startup moving in the right direction quickly and hyper-efficiently.
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0.48
Great Work Great Career
Супер работа. Супер карьера
Stephen R. Covey, Breck England, Jennifer Colosimo
2009
The most respected business thinker of our time, Dr. Stephen R. Covey, and his associate Jennifer Colosimo offer this complete handbook for anyone seeking a job or a more fulfilling career. Great Work, Great Career provides steps and tools for becoming indispensable in the work you choose.
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0.81
Onward: How Starbucks Fought for Its Life without Losing Its Soul
Starbucks навсегда. Как спасти бизнес, не потеряв душу
Howard Schultz, Joanne Gordon
2007
In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of his return and the company's ongoing transformation under his leadership, reveal
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0.48
Meaningful: The Story of Ideas That Fly
Bernadette Jiwa
2015
Our ideas fly when we show others their wings.
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0.89
The E-Myth Manager: Why Management Doesn't Work - and What to Do About It
Michael E. Gerber
1998
More than ten years after his first bestselling book, The E-Myth, changed the lives of hundreds of thousands of small business owners, Michael Gerber椮trepreneur, author, and speaker extraordinaire楩res the next salvo in his highly successful E-Myth Revolution. Drawing on lessons learned from working with more than 15,000 small, medium-sized, and very large organisations, Gerber has discovered the truth behind why management doesn′t work and what to do about it. Unearthing the arbitrary orig
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0.48
The Power Of Less: The Fine Art of Limiting Yourself to the Essential
Leo Babauta
2008
With the countless distractions that come from every corner of a modern life, it's amazing that were ever able to accomplish anything. The Power of Less demonstrates how to streamline your life by identifying the essential and eliminating the unnecessary freeing you from everyday clutter and allowing you to focus on accomplishing the goals that can change your life for the better.
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0.58
Sun Tzu and the Art of Business: Six Strategic Principles for Managers
Mark McNeilly
1996
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in Sun Tzu and the Art of Business, Mark R. McNeilly shows how Sun Tzu's strategic principles can be successfully applied to modern business situations. Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Wi
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0.57
The Myth of Multitasking: How "Doing it All" Gets Nothing Done
Миф о многозадачности. К чему приводит стремление успеть все
Dave Crenshaw
2007
Эта простая, но содержательная книга ярко демонстрирует, почему многозадачность является мифом, из-за которого мы тратим время впустую и теряем немало денег. Автор не только убедительно доказывает, что многозадачность существенно снижает эффективность работы и портит отношения с коллегами и близкими людьми, но и предлагает действенные практические советы тем, кто хочет научиться сосредотачивать свое внимание на текущей задаче или на собеседнике, освоив методику переключения между задачами.
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0.53
The Leader's Way: Business, Buddhism And Happiness In An Interconnected World
Путь истинного лидера
Dalai Lama XIV, Laurens van den Muyzenberg
2008
A glimpse into the life and thoughts of one of the world's most inspiring leaders, this book contains insights and anecdotes from His Holiness the Dalai Lama, ranging from his meetings with Mao Tse-Tung to his government-in-exile in India, and details his views on poverty, wealth and happiness.
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0.63
The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs
Так думают предприниматели. 100 главных принципов, правил и привычек
Kevin D. Johnson
2013
To achieve unimaginable business success and financial wealth-to reach the upper echelons of entrepreneurs, where you'll find Mark Zuckerberg of Facebook, Sara Blakely of Spanx, Mark Pincus of Zynga, Kevin Plank of Under Armour, and many others-you have to change the way you think. In other words, you must develop the Entrepreneur Mind, a way of thinking that comes from learning the vital lessons of the best entrepreneurs. In a praiseworthy effort to distill some of the most important lessons of
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0.74
Idea Man: A Memoir by the Cofounder of Microsoft
Миллиардер из Кремниевой долины
Paul Allen
2011
Idea Man is an astonishing true story of ideas made real
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0.50
Шпаргалки для боссов: Жесткие и честные уроки управления, которые лучше выучить на чужом опыте
Тимур Горяев
2017
На примере конкретных кейсов из собственной практики автор правдиво и иронично разбирает ключевые вопросы предпринимательства: выбор цели и постановку задач, воспитание корпоративных ценностей и определение маркетинговых доминант, выработку стратегии и действия руководителя в постоянно меняющейся и совсем недружелюбной внешней среде.
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0.72
Winning Through Innovation: A Practical Guide to Leading Organizational Change and Renewal
Победить с помощью инноваций. Практическое руководство по изменению и обновлению организации
Michael L. Tushman, Charles A. O'Reilly
1997
Tushman and O'Reilly examine how leadership, culture, and organizational architectures can be both important facilitators of innovation and, not uncommonly, formidable obstacles. They demonstrate how to clarify today's critical managerial problems, use culture and commitment to promote innovation and implement strategy, and deal with changing innovation requirements as organizations evolve.
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0.66
Lessons in Loyalty: How Southwest Airlines Does It - An Insider's View
Сотрудники на всю жизнь. Уроки лояльности от Southwest Airlines
Lorraine Grubbs-West
2005
Without a doubt, Southwest Airline’s phenomenal culture has become the envy of most of American CEOs. The Dallas-based airline’s unprecedented success, its ability to survive where others fail and its continued tradition of service excellence has garnered awards from every possible corner of a highly-competitive industry. The question is, how did it happen? After her retirement, Lorraine Grubbs-West -- a former Southwest Airlines VP -- took a look back at her 15-year tenure with Southwest Airlin
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0.53
Код Дурова: Реальная история "ВКонтакте" и ее создателя
Николай Кононов
2012
Серо-голубой логотип «ВКонтакте» мелькает на всех мониторах страны. Чем так притягательна виртуальная реальность соцсети для десятков миллионов россиян от 12 и старше? Кто придумал эту игрушку и куда этот человек ведет свою необычную компанию? Павел Дуров почти не общается с журналистами, но автору этой книги удалось проникнуть внутрь «ВКонтакте». Получилось не просто журналистское расследование, а авантюрная история, исследующая феномен сетевого предпринимателя-харизматика и его детища — а заод
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-0.01
Dianetics: The Original Thesis
Дианетика: первоначальные тезисы
L. Ron Hubbard
1979
Here is Ron’s first description of Dianetics. Originally circulated in manuscript form to a few friends, it was soon copied and passed hand-to-hand until it literally circled the globe. But the resultant word of mouth only fueled the fire. With thousands of letters requesting more information, Ron concluded the only way to answer all inquiries was with a book. That book was Dianetics: The Modern Science of Mental Health, now the all-time bestseller on the mind. Find out what started it all. For
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0.59
The Startup Playbook: Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs
David Kidder
2012
According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world's most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face
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0.59
Agile Project Management with Scrum
Ken Schwaber
2001
The rules and practices for Scrum—a simple process for managing complex projects—are few, straightforward, and easy to learn. But Scrum’s simplicity itself—its lack of prescription—can be disarming, and new practitioners often find themselves reverting to old project management habits and tools and yielding lesser results. In this illuminating series of case studies, Scrum co-creator and evangelist Ken Schwaber identifies the real-world lessons—the successes and failures—culled from his years of
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0.63
Taking People with You: The Only Way to Make BIG Things Happen
Веди людей за собой
David Novak
2012
David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between?Over his fifteen years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You. He spends several weeks each ye
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0.61
Reengineering the Corporation: A Manifesto for Business Revolution (Collins Business Essentials)
Реинжиниринг корпорации. Манифест революции в бизнесе
Michael Hammer, James Champy
1993
The most successful business book of the last decade, Reengineering the Corporation is the pioneering work on the most important topic in business today: achieving dramatic performance improvements. This book leads readers through the radical redesign of a company's processes, organization, and culture to achieve a quantum leap in performance. Michael Hammer and James Champy have updated and revised their milestone work for the New Economy they helped to create—promising to help corporations sa
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0.59
The Fourth Industrial Revolution
Четвертая промышленная революция
Klaus Schwab
2016
Ubiquitous, mobile supercomputing. Artificially-intelligent robots. Self-driving cars. Neuro-technological brain enhancements. Genetic editing. The evidence of dramatic change is all around us and it’s happening at exponential speed. Professor Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, has been at the centre of global affairs for over four decades. He is convinced that the period of change we are living through is more significant, and the ramifications of the la
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0.73
A/B Testing: The Most Powerful Way to Turn Clicks Into Customers
Dan Siroker
2013
A/B testing is the simple idea of showing several different versions of a web page to live traffic, and then measuring the effect each version has on visitors. Using A/B testing, companies can improve the effectiveness of their marketing and user experience and, in doing so, can sometimes double or triple their conversion rates. Testing has been fundamental in driving the success of Google, Amazon, Netflix, and other top tech companies. Even Barack Obama and Mitt Romney had dedicated teams A/B t
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0.48
Direct from Dell
Michael Dell
1999
In Direct From Dell, Michael Dell himself tells the incredible story of Dell Computer's successful rise, beginning in his college dorm room with $1,000 in capital.
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0.61
No Angel. Secret Life of Bernie Ecclestone
Формула №1
Tom Bower
2011
No Angel is a classic rags-to-riches story, the unique portrayal of a unique man and an intriguing insight into Formula One racing, business and the human spirit. Tom Bower is the author of nineteen books, including biographies of Robert Maxwell, Mohamed Fayed, Gordon Brown, Richard Branson, Conrad Black and more recently, Simon Cowell.
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0.25
Все о жизни
Mikhail Veller, Михаил Веллер
1998
Эта книга прямо и внятно отвечает на вопросы, которые каждый задает себе с юности. Так что такое любовь? Почему человек так часто несчастлив? Чего ради мы страдаем? И в чем же, наконец, смысл жизни? Книга написана нормальным человеческим языком, каким говорят люди между собой. - и в то же время это первая в русской культуре цельная философская система. "Кто мыслит глубоко и ясно - излагает просто" - вот кредо автора. Это обеспечило сочинению уже стотысячный тираж
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0.58
The Firm: The Story of McKinsey and Its Secret Influence on American Business
Фирма: история “МакКинзи” и ее тайного влияния на американский бизнес
Duff McDonald
2013
The story of McKinsey & Co., America’s most influential and controversial business consulting firm, “an up-to-date, full-blown history, told with wit and clarity” (The Wall Street Journal). If you want to be taken seriously, you hire McKinsey & Company. Founded in 1926, McKinsey can lay claim to the following partial list of accomplishments: its consultants have ushered in waves of structural, financial, and technological change to the nation’s best organizations; they remapped the power struct
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0.39
To Engineer Is Human: The Role of Failure in Successful Design
Проектирование как человеческая деятельность
Henry Petroski
1992
"Reading Petroski's fine book is not only a delight, it is a necessity." --Houston Chronicle How did a simple design error cause one of the great disasters of the 1980s—the collapse of the walkways at the Kansas City Hyatt Regency Hotel? What made the graceful and innovative Tacoma Narrows Bridge twist apart in a mild wind in 1940? How did an oversized waterlily inspire the magnificent Crystal Palace, the crowning achievement of Victorian architecture and engineering? These are some of the fai
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0.61
The Life of Cesare Borgia
Жизнь Чезаре Борджиа
Rafael Sabatini
1912
The Most Evil Man in Italy? Cesare Borgia served as Machiavelli's model of the ideal ruler for The Prince. The illegitimate son of Pope Alexander VI, he was a cardinal at age 22. He lived hard and died hard, murdering his enemies, seizing power in Florence, and marrying off his sister Lucretia for political gain, not once but three times. This is his remarkable story.
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0.65
The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community and Everyday Life
Креативный класс. Люди, которые меняют будущее
Richard Florida
2004
The national bestseller that defines a new economic class and shows how it is key to the future of our cities. The Rise of the Creative Class gives us a provocative new way to think about why we live as we do today - and where we might be headed. Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy. Just as William Whyte'
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0.61
What Should I Do with My Life?
Что мне делать со своей жизнью
Po Bronson
2002
In What Should I Do with My Life? Po Bronson tells the inspirational true stories of people who have found the most meaningful answers to that great question. With humor, empathy, and insight, Bronson writes of remarkable individuals—from young to old, from those just starting out to those in a second career—who have overcome fear and confusion to find a larger truth about their lives and, in doing so, have been transformed by the experience. What Should I Do with My Life? struck a powerful, res
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0.81
Wag the Dog: A Novel
Хвост виляет собакой
Larry Beinhart
2004
Хвост виляет собакой
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0.64
The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
Эффект стрекозы. Все об улетных промо-кампаниях в социальных сетях
Jennifer Aaker
2010
"The Dragonfly Effect" shows that you don't need money or power to inspire seismic change.
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0.57
Holacracy: The New Management System for a Rapidly Changing World
Brian J. Robertson
2015
Holacracy is a revolutionary management system that redefines management and turns everyone into a leader. Holacracy distributes authority and decision-making throughout an organization, and defines people not by hierarchy and titles, but by roles. Holacracy creates organizations that are fast, agile, and that succeed by pursuing their purpose, not following a dated and artificial plan. This isn't anarchy – it's quite the opposite. When you start to follow Holacracy, you learn to create new st
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0.59
Read This Before Our Next Meeting: How We Can Get More Done
Al Pittampalli
2011
How many times have you dreaded going to a meeting either because you viewed it as a waste of time or because you weren’t prepared. Dread no longer: Read This Before Our Next Meeting not only explains what’s wrong with “the meeting,” and meeting culture, but suggests how to make meetings more effective, efficient, and worthy of attending. It assesses when it’s necessary to skip the meeting and get right to work. Al Pittampalli shares examples of transforming workplaces by revamping the purpose o
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0.74
168 Hours: You Have More Time Than You Think
Laura Vanderkam
2010
There are 168 hours in a week. This is your guide to getting the most out of them. It's an unquestioned truth of modern life: we are starved for time. We tell ourselves we'd like to read more, get to the gym regularly, try new hobbies, and accomplish all kinds of goals. But then we give up because there just aren't enough hours to do it all. Or if we don't make excuses, we make sacrifices- taking time out from other things in order to fit it all in. There has to be a better way...and Laura V
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0.65
The Road to Character
David Brooks
2015
Blending psychology, politics, spirituality, and confessional, The Road to Character provides an opportunity for us to rethink our priorities, and strive to build rich inner lives marked by humility and moral depth.
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0.62
The Road Ahead
Bill Gates
1995
The Harvard dropout who founded Microsoft based on his vision of a personal computer in every home and on every desk offers a clearly written, accessible book which describes how the tools of the future will change the way we make choices about everything, from what we buy to how we choose our friends to how we protect our families in an increasingly complicated world.
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0.64
Collaborative Intelligence: Thinking with People Who Think Differently
Dawna Markova, Angie McArthur
2015
A breakthrough book on the transformative power of collaborative thinking Collaborative intelligence, or CQ, is a measure of our ability to think with others on behalf of what matters to us all. It is emerging as a new professional currency at a time when the way we think, interact, and innovate is shifting. In the past, “market share” companies ruled by hierarchy and topdown leadership. Today, the new market leaders are “mind share” companies, where influence is more important than power, and
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0.69
Project Management for Dummies
Stanley E. Portny
2000
Project Management for Dummies, help you get your project, and your career, off the ground in no time.
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0.67
The Power of Charm: How to Win Anyone Over in Any Situation
Сила обаяния. Как завоевывать сердца и добиваться успеха
Brian Tracy
2006
As one of the world's premier business consultants and personal success experts, Brian Tracy has devoted his life to helping others achieve things they never dreamed possible. Now, in his latest book, he gives readers the key they need to open any door...and get whatever they want, every time. The Power of Charm gives readers proven ways to become more captivating--and persuasive--in any situation. With his trademark directness, Tracy shows readers what charm can do, and how they can use simple
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FORTUNE The Greatest Business Decisions of All Time: How Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business.
Fortune Magazine
2012
Decisions equal success-nothing happens until one is made. Businesses make millions of decisions every day. But once in a great while a leader makes a truly game-changing decision that shifts not only the strategy of a single company but how everyone does business. These big decisions are counterintuitive-they go against the conventional wisdom. In hindsight, taking a different direction may seem easy, but these bet-the-company moves involve drama, doubt, and high tension. What made Apple's boar
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0.47
Screw Business As Usual
К черту "бизнес как всегда"
Richard Branson
2011
Can we bring more meaning to our lives and help change the world at the same time? Richard Branson, at his brilliant and motivating best, reveals how with his exciting new vision for the future. It is time to turn capitalism upside down – to shift our values, to switch from a profit focus to caring for people, communities and the planet. With inspiration for everyone, Screw Business As Usual shows how easy it is for both businesses and individuals to embark on a whole new way of doing things, s
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0.66
Project Management: The Managerial Process
Clifford F. Gray
2005
As the market-leading textbook on the subject, Project Management: The Managerial Process, 5e is distinguished by its balanced treatment of both the technical and behavioral issues in project management as well as by its coverage of a broad range of industries to which project management principles can be applied. It focuses on how project management is integral to the organization as a whole. The 5th edition reflects the latest changes found in the practice. Other texts discuss the topics cover
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0.65
Geeks and Geezers: How Era, Values and Defining Moments Shape Leaders
Как стать лидером
Warren G. Bennis, Robert J. Thomas
2002
"Our youngest leaders matured in the glow of computer screens; our oldest in the shadow of the Depression and World War II. In a groundbreaking study of these two disparate groups - affectionately labeled "geeks" and "geezers" - leadership experts Warren G. Bennis and Robert J. Thomas set out to find how era and values shape those who lead. What they discovered was something even more profound: the powerful process through which leaders of any era emerge." Geeks and Geezers will forever change h
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0.52
The End of Marketing as We Know It
Sergio Zyman
2000
Marketing today doesn't work. Or so says the "Aya Cola," Sergio Zyman, former marketing czar of Coca-Cola and quite possibly the most famous marketing gadfly in the world. Brilliant, irascible, unconventional, Zyman is best known for reinventing the Coca-Cola Company's marketing approach by spearheading the global launches of Diet Coke, New Coke, Classic Coke, Fruitopia, and Sprite. Now, in this brisk and revolutionary book, Zyman shows why old approaches to marketing have lost their fizz--and h
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0.62
Herding Cats: A Primer for Programmers Who Lead Programmers
J. Hank Rainwater
2002
Herding Cats: A Primer for Programmers Who Lead Programmers" is a comprehensive guide--think of it as a field manual--to the management challenges of supervising and leading programmers. J. Hank Rainwater introduces new and not-so-new managers to concepts that will encourage them and help them become a strong leaders for their teams. You ll learn about the varieties of programmer personality traits and be able match personnel to projects for maximum productivity. You ll also learn how to manage
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0.60
It's Not about the Coffee: Leadership Principles from a Life at Starbucks
Дело не в кофе. Корпоративная культура Starbucks
Howard Behar
2005
“At Starbucks, the coffee has to be excellent, from the sourcing and growing to the roasting and brewing. The vision has to be inspiring and meaningful. Our finances have to be in order. But without people, we have nothing. With people, we have something even bigger than coffee.” During his many years as a senior executive at Starbucks, Howard Behar helped establish the Starbucks culture, which stresses the importance of people over profits. He coached hundreds of leaders at every level and he
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0.64
Manage Your Project Portfolio
Johanna Rothman
2008
All of your projects and programs make up your portfolio. But how much time you actually spend on your projects, and how much time do you spend responding to emergencies? This book will introduce you to different ways of ordering all of the projects you are working on now, and help you figure out how to staff those projects--even when you've run out of project teams to do the work. Once you learn to manage your portfolio better, you'll avoid emergency "firedrills." The trick is adopting lean a
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0.67
How to Make Big Money in Your Own Small Business: Unexpected Rules Every Small Business Owner Needs to Know
Как делать большие деньги в малом бизнесе. Неочевидные правила, которые должен знать любой владелец малого бизнеса
Jeffrey J. Fox
2004
Ever dream of starting your own business? According to USA Today, more than 47 million people want to own their own businesses and over 20 million actually do. In How to Make Big Money in Your Own Small Business, bestselling business author Jeffrey Fox offers sound rules to succeeding in small business, whether you're running a bookstore, consulting business, or restaurant. In short chapters that range from administration and cash flow to marketing and hiring, Fox reminds entrepreneurs what's im
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0.72
Trump: Think Like a Billionaire: Everything You Need to Know About Success, Real Estate, and Life
Думай как миллиардер
Donald J. Trump, Meredith McIver
2004
It’s not good enough to want it. You’ve got to know how to get it. Real estate titan, bestselling author, and TV star Donald J. Trump is the man to teach you the billionaire mind-set–how to think about money, career skills, and life. Here is crucial advice on investing in real estate from the expert, everything from dealing with brokers to renovating to assessing the value of property, buying and selling, and securing a mortgage. Trump will show you how to cut costs, decide how much risk to assu
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Viral Loop
Adam L. Penenberg
2009
Here's something you may not know about today's Internet. Simply by designing your product the right way, you can build a flourishing business from scratch. No advertising or marketing budget, no need for a sales force, and venture capitalists will flock to throw money at you.
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Focus: The Hidden Driver of Excellence
Фокус. О внимании, рассеянности и жизненном успехе
Daniel Goleman
2013
Bestselling author Daniel Goleman returns with a groundbreaking look at today's scarcest resource and the secret to high performance and fulfillment: attention For more than two decades, psychologist and journalist Daniel Goleman has been scouting the leading edge of the human sciences for what's new, surprising, and important. In Focus, he delves into the science of attention in all its varieties, presenting a long overdue discussion of this little-noticed and under-rated mental asset that mat
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0.77
Inside Coca-Cola: A CEO's Life Story of Building the World's Most Popular Brand
Внутри Coca-cola
Neville Isdell
2011
Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world’s leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey. Isdell helped put out huge public relations fires (India and Turkey), opened markets(Russia,
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0.50
The Lexus and the Olive Tree
Lexus и олива. Понимая глобализацию
Thomas L. Friedman
1997
In The Lexus and the Olive Tree, Thomas L. Friedman, the Pulitzer Prize-winning foreign affairs columnist for The New York Times, offers an engrossing look at the new international system that is transforming world affairs today. Globalization has replaced the Cold War system with the integration of capital, technology, and information across national borders—uniting Brazilian peasants, Indonesian entrepreneurs, Chinese villagers, and Silicon Valley technocrats in a single global village. You ca
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0.61
Choke: What the Secrets of the Brain Reveal About Getting It Right When You Have To
Момент истины. Почему мы ошибаемся, когда все поставлено на карту, и что с этим делать?
Sian Beilock
2010
Why do the smartest students often do poorly on standardized tests? Why did you tank that interview or miss that golf swing when you should have had it in the bag? Why do you mess up when it matters the most—and how can you perform your best instead? It happens to all of us. You’ve prepared for days, weeks, even years for the big day when you will finally show your stuff—in academics, in your career, in sports—but when the big moment arrives, nothing seems to work. You hit the wrong note, dro
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0.67
The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career
Вместо MBA. Полезные советы от легендарных менеджеров
Jack Welch, Suzy Welch
2015
#1 Wall Street Journal Bestseller and New York Times Bestseller The business titans and #1 New York Times and Wall Street Journal bestselling authors of Winning return with a modern, essential guide for everyone in business today—and tomorrow—that explores the most pressing challenges related to creating winning strategies, leading and managing others, and building a thriving career. In the decade since their blockbuster international bestseller Winning was published, Jack and Suzy Welch have
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0.54
Eat People: And Other Unapologetic Rules for Game-Changing Entrepreneurs
Andy Kessler
2011
How entrepreneurs find the next big thing-and make it huge. The era of easy money and easy jobs is officially over. Today, we're all entrepreneurs, and the tides of change threaten to capsize anyone who plays it safe. Taking risks is the name of the game-but how can you tell a smart bet from a stupid gamble? Andy Kessler has made a career out of seeing the future of business, as an analyst, investment banker, venture capitalist, and hedge fund manager. He evaluated the business potential of the
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0.43
Big Bang Disruption: Strategy in the Age of Devastating Innovation
Larry Downes, Paul Nunes
2014
It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the
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Men Are from Mars, Women are from Venus
Мужчины с Марса, Женщины с Венеры
John Gray
1998
Once upon a time Martians and Venusians met, fell in love, and had happy relationships together because they respected and accepted their differences. Then they came to Earth and amnesia set in: they forgot they were from different planets. Based on years of successful counseling of couples and individuals, Men Are from Mars, Women Are from Venus has helped millions of couples transform their relationships. Now viewed as a modern classic, this phenomenal book has helped men and women realize ho
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0.55
Analytics at Work: Smarter Decisions, Better Results
Thomas H. Davenport, Robert Morison, Jeanne G. Harris
2010
Most companies have massive amounts of data at their disposal, yet fail to utilize it in any meaningful way. But a powerful new business tool - analytics - is enabling many firms to aggressively leverage their data in key business decisions and processes, with impressive results. In their previous book, Competing on Analytics, Thomas Davenport and Jeanne Harris showed how pioneering firms were building their entire strategies around their analytical capabilities. Rather than "going with the gut
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Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum
Neil Patel, Patrick Vlaskovits, Jonas Koffler
2016
Hustle is a step-by-step guide to breaking out of the monotony of the 9-5 lifestyle and making your dreams a reality. It lays out the tools you need to realise the work you enjoy and gain the confidence and motivation to be in charge of your own adventures. In a world where loyalty doesn’t translate into success learn how to get ahead and discover a more imaginative way of living. Hustle is split into three parts: ‘The Heart’, which teaches you how to follow your own dreams rather than others; ‘
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0.59
Google Speaks: Secrets of the World's Greatest Billionaire Entrepreneurs, Sergey Brin and Larry Page
Google. Прошлое, настоящее, будущее
Janet Lowe
2009
Praise for Google Speaks "It's not hard to see that Google is a phenomenal company....At Geico, we pay these guys a whole lot of money for this and that key word." -Warren Buffett "Google rocks. It raised my perceived IQ by about 20 points." -Wes Boyd, President of Moveon.Org "Google is my rapid response research assistant. It's the Swiss Army knife of information retrieval." -Lloyd Grove, columnist, Portfolio.com "Who's afraid of Google? Everyone." -Wired magazine "Writers of the past had a
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0.63
Skipping Christmas
Рождество с неудачниками
John Grisham
2001
Imagine a year without Christmas. No crowded shops, no corny office parties, no fruitcakes, no unwanted presents. That's just what Luther and Nora Krank have in mind when they decide that, just this once, they'll skip the holiday altogether. Theirs will be the only house on the street without a rooftop Frosty the snowman; they won't be hosting their annual Christmas Eve bash; they aren't even going to have a tree. They won't need one, because come December 25 they're setting sail on a Caribbean
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0.61
Dianetics: The Evolution of a Science
Дианетика: эволюция науки
L. Ron Hubbard
1968
Originally written and published in national magazines to coincide with the release of Dianetics: The Modern Science of Mental Health, here is L. Ron Hubbard’s own story of his developmental trail and two-decade journey to the discovery of the Reactive Mind. Evolution of a Science contains the only account of: How the optimum computing machine—the mind—works How Mr. Hubbard discovered Basic Personality How the Dynamic Principle of Existence—SURVIVE!—was first isolated How wrong answers enter
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0.62
How to Solve the Mismanagement Crisis: Diagnosis and Treatment of Management Problems
Как преодолеть кризисы менеджмента. Диагностика и решение управленческих проблем
Ichak Kalderon Adizes
1979
Перед нами проиллюстрированный яркими узнаваемыми картинами рассказ исследователя-практика о своеобразных "витаминах" процесса управления, нехватка которых вызывает замедление роста, болезни или быстрое старение корпоративного организма. По этой книге можно не только изучить закономерности жизненного цикла организации, но и предсказывать, как будут происходить процессы развития, зарождаться и протекать управленческие конфликты. Это настоящий путеводитель для собственников и менеджеров компаний,
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1.01
Impatient Optimist: Bill Gates in His Own Words
Билл Гейтс: от первого лица. Нетерпеливый оптимист
Lisa Rogak, Bill Gates
2012
Bill Gates, the founder and former CEO of Microsoft, has been a revered, and occasionally controversial, worldwide business icon for more than three decades. Recognized by most as an ingenious visionary, and painted by some as a tyrannical, less-than-scrupulous empire builder, Gates has had an unignorable impact on the growth of digital technology in daily life over the past 30 years. Even his sharpest critics have to acknowledge the obvious: Gates helped spearhead one of the greatest revolutio
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Design Like Apple: Seven Principles for Creating Insanely Great Products, Services, and Experiences
Уроки дизайна от Apple
John Edson
2012
Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.
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0.44
Doing What Matters: The Revolutionary Old-School Approach to Business Success and Why It Works
Ничего лишнего. Философия ведения бизнеса от СЕО Gillette
James M. Kilts
2007
Whether you’re CEO of a multibillion-dollar global company, the brand manager for a product, an entrepreneur starting a small business, or just beginning a career, Doing What Matters provides the practical ideas that get results—ranging from a day one action plan for starting a new job to a chorus of cheers and support to a program of total innovation that involves everyone in changes from small to “big bang.”
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0.35
Leading by design. The IKEA story
Сага об ИКЕА
Bertil Torekull, Joan Tate
1995
For the first time ever, visionary businessman Ingvar Kamprad gives his enlightening account of the making of an industry leader. Since its inception in 1943, IKEA has become much more than a household name in more than 30 countries -- it symbolizes an original concept, a dedication to quality, a distinct design style, and, most importantly, convenience for the harried consumer. In Leading By Design, Kamprad reveals how IKEA achieved its phenomenal success as a recognized brand that grew to domi
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Intercom on Starting Up
Darragh Curran
2017
With the insane volume of startup literature already out there writing this book wasn’t a no-brainer for us. No one wants to add to the scrap heap. But if you restrict yourself to only reading articles from people who have actually created a business, hit some revenue target, or broken out of the MVP-in-an-incubator stage, there’s very few books and blogs left. This is why ...more
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Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams
Richard Banfield
2017
This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.
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Shipping Greatness: Practical lessons on building and launching outstanding software, learned on the job at Google and Amazon
Chris Vander Mey
2012
Need a shortcut to a degree in shipping great software? Successful team leaders must have an extremely broad skill set to find the right product, work through a complex and ever-changing development process, and do it all incredibly quickly. In this guide, Chris Vander Mey provides a simplified, no-BS approach to the entire software lifecycle, distilled from lessons he learned as a manager at Amazon and Google.
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0.74
Goldratt's Theory of Constraints
Теория ограничений Голдратта
H. William Dettmer
1997
Organizations live or die as systems not processes. Their success or failure is a function of how well the different component processes interact with one another. Real quality improvement isn't possible without the knowledge that comes from an understanding of the theory of knowledge, knowledge of variation, an understanding of psychology, and appreciation for systems. Goldratt's Theory of Constraints addresses best-selling author Eli Goldratt's unique approach to dramatically improving corpora
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0.79
Chasing the Rabbit: How Market Leaders Outdistance the Competition and How Great Companies Can Catch Up and Win
Догнать зайца. Как лидеры рынка выигрывают в конкурентной борьбе и как великие компании могут их настичь
Steven J. Spear
2008
Organizational rabbits hold the key to the new competitive advantage. In Chasing the Rabbit, four-time Shingo Prize winner, noted author, and celebrated MIT lecturer, Steven Spear shares his insights on what lies at the core of superlative performance and competitive dominance. Market leaders, or rabbits, outrun and escape the pack by constantly raising the bar through self-improvement and innovation that occurs at rates faster, durations longer, and breadths wider than anyone else can muster. T
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0.74
Got Game: How the Gamer Generation Is Reshaping Business Forever
John C. Beck
2004
"Got Game" shows how growing up immersed in video games has profoundly shaped the attitudes and abilities of this new generation. Though little-noticed, these ninety million rising professionals, through sheer numbers, will inevitably dominate business - and are already changing the rules. While many of these changes are positive - such as more open communication and creative problem-solving - they have caused a generation gap that frustrates gamers and the boomers who manage them. "Got Game" id
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Always on: How the Iphone Unlocked the Anything-Anytime-Anywhere Future--And Locked Us in
Всегда на связи
Brian X. Chen
2011
An intriguing, definitive analysis of technology's current all-in-one revolution, and a serious reflection on the social implications of an always on society.
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0.45
Managing Corporate Lifecycles
Ichak Kalderon Adizes
1998
For three decades, Ichak Adizes, Ph.D., has studied the patterns of organizational growth and change in businesses worldwide, from Bank of America to Domino's Pizza to small start-ups. In his breakthrough book Managing Corporate Lifecycles, Dr. Adizes traced the typical corporate path from inception to decline. Now, in this long-awaited follow-up, he guides companies on the optimal path -- and reveals how to sustain peak vitality.Courtship, Infancy, the heady Go-Go years, and turbulent Adolescen
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0.75
Money oder Das 1x1 des Geldes. Spielerisch zu Erfolg und Wohlstand
Мани или азбука денег
Bodo Schäfer
2000
Der berühmte Money-Coach und Buchautor Bodo Schäfer hat hier ein Buch geschrieben, mit dem Sie auf spielerische Art und Weise die Tipps und Kniffe der Geld-Profis kennenlernen. Der sympatische Hund "Money", einsprechender Labrador und unschlagbarer Experte auf dem Gebiet der Finanzen, erklärt der kleinen Kira alles, was sie wissen muß, um reich und wohlhabend zu werden. Und auf diese Art vermittelt der schlaue Hund auch Ihnen das Wissen für eine erfolgreiche Geldvermehrung. Ursprünglich für Juge
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0.61
Как зарабатывать деньги без стартового капитала. Алгоритмы и примеры
Сергей Азимов
2012
Вы хотите много денег и чтобы все было? И чтобы делать ничего не надо было? Рецепт прост: играйте в "Спортлото". Для тех, кто готов пошевелить пальцем, ухом или извилинами, - четыреста исключительно честных способов зарабатывания денег от Сергея Азимова. Уникальный мастер-класс от культового бизнес-тренера! Максимально конкретные формулировки. Гениальные бизнес-идеи и алгоритмы. Эффективные техники переговоров. Работающие приемы продаж. Простые способы сохранения и приумножения денег. И самое
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Ритейл от первого лица
Евгений Бутман
2012
Много лет в России, для тех, кто знал рынок, слова «Apple» и «Бутман», а затем «Apple» и «re:Store» были синонимами. История, написанная Евгением Бутманом о своем бизнесе, наполнена событиями и персонажами. Она о том, как зарождались идеи, крепли и обрушивались авторитеты, как «закалялась сталь» и проходило обучение в «яблочных» университетах. «Яблочных», потому что в этой книге три главных персонажа: автор, его компания и знаменитый бренд Apple. И конечно же, люди, команда — как с российской ст
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0.67
Getting Things Done When You Are Not in Charge
Geoffrey M. Bellman
1992
Trying to get results while working without the apparent authority to do so can be a challenge, but not an insurmountable one. In this revised edition of his bestseller, Geoffrey Bellman shares his proven techniques for enlisting key people in the cause; gaining the support of decision makers; making a greater impact on the organization; taking the right risks at the right time with the right people; creating self-rewards; increasing work effectiveness and self-satisfaction; and navigating throu
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0.56
Hire Fast & Build Things: How to recruit and manage a top-notch team of distributed engineers
Stephane Kasriel
2014
Good help is hard to find—and if you’re hiring engineers in today’s competitive environment, you know how painfully true the old saying is. But a “distribution solution” is taking hold. Corporate CTOs and startups alike are tapping into a new world of talent, using today’s technologies to build and manage high-performing teams of remote engineers. Using real life examples, this ebook is a guide for sourcing, growing, and managing a loyal team of top development talent.
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0.40
Microinteractions
Dan Saffer
2013
About the Book: Microinteractions Its the little things that turn a good digital product into a great one. With this practical book, youll learn how to design effective microinteractions: the small details that exist inside and around features. How can users change a setting? How do they turn on mute, or know they have a new email message? Through vivid, real-world examples from todays devices and applications, author Dan Saffer walks you through a microinteractions essential parts, then shows y
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0.77
Software Product Management Essentials
Alyssa S. Dver
2003
Software Product Management Essentials is a hands-on guide to help new product managers sift through the numerous tasks and responsibilities involved in this pinnacle job. The book is loaded with tips and example best practices to help even experienced product managers optimize their time and effectiveness. The book focuses on the unique challenges of being a Product Manager in a small to mid-sized software company. It provides a framework for the role of the Product Manager in an environment wh
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0.49
Take Charge Product Management: Time-Tested Tips, Tactics and Tools for the New or Improved Product Manager
Greg Geracie
2010
If you're looking for an effective and proven approach to product management - one that recognizes that the majority of product managers enter the field with little or no training and must learn through trial and error - this is the book for you. Take Charge Product Management guides you step-by-step along the product management path with tips, tactics, and tools to make you and your products more successful.
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0.48
The Product Manager's Toolkit: Methodologies, Processes And Tasks In High Tech Product Management
Gabriel Steinhardt
2010
Product management is challenging, complex, and often misunderstood. Across the high-tech industry, drastically different duties and responsibilities are attributed to product management professionals. Diverse interpretations regarding the role of product management have only further confused practitioners and stifled the ability to develop clear and consistent product management methodologies. "The Product Manager s Toolkit" book provides a consistent and holistic managerial approach to product
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0.54
The Simplicity Shift: Innovative Design Tactics in a Corporate World
Scott Jenson
2002
High-tech products have historically had notoriously poor design. Fortunately, companies have recently started to embrace user-centered design practices. This transition hasn't been smooth; many companies have difficulty transferring good design into final, shippable product. There is a political/cultural disconnect between the outward corporate desire for good design and the internal corporate culture that implements it. The Simplicity Shift is about moving the company culture to value, discove
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0.59
Managing Product Management: Empowering Your Organization to Produce Competitive Products and Brands
Steven Haines
2011
A must-read for all business leaders driving their organizations to develop winning products and solutions. The book's insight and thought-provoking scenarios help crystallize actions needed to achieve growth and marketplace success!
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0.55
Сырок. История моей жизни и бизнеса
Борис Александров
2016
Автор рассказывает о своем становлении как предпринимателя, начиная с бизнеса по сбыту медного провода со списанных приборов в Хабаровском порту в свою бытность моряком и до развития собственных крупных предприятий (не только производство продукции, но и услуги, например).
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0.56
Joy at Work: A Revolutionary Approach To Fun on the Job
Работа в радость
Dennis Bakke
2005
In "Joy at Work," Bakke tells how he helped create a company where every decision made at the top was lamented as a lost chance to delegate responsibility--and where all employees were encouraged to take the "game-winning shot," even when it wasn't a slam-dunk. Perhaps Bakke's most radical stand was his struggle to break the stranglehold of "creating shareholder value" on the corporate mind-set and replace it with more timeless values: integrity, fairness, social responsibility, and a sense of f
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0.60
Start Small Finish Big: 15 Key Lessons to Start and Run Your Own Successful Business
Начни с малого
Fred DeLuca
2000
In 1965, 17-year-old Fred DeLuca opened his first Subway sandwich shop with a $1,000 loan. Thirty-four years later, his franchise's sales generate over $3 billion from more than 13,000 stores in 60 countries. Now, those same principles that have nourished DeLuca's dream can be adapted by others -- especially those starting with limited capital from small loans. Offering solid business lessons and anecdotes of his own, as well as those of other successful entrepreneurs, DeLuca describes business
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Действуй! 10 заповедей успеха
Ицхак Пинтосевич
2012
Автор этой книги занимает второе место в рейтинге Международной ассоциации профессионалов развития личности, тренер успеха №1 на русскоязычном пространстве, в прошлом бронзовый призер Чемпионата мира по легкой атлетике и удачный бизнесмен. Все, чего Ицхак Пинтосевич добился в жизни, - результат его уникальной программы по самосовершенствованию, которой он, наконец, делится с читателями
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0.70
La Psicologia del Leader
Психология лидера
Antonio Meneghetti
2010
Сегодня рынок поставил даже самые крупные концерны перед фактом того, что все усвоенные ранее модели ведения бизнеса устарели еще вчера. Прямым доказательством этого стал мировой финансовый кризис. Но стоит заметить, что кризис также открыл возможность для появления игроков новой формации, предпринимателей, для которых бизнес - это постоянная игра ума и возможность удовлетворения здоровых амбиций, а не только зарабатывание денег. Игроков, способных через это удовлетворение создавать богатство и
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0.64
Twelve Principles of Efficiency
12 принципов производительности
Harrington Emerson
1919
In this volume, the author defines twelve principles by which efficiency is determined. Five of these concern relations between men, or in the industrial problem, specifically between employer and employee. Seven of them concern methods or institutions and systems established in the manufacturing plant or in the operating and distributing company. These twelve principles are so definite, so constant, so true, that they may be used as gauges. Any industry, any establishment, and operation, may be
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0.63
Predictable Results in Unpredictable Times
4 правила высокоэффективного лидера в условиях неопределенности
Stephen Richards Covey
2009
If there's one thing that's certain in business, it's uncertainty; still, some companies perform reliably and with excellence in spite of changing circumstances. Predictable Results in Unpredictable Times is about four essentials for getting great performance in good times and bad. (1) Excellent Execution: Winning companies have simple goals with clear targets and strong follow-through. All team members know what to do about the goals and they execute precisely. (2) High Trust Levels with All St
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0.68
Харизма лидера
Радислав Гандапас
2013
Лидерами сегодня стремятся стать многие. Многим это удается за счет рационально продуманных действий и силы воли. Но среди огромной массы людей всегда находятся те, кто обладает еще и странной силой - харизмой. Что это за свойство и откуда оно берется? Предопределена ли харизма от рождения или может быть результатом точного расчета? Как обычные, на первый взгляд, люди превращаются в лидеров, строят свою собственную жизнь, пишут историю компаний, а иногда - стран и народов? Какую роль в становлен
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0.63
Million dollar habits
Привычки на миллион долларов
Brian Tracy
1999
In this accessibly written text, popular seminar presenter Brian Tracy describes a set of strategies and techniques that anyone can use to be more effective in business and life. The focus is on changing negative and limiting beliefs and taking consistent steps towards achieving personal goals. Each chapter concludes with a set of exercises designe
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0.69
Технология жизни. Книга для героев
Владимир Тарасов
2006
Эта книга о жизни, о том даре, которым мы распоряжаемся по-разному. Она адресована всем живущим в этом мире сейчас и тем, кто будет жить через тысячу лет. Но есть особая категория людей, для которых она предназначена в первую очередь. Это книга для героев. Для тех людей, которые хотят переделать свою страну или весь мир. И хотят это сделать, как им кажется, вполне бескорыстно.
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0.81
The Startup Checklist
David S. Rose
2016
25 Steps to Found and Scale a High-Growth Business
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0.79
5 Habits to Building Better Products Faster
Hiten Shah
Hiten has distilled 15 years of building products into a single book. Read it, memorize it, post it on your wall so you don't have to learn the hard way
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NaN
Accelerated Startup – The New Business School
Vitaly Golomb
2017
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0.92
Yes to the Mess: Surprising Leadership Lessons from Jazz
Frank J. Barrett
2012
Leaders today need to be expert improvisers. Yes to the Mess vividly shows how the principles of jazz thinking and jazz performance can help anyone who leads teams or works with them to develop these critical skills, wherever they sit in the organization.
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0.67
Do More Faster: Techstars Lessons to Accelerate Your Startup
Brad Feld
2010
Do More Faster: TechStars Lessons to Accelerate Your Startup is a collection of advice that comes from individuals who have passed through, or are part of, this proven program. Each vignette is an exploration of information often heard during the TechStars program and provides practical insights into early stage entrepreneurship.
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0.55
Brain of the Firm
Stafford Beer
1972
This is the second edition of a book which has already become a management 'standard' both in universities and on the bookshelves of managers and their advisers. Brain of the Firm develops an account of the firm based upon insights derived from the study of the human nervous system, and is a basic text from the author's theory of viable systems. Despite the neurophysiology, the book is written for managers to understand.
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0.45
Agile Excellence for Product Managers: A Guide to Creating Winning Products with Agile Development Teams
Greg Cohen
2010
Organizations are constantly struggling with complex development projects and are in search for a few, straightforward, and easy to learn methods to help deal with their problems. For this reason, more and more software companies are rapidly turning to Agile development to cope with fast changing markets, unknown or changing product requirements, borderless competition, and to solve complex problems. Yet little has been written to guide product managers through the transition in working with Agi
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0.47
Design a Better Business
Patrick Van Der Pijl
2016
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the
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0.65
Get Backed: Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams
Evan Baehr
2015
Get Backed isn’t just about startup fundraising. It’s a handbook for anyone who has an idea and needs to build relationships to get it off the ground.
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0.61
Lean B2B: Build Products Businesses Want
Etienne Garbugli
2014
This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis.
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0.51
Sustainable Materials - With Both Eyes Open
Julian M. Allwood
2012
This evidence-based survey presents a holistic vision of options for a sustainable future by going beyond efficient and clean production to the inclusion of material efficiency and the reduction of demand. Beginning with an all-encompassing examination of the uses of the five most important materials—steel, aluminum, cement, plastic, and paper—this exploration delves into the entire lifecycle of these materials, from smelting and goods manufacture to final recycling. Through evidence drawn from
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0.57
Eradication: Ridding the World of Diseases Forever?
Nancy Leys Stepan
2011
Throughout the book Stepan draws attention to the way that the ideal of eradication has repeatedly arisen, phoenix-like, from its setbacks. In a powerful conclusion, she uses the example of the current campaign to eradicate Guinea worm disease to argue that, today, under the right circumstances, eradication and primary health care need not be in conflict, as they were in the past, but can form mutually reinforcing policies to improve the health and well-being of populations, especially the poore
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0.51
DREAM BIG: How the Brazilian Trio behind 3G Capital
Cristiane Correra
Dream Big presents a detailed behind-the-scenes portrait of the meteoric rise of three businessmen, from the founding of Banco Garantia in the 1970s to the present day.
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0.44
First A Dream
Jim Clayton
2002
First A Dream is filled with practical, easy-to-understand, no-nonsense business lessons that the entrepreneur can apply to his or her own life -- describing the qualities an effective leader must possess, the key methods to inspiring team members, and the development of culture and values that are critical to the success of a small business as well as a multibillion dollar conglomerate.
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0.70
Take On the Street: What Wall Street and Corporate America Don't Want You to Know
Arthur Levitt
2002
At a time when investor confidence in Wall Street and corporate America is at an historic low, when many are seriously questioning whether or not they should continue to invest, Levitt offers the benefits of his own experience, both on Wall Street and as its chief regulator. His straight talk about the ways of stockbrokers (they are salesmen, plain and simple), corporate financial statements (the truth is often hidden), mutual fund managers (remember who they really work for), and other aspects
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0.41
The Complete Idiot's Guide to Winning Customer Loyalty
Murray Raphel
2005
Essential reading that offers business managers a strategic plan to attract new customers and secure the business of existing ones. Readers will learn important ways of achieving customer loyalty, from developing a customer-driven culture and establishing customer trust to incorporating loyalty initiatives and responding to customer complaints.
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0.39
Managing with the Power of NLP
David Molden
2007
Managing with the Power of NLP' provides managers with the know-how to build the components of effective strategies quickly, ethically and ecologically for all management challenges.
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0.43
Under Pressure and on Time
Ed Sullivan
2001
Sullivan (engineering director for a private company) describes a model for creating, directing, and leading a successful software development team. He outlines specific techniques and describes established practices. Advice is offered on recruiting and retaining personnel, building the right organism
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0.63
Rebooting Work
Maynard Webb
2013
From Silicon Valley leader Maynard Webb, how we can leverage technology to change how we workMaynard Webb has always been the go-to guy when Silicon Valley companies have thorny problems. Whether revamping eBay's crashing servers (transforming their technology weaknesses into a competitive strength) or investing in emerging technology start-ups, Webb brings strategic and operational savvy to every issue and venture. In his first book, Webb brings this same focus to tackle outdated models of work
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0.41
Найти идею. Введение в ТРИЗ - теорию решения изобретательских задач.
Генрих Альтшуллер
1999
A milestone in the development of the Theory of Inventive Problem Solving (TRIZ), this book is the result of over twenty years of research and analysis. Altshuller details TRIZ's problem solving algorythm (ARIZ) that can produce innovation of the highest order. Saturated with profound thoughts, insights, and examples, this book is regarded by many as Altshuller's magnum opus, his handbook for a creative and technological revolution.
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0.56
Нищета мозга
Сергей Савельев
2014
В книге рассмотрены проблемы поведения, которые возникли в результате необычной эволюции, искусственного отбора и особенностей конструкции головного мозга человека. Обсуждены парадоксальные принципы морфофункциональной организации мозга, происхождение мышления, двойственность сознания..., проанализированы механизмы формирования социальных инстинктов.
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0.51
Маркетинг в социальных сетях
Дамир Халилов
2013
Минимум теории. Конкретные пошаговые алгоритмы работы. Реальные российские примеры. Цифры и четкие рекомендации.
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0.52
Слон на танцполе. Как Герман Греф и его команда учат Сбербанк танцевать
Евгений Карасюк
Начиная реформировать Сбербанк в 2007 году, Герман Греф заявил: «Мы должны доказать, что слоны умеют танцевать». Слон, который достался экс-министру и известному либералу, казался безнадежным. Сбербанк был огромным, но неповоротливым. Размер являлся его главным, если не единственным достоинством. В наследство с советских времен ему достались толчея очередей, свирепые операционисты и допотопные финансовые технологии. Пять лет назад Греф поставил себе амбициозную задачу: превратить это старорежимн
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0.53
Маркетинг на 100%: ремикс
Игорь Манн
2010
В 2004 году, согласно отчету сообщества Executive.ru, стала единственной книгой российского автора, вошедшей в топ-10 книг по маркетингу, и названа лучшей книгой в категории "Маркетинг как технология".
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0.50
Как все испортить и разорить бизнес
Святослав Бирюлин
2016
Эта книга посвящена мифам. Мы решили, что книг о том, как нужно строить эффективный бизнес, написано уже достаточно. И мы решили написать о том, как не нужно это делать. Точнее, как не нужно это делать в России. Весь материал для этой книги мы черпали из собственного опыта работы в России - как опыта управления предприятиями с оборотом более 10 млрд рублей в год, так и опыта консультирования российских предприятий самых разных калибров, форм и видов деятельности.
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Мечта о «Тройке»
Василий Мартов
2016
О самых ярких эпизодах становления «Тройки Диалог» рассказывают ключевые участники событий: Рубен Варданян, Павел Теплухин, Гор Нахапетян, Жак Дер Мегредичян и многие другие. Практически это новейшая экономическая история России из уст тех, кто ее творил. И этот опыт, без сомнения, будет интересен не только тем, кто вращается в финансовых сферах.
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0.37
Agile IT Organization Design: For Digital Transformation and Continuous Delivery
Sriram Narayan
2015
To gain the full benefits of agility in any software organization, you need to extend it beyond developers to the organization as a whole. Now, pioneering ThoughtWorks software engineering expert Sriram Narayan shows how to do just that. Drawing on 15+ years working with leaders in telecommunications, finance, energy, retail, and beyond, he introduces a comprehensive agile approach to "Business-IT Effectiveness" that is as practical as it is valuable. Narayan demonstrates how to integrate agilit
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0.65
Appillionaires: Secrets from Developers Who Struck It Rich on the App Store
Миллионеры из App Store
Chris Stevens
2011
Turn your app ideas into a money-making goldmine More than 10 billion apps have been downloaded from Apple's AppStore and with the right combination of original ideas, great features, solid coding, unique designs, and savvy marketing, your apps could be a part of that staggering number. This book shows you how to turn your ideas into profit-making success stories. Citing a fascinating array of real-world examples, this useful book invites you to meet the rich and famous of the app development wo
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0.48
Сколково: принуждение к чуду
Олег Рашидов
2012
Данная книга - не научная монография, а скорее своеобразная реакция обывателя, под окнами которого люди в какой-то момент стали махать флагами с лозунгами "Mодернизация!", "Мы строим экономику знаний!", "Даешь в год по русскому Google!", "Вперед к инновационному будущему!". Обыватель склонен задавать простые и часто наивные вопросы, на которые требует подробных ответов. Возможно, некоторые из описанных проблем покажутся кому-то избыточно аргументированными или упрощенными. Я шел на это совершенн
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0.44
Рунетология. Кто управляет русским Интернетом?
Максим Спиридонов
2011
Эта книга объединяет двадцать избранных интервью "Рунетологии". Это уникальный сборник, в котором отражены истории успеха ключевых проектов и людей русскоязычного сектора Интернета. Если вы хотите из первых рук узнать о том, как в действительности делается бизнес в Интернете, трудно найти более подходящий источник.
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0.58
The Education of an Accidental CEO: Lessons Learned from the Trailer Park to the Corner Office
Как я стал боссом
David C. Novak
2007
David Novak--one of today's most engaging, unconventional, and successful business leaders--lived in thirty-two trailer parks in twenty-three states by the time he reached the seventh grade. He sold encyclopedias door to door, worked as a hotel night clerk, and took a job as a $7,200-a-year advertising copywriter with the hopes of maybe one day becoming a creative director. Instead, he became head of the world's largest restaurant company at the ripe old age of forty-seven.
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0.53
Companies That Changed The World: From The East India Company to Google
Компании, которые изменили мир
Jonathan Mantle
2008
Companies that Changed the World" tells the fascinating stories of 50 joint-stock companies - or companies based on that model - that have exerted a critical influence on the social and economic history of the past four hundred years. As well describing clearly and accessibly the companies' growth and influence over time, and profiling the pioneering entrepreneurs who built them, Jonathan Mantle's text is crammed with intriguing and unexpected information: from the role played by the humble pige
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0.48
Gear Up: Test Your Business Model Potential and Plan Your Path to Success
Lena Ramfelt
2014
Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.
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0.55
Wohlstand für alle
Благосостояние для всех
Ludwig Erhard
1957
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0.51
Wa(h)re Herzlichkeit
Искренний сервис
Klaus Kobjoll
2009
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0.50
Методы математической обработки в психологии
Елена Сидоренко
0.01
-0.05
Lovability: How to Build a Business That People Love and be Happy Doing it
Brian de Haaff
2017
Love is the surprising emotion that company builders cannot afford to ignore....
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0.56
The Elements of User Onboarding
Samuel Hulick
2014
This 130-page ebook was designed to be the most enjoyable and thorough guide to user adoption the world has ever seen.
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0.61
When Coffee & Kale Compete: Become Great at Making Products People Will Buy
Alan Klement
2016
0.01
0.44
Общаться с ребенком. Как?
Юлия Гиппенрейтер
1994
Малыш, который получает полноценное питание и хороший медицинский уход, но лишен полноценного общения со взрослым, плохо развивается не только психически, но и физически: он не растет, худеет, теряет интерес к жизни. "Проблемные", "трудные", "непослушные" и "невозможные" дети, так же как дети "с комплексами", "забитые" или "несчастные" - всегда результат неправильно сложившихся отношений в семье. Книга Юлии Борисовны Гиппенрейтер нацелена на гармонизацию взаимоотношений в семье, ведь стиль общен
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0.10
Il mondo deve sapere
Адский пылесос. Теория и практика впендюринга
Michela Murgia
2006
Un romanzo, una commedia, un'inchiesta. Che diverte, fa tremare e incazzare. Il mondo deve sapere è il diario di un mese in un call center. Per trenta interminabili giorni, l'autrice ha venduto aspirapolvere al telefono a migliaia di casalinghe per la Kirby, una multinazionale americana. Intanto annotava tecniche di persuasione e castighi aziendali, descrivendo un modello lavorativo a metà tra berlusconismo e Scientology. Il mondo deve sapere racconta la precarietà, riuscendo miracolosamente anc
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-0.16
The 4 Imperatives of Great Leaders
4 правила успешного лидера
Stephen Richards Covey
1998
Каждая организация и каждый лидер стремятся к успеху. Но почему же тогда достичь его удается лишь немногим? Все дело в том, что зачастую лидеры исповедуют старомодные, отжившие свое подходы к лидерству. Между тем по-настоящему успешные лидеры не только иначе смотрят на мир, они и действуют иначе. Стивен Кови дает простые в применении, конкретные стратегии, которые помогут вам изменить ваше поведение в качестве лидера. Используя эти инструменты, вы заметите, как улучшится мотивация ваших подчинен
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0.57
Белый шарик матроса Вильсона
Владислав КРапивин
1993
Эта повесть из знаменитого цикла "В глубине Великого Кристалла" - история преданной дружбы Стасика, которого за мечту стать моряком прозвали Матросом Вильсоном, и Белого шарика, маленькой звезды, которая научилась превращаться в мальчика. Верные друзья преодолевают вместе не одну опасность. Владея обыкновенным звёздным умением творить чудеса и помогать тем, кто в беде, кому одиноко, больно и трудно, Шарик-Яшка стремится сделать Вселенную лучше, чтобы всем в ней было хорошо. Его способности удиви
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0.55
Привычки успешных людей
King Bernard
2012
Дональд Трамп, Рэй Крок и даже Генри Форд жили с этим! Да, как ни удивительно, но и у самых богатых людей мира есть свои привычки. Именно они привели их к славе, деньгам и успеху. Так узнайте же, как привыкли действовать, общаться, думать, руководить и, наконец, просто жить успешные люди. Четко видеть конечную цель. Нацеленность на результат Делать то, что приносит радость. Любимое дело, ведущее к успеху Работать больше, чем кто-либо другой. Без упорного труда не может быть успеха Рациональн
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0.00
The Art of Possibility: Transforming Professional and Personal Life
Искусство возможности. Как сыграть свою лучшую партию в карьере и жизни
Rosamund Stone Zander, Benjamin Zander
2002
Presenting twelve breakthrough practices for bringing creativity into all human endeavors The Art of Possibility is the dynamic product of an extraordinary partnership The Art of Possibility combines Benjamin Zanders experience as conductor of the Boston Philharmonic and his talent as a teacher and communicator with psychotherapist Rosamund Stone Zanders genius for designing innovative paradigms for personal and professional fulfillment The authors harmoniously interwoven perspectives provide a
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0.75
Beyond the Core: Expand Your Market Without Abandoning Your Roots
Помимо основного бизнеса
Chris Zook
2003
All companies must grow to survive--but only one in five growth strategies succeeds. In Profit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth or even hits the wall? In Beyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into areas away from, but related to, the core busines
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0.65
The Team Handbook Third Edition
Правила для команды
Peter R Scholtes, Brian L. Joiner, Barbara J Streibel
1996
High-performing teams can only exist when they revel in discovery, battle well, grow together, and live their purpose. This handbook is the foremost resource on teamwork for both leaders and team members. Having sold over 800,000 copies in its first edition, the second edition expands the scope and takes the methodology to the next level in: New team start up Team growth Team roles and responsibilities Meeting skills Conflict resolution Problem solving Sponsor and management responsibi
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0.69
A Business and Its Beliefs: The Ideas That Helped Build IBM
Религия бизнеса. Принципы, которые помогли создать IBM
Thomas J. Watson Jr.
2003
The timeless business book that still brings perspective and guidance to today's bottom-line executives When first published in 1963, IBM CEO Thomas Watson Jr.'s A Business and Its Beliefs gave readers an unprecedented look inside IBM's executive offices. Watson--son of IBM's founder-- candidly discussed how the company clung to its values during the first great technological shift, and how this refusal to compromise became IBM's strength. He also became one of the first CEOs to question busine
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0.66
Мой муж - предприниматель. Как создать семью, сохранить страсть и реализоваться как личность
Яна Агарунова
2014
Автор книги достойна восхищения, ведь она сумела создать крепкую и счастливую семью с таким особым биологическим видом, как «Успешный предприниматель». Теперь она как эксперт может ответить на волнующие многих женщин вопросы. Что хочет получить от брака успешный мужчина? Как самодостаточным и сильным людям ужиться под одной крышей? Как построить счастливую семью? Как в потоке бытовых проб­лем не потерять нежность и страсть? Это взгляд изнутри, взгляд честный и максимально открытый. Автор не бои
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Making Perfect: What Employees Want From Their Employers
В поисках совершенства
Teri Lindeberg
2013
With Making Perfect, American Teri Lindeberg, Founder and CEO of one of Russia’s most successful recruitment firms, brings us into her office like a fly on the wall, as we listen to her perform structured one-on-one interviews with each of her employees. We learn the thoughts, issues and ideas of her staff and management towards all aspects of the company and their careers there, and how Teri Lindeberg as owner and CEO of the company feels about what they are telling her. The Author also provi
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0.68
The Force
Сила
David Dorsey
1995
"If you want to know how America's business wars are waged in the trenches, The Force is for you. A gripping book." --Newsday "SKILLFULLY REPORTED, INSIGHTFUL...Dorsey lights up our vision of the American salesman with his own sharply reported eyewitness account." --People In this fascinating book, reporter David Dorsey turns a year on the Xerox sales force into an emotionally charged human drama. The Force tracks Fred Thomas and his sales team from the shiny glass office building where work sta
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0.08
Hire and Keep the Best People: 21 Practical & Proven Techniques You Can Use Immediately!
Как нанять и удержать хороших сотрудников
Brian Tracy
2001
21 Practical and Proven Techniques You Can Use Immediately!
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Great Little Book on Personal Achievement
Маленькая книга хороших советов для личностных достижений
Brian Tracy
1997
Readers who want to build wealth into the 21st century, attain a fulfilling personal life, and meet high career goals can do so through Brian Tracy's "Great Little Book on Personal Achievement."
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0.73
Transforming Your Dragons: How to Turn Fear Patterns into Personal Power
Приручи своих драконов. Обрати недостатки в достоинства
José Luis Stevens
1994
Dr. Stevens describes the core source of human fear--inner dragons that consume power through greed, self-deprecation, arrogance, impatience, martyrdom, self-destruction, and just plain stubbornness.
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0.75
Я говорю - меня слушают. Уроки практической риторики
Нина Зверева
2013
"Публичность - это дар, но это и необходимость, потому что никто из нас не может прожить в одиночку, на необитаемом острове. Всем приходится вступать в общение". Нина Зверева О чем книга О том, как выступать публично. Мы презентуем себя преподавателю, сдавая экзамен, работодателю - во время интервью, сотрудникам - в процессе работы, партнерам - при заключении сделки. Говорить на публике нелегко, многие испытывают страх и неуверенность. Автор - известный тележурналист, для которого умение высту
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0.75
Прямой эфир. В кадре и за кадром
Нина Зверева
2012
История успеха? Книга о профессии? Учебник журналистики? И то, и другое, и третье. Доверительно, искренне и весело рассказывает известная журналистка Нина Зверева о невероятных поворотах судьбы, необыкновенных встречах, общении с коллегами, об интервью с политиками и звездами, о пре­вратностях профессии и неизменной любви к делу и людям. Ей было всего восемь лет, когда она выбрала свою судьбу — и телевидение, и любимого человека. На всю жизнь. Но не бывает побед без промахов, похвал без критики,
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Правила общения с детьми. 12 "нельзя", 12 "можно", 12 "надо"
Нина Зверева
2015
От издателя Общение с детьми - это всегда непросто. Неправильно выстроенное, оно создает множество проблем: от непонимания до активного противодействия. И тогда дети и родители отдаляются друг от друга, а процесс воспитания не приносит желаемых результатов. Как разговаривать с ребенком, чтобы быть услышанным? Как понять, что можно разрешать и что надо запрещать? Как сделать отношения доверительными и открытыми, сохранив родительский авторитет? Как мотивировать ребенка на постановку целей и дости
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0.78
Простые вопросы. Книга, похожая на энциклопедию
Владимир Антонец
2016
Научные ответы на наивные и простые вопросы о том, как устроен наш мир. Как пчелы находят мед? Зачем нужен сон? А деньги? Как летает самолет? А воздушный шар? Как строились египетские пирамиды? Почему мир разноцветный? А небо голубое? Почему у нас пять пальцев? Что такое группа крови? Большинство простых и наивных вопросов не имеют простых ответов. Более того, на многие из них человечество не знало ответа очень долго, и только кропотливая работа ученых позволила их найти. Владимир Антонец, профе
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0.51
Суворов
Олег Михайлов
1973
С именем Александра Васильевича Суворова связаны великие победы русского оружия: Рымник, Измаил, Альпийский поход… В книге, сочетающей документальную основательность и живость изложения, богатство фактов и портретные зарисовки, рассказывается о жизни и деятельности выдающегося русского полководца.
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NaN
Porter's Five Forces: Stay ahead of the competition (Management & Marketing Book 1)
5 сил конкуреции портера
Stéphanie Michaux, Carly Probert, Anne-Christine Cadiat
2015
Stay ahead of the competition This book is a practical and accessible guide to understanding and implementing Porter’s five forces, providing you with the essential information and saving time. In 50 minutes you will be able to: • Understand the five forces that affect profitability and analyze each force in depth in relation to your company • Analyze the intensity of the competition within an industry and how this affects your business • Increase or maintain your competitive a
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0.63
Мир дураков
Александр Бурьяк
Дураковедческое эссе. Апология глупости. Тоскливо-мрачная картина незавидного положения умников. Диагнозы. Рецепты. Таблетки.
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Reality transurfing. Steps I-V
Трансерфинг реальности. Ступени I-V
Вадим Зеланд
2014
Transurfing is a powerful tool for managing reality. Apply it and life will begin to change according to YOUR order. When you use Transurfing goals are not reached, so much as realised for the most part of themselves. It seems impossible to believe but only at first. The ideas presented in the book have already received practical confirmation. Those who have tried Transurfing, experience surprise bordering on delight as the world of the Transurfer inexplicably changes before their very eyes. W
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0.69
Relationship Marketing: Successful Strategies For The Age Of The Customer
Regis McKenna
1991
From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market in the Age of the Customer.
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0.73
The Confessions of the Pricing Man: How the Price Affects Profit, Revenue, Market Share, Sales and Survival of a Company
Признания мастера ценообразования. Как цена влияет на прибыль, выручку, долю рынка, объем продаж и выживание компании
Hermann Simon
2015
The world s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the barg
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0.77
Collaborative Intelligence: Using Teams to Solve Hard Problems
J. Richard Hackman
2011
Intelligence professionals are commonly viewed as solo operators. But these days intelligence work is mostly about collaboration. Interdisciplinary and even inter-organizational teams are necessary to solve the really hard problems intelligence professionals face. Tragically, these teams often devolve into wheel-spinning, contentious assemblies that get nothing done. Or members may disengage from a team if they find its work frustrating, trivial, or a waste of their time. Even teams with a s
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0.73
The Art and Science of Negotiation
Howard Raiffa
1982
Whether you are selling a house, closing a business deal, settling a divorce, arbitrating a labor dispute, or trying to hammer out an international treaty, "The Art and Science of Navigation" will measurably improve your negotionation skills. This is a sophisticated book directed to lawyers, labor arbitrators, business executives, college deans, diplomats, and many other professionals. Using a vast array of specific cases and clear, hopeful diagrams, Raiffa not only ellucidates the step-by-step
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0.76
Good for You, Great for Me: Finding the Trading Zone and Winning at Win-Win Negotiation
Lawrence E. Susskind
2014
You've read the classic on win-win negotiating, Getting to Yes … but so have they, the folks you are now negotiating with. How can you get a leg up … and win? “Win-win” negotiation is an appealing idea on an intellectual level: Find the best way to convince the other side to accept a mutually beneficial outcome, and then everyone gets their fair share. The reality, though, is that people want more than their fair share; they want to win. Tell your boss that you've concocted a deal that gets you
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0.56
Thomas-Kilmann conflict mode instrument
Kenneth Wayne Thomas
1997
Help your clients see through conflict to resolution The Thomas-Kilmann Conflict Mode Instrument (TKI) is the number one best-selling instrument for conflict management. This easy-to-use, self-scorable assessment, complete with interpretation and feedback materials, helps individuals discover which of five conflict-handling styles--competing, collaborating, compromising, avoiding, and accommodating--is their preferred "mode." They also learn about the most appropriate uses for each conflict-hand
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The Only Negotiation Book You'll Ever Need: Find the negotiation style that's right for you, Avoid common pitfalls, Maintain composure during high-pressure negotiations, and Negotiate any deal - without giving in
Angelique Pinet, Peter Sander
2012
Negotiate your way through any deal! In today's fast-paced business environment, where a single e-mail exchange can make or break your career, it's important that you know how to clearly and effectively discuss an agreement's terms in person as well as online. The Only Negotiation Book You'll Ever Need guides you through every stage of the process--from identifying opportunities to closing the deal--with useful negotiation techniques and tips for adapting classic strategies to online interactio
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0.71
Disrupting the Future: Great Ideas for Creating a Much Better World
Wayne Visser, Jørgen Randers
2014
In 2052: A Global Forecast for the Next 40 Years (Chelsea Green, 2012), Jorgen Randers draws on his own experience in the sustainability area, global forecasting tools, and the predictions – included in the book as ‘Glimpses’ – of more than thirty leading scientists, economists, futurists, and other thinkers to guide us through the future he feels is most likely to emerge towards the middle of the century. At a meeting of 25 of the ‘Glimpse’ authors in Cambridge in October 2013, each participant
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0.88
Reinventing Prosperity: Managing Economic Growth to Reduce Unemployment, Inequality and Climate Change
Graeme Maxton, Jorgen Randers
2016
The biggest challenges facing human wellbeing today are widening income inequality, continuing global poverty, and environmental degradation. Luckily, these problems are simple to solve — in theory. In practice, however, they are much harder to solve, because we are required to come up with solutions that are acceptable to a political majority in the rich world. Most of the commonly proposed “solutions” are simply not acceptable to most people. Many of these proposed solutions — like stopping t
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0.64
Management Series
Курс руководителя организации (Зеленые тома), 8 томов
L. Ron Hubbard
1973
New, plastic wrapped Vol 7 of the Organization Executive Course by L Ron Hubbard. Newest edition. I purchased it in 2012. Very useful for small business owners who want to trin as executives. Buy it and use it.
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0.08
Dianetics Letters & Journals: L. Ron Hubbard Series, Philosopher & Founder (The L. Ron Hubbard Series, The Complete Biographical Encyclopedia)
Дианетика
L. Ron Hubbard
2012
What was it like to stand beside L. Ron Hubbard through the first week in May of 1950, when he loosed upon this world Dianetics: The Modern Science of Mental Health? Includes rare correspondence and essays from the era.
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0.60
How to sell elephant
Как продать слона
Ася Барышева
2006
Как работать с клиентом, чтобы добиться заключения выгодной сделки? Как превратить клиента из равнодушного наблюдателя в счастливого обладателя товара? Общение с клиентом - это процесс, эффективное управление которым приводит менеджера по сбыту к достижению поставленных целей. Удачливыми продавцами не рождаются, ими становятся! Новое издание книги бизнес-тренера Аси Барышевой "Как продать слона" поможет вам овладеть основными принципами, механизмами и техниками заключения сделки. Вы узнаете, ка
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0.59
TalkAbility: Discover the Secrets of Effective Conversation
Секреты общения. Мания слов
James Borg
2016
A new book from James Borg - on what to say and how to say it - so you can get more from the way you talk. All the day-to-day conversations that you have in your private and working life result in a particular outcome. How many times do you come away from a situation and think you could have handled it better? The realization that you should have used different words or said things in a different tone which might have produced a more positive result or avoided friction. How often have you fel
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0.50
Managing Corporate Lifecycles
Управление жизненным циклом корпораций
Ichak Adizes
1998
For three decades, Ichak Adizes, Ph.D., has studied the patterns of organizational growth and change in businesses worldwide, from Bank of America to Domino's Pizza to small start-ups. In his breakthrough book Managing Corporate Lifecycles, Dr. Adizes traced the typical corporate path from inception to decline. Now, in this long-awaited follow-up, he guides companies on the optimal path -- and reveals how to sustain peak vitality.Courtship, Infancy, the heady Go-Go years, and turbulent Adolescen
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0.76
Great Meetings!Great Results: A Practical Guide for Facilitating Successful, Productive Meetings
Блестящие совещания. Правила эффективной групповой работы
Dee Kelsey, Pam Plumb
2013
О чем эта книга О том, как избежать долгих, бесцельных прений, которые часто сопровождают процесс принятия групповых решений. Обычно бывает, что в результате совместного обсуждения вопросов и проблем, только тратится время - никто так и не делает выводов. Чтобы выработать конструктивные решения, процессом обсуждения необходимо управлять. Такую работу осуществляет фасилитатор. Он вовлекает участников в процесс обсуждения и структурирует работу группы. В "Блестящих совещаниях" есть набор инструмен
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Почти серьезно
Юрий Никулин
1979
"В действительности все выглядит иначе, чем на самом деле". С этой фразы Станислава Ежи Леца начинается книга Юрия Никулина "Почти серьезно...". Это чуть ироничный рассказ о себе и серьезный о других: родных и близких, знаменитых и незнаменитых, но невероятно интересных личностях цирка и кино. Книга полна юмора. В ней нет неправды. В ней не приукрашивается собственная жизнь и жизнь вообще. Откройте эту книгу, и вы почувствуете , будто Юрий Владимирович сидит рядом с вами и рассказывает историю с
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Бизнес. Пособие для гениев
Юрий Мороз
2002
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0.02
www.yandex.ru
Яндекс Воложа: История создания компании мечты
Дорофеев Владислав
2013
«Яндекс» – это, конечно, компания мечты. По всем параметрам. В пятерке поисковиков мировой Сети, в тридцатке самых инновационных компаний мира, и одно из самых желанных мест для работы в России. Бизнес, возникший из головы, интеллекта, знаний, упорного труда, способности к риску и удачи – возникший, несмотря на давление со стороны инвесторов, власти и конкурентов.Из увлекательного повествования, максимально приближенного к хронике, понятно, что «Яндекс» – это невероятная по силе и напору машина
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Notes Essays—Peter Thiel’s CS183: Startup—Stanford, Spring 2012
Стартап (курс CS183) – Стэнфорд, 2012
Peter Thiel, Blake Masters
Питер Тиль (Peter Thiel), один из основателей PayPal и первый инвестор FaceBook, провел курс в Стенфорде — «Стартап». Перед началом Тиль заявил: «Если я сделаю свою работу правильно, это будет последний предмет, который вам придется изучать». Один из студентов лекции записывал и выложил транскрипт.
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Leading Through Conflict: How Successful Leaders Transform Differences into Opportunities
Лидерство через конфликт. Как лидеры-посредники превращают разногласия в возможности
Mark Gerzon
2006
As our world grows smaller, opportunities for conflict multiply. Ethnic, religious, political, and personal differences drive people apart—with potentially disastrous consequences—and it's the task of perceptive leaders to bring them together again World-renowned mediation expert Mark Gerzon argues that leaders have failed to rise to this challenge. Our organisations, schools, and governments remain filled with divisive dictators and everyday managers, instead of what he calls mediators—leaders
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The Man from Zara: The Story of the Genius Behind the Inditex Group
Феномен ZARA
Covadonga O'Shea
2011
Authorised biography of Amancio Ortega Gaona founder of the Inditex Group. The brains behind one of the greatest business success stories of the 21st century.
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The War for Talent
Война за таланты
Ed Michaels, Helen Handfield-Jones, Beth Axelrod
2001
In 1997, a groundbreaking McKinsey study exposed the "war for talent" as a strategic business challenge and a critical driver of corporate performance. Then, when the dot-com bubble burst and the economy cooled, many assumed the war for talent was over. It's not. Now the authors of the original study reveal that, because of enduring economic and social forces, the war for talent will persist for the next two decades. McKinsey & Company consultants Ed Michaels, Helen Handfield-Jones, and Beth Axe
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0.62
Marketing Of High Technology Products And Innovations
Jakki J. Mohr, Sanjit Sengupta, Stanley Slater
2000
For upper-level undergraduate and graduate courses in High Tech Marketing and Innovation. This thoroughly updated text presents a balance between theoretical discussions and practical examples and provides a framework for making marketing decisions in a high-tech environment. Ideal for undergraduate/graduate elective courses in Marketing of High-Tech Products, as well as 'technology centric' courses in Marketing Management, Business-to-Business Marketing and New Products.
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0.75
Complete & Utter Failure: A Celebration of Also-Rans, Runners-Up, Never-Weres & Total Flops
Neil Steinberg
1994
Complete & Utter Failure is an original comic meditation on a universal human experience: crushing, abject, humiliating defeat. Here is a book that will allow you to laugh at yourself, and, more important, laugh at other people. Neil Steinberg happily explores the many fascinating facets of failure, and writes about them in unique if sometimes twisted ways. Here you will encounter the horrifying Dickensian ritual of the National Spelling Bee, how products like toaster eggs get on the market, the
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0.51
Designing Products People Love: How Great Designers Create Successful Products
Scott Hurff
2015
How can you create products that successfully find customers? With this practical book, you'll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You'll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation. Written for designers, product managers, and others who want to communicate better with designers, this book is essen
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0.83
Think Wrong: How to Conquer the Status Quo and Do Work That Matters
John Bielenberg, Mike Burn, Greg Galle, Elizabeth Evitts Dickinson
2016
The way we solve problems is broken. We are trapped by techniques and assumptions of a prior era. Today challenges emerge at an ever-accelerating rate, and we struggle to find the imaginative answers we crave. When we do, biology and culture conspire to obstruct our progress. Think Wrong: How to Conquer the Status Quo and Do Work That Matters teaches you how to use Future's radical problem-solving system to reliably produce surprising, ingenious, and seemingly magical answers to your most wick
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0.70
The Business Model Navigator: 55 Models That Will Revolutionise Your Business
Oliver Gassmann, Karolin Frankenberger, Michaela Csik
2014
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models - from the Add-On model used by Ryanair to the Subscription model used by Spotify - provide the blueprints you need to revolutionise your business
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0.63
Designing with Data: Improving the User Experience with A/B Testing
Rochelle King, Elizabeth F Churchill, Caitlin Tan
2017
On the surface, design practices and data science may not seem like obvious partners. But these disciplines actually work toward the same goal, helping designers and product managers understand users so they can craft elegant digital experiences. While data can enhance design, design can bring deeper meaning to data. This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-wor
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0.64
Org Design for Design Orgs: Building and Managing In-House Design Teams
Peter Merholz, Kristin Skinner
2016
Design has become the key link between users and today's complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don't understand how to get the most out of their investment. This practical guide provides guidelines for creating and leading design tea
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0.89
Practical Empathy: For Collaboration and Creativity in Your Work
Indi Young
2015
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0.68
Doorbells, Danger, and Dead Batteries: User Research War Stories
Steve Portigal
2016
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0.73
Beyond Requirements: Analysis with an Agile Mindset (Agile Software Development Series)
Kent J. McDonald
2013
Satisfy Stakeholders by Solving the Right Problems, in the Right Ways In "Beyond Requirements", Kent J. McDonald shows how applying analysis techniques with an agile mindset can radically transform analysis from merely gathering and documenting requirements to an important activity teams use to build shared understanding. First, McDonald discusses the unique agile mindset, reviews the key principles underlying it, and shows how these principles link to effective analysis. Next, he puts these pri
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0.60
The A.D.D Entrepreneur: How To Harness Your Superpowers To Create A Kickass Company
Matt Curry
2015
Matt Curry is a successful entrepreneur with A.D.D. In this book, he takes time to explore myths and truths of his A.D.D. experience. Here are some excerpts from the Introduction by Cameron Herold, author of the best-seller, Double Double: How to Double Your Revenue and Profit in Three Years or Less. ¬Entrepreneurs are different. We're wired differently. We're the 1%. To others, we're on the lunatic fringe, and to many, we're risk takers. However, when you get a group of entrepreneurs in a room
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0.65
Getting Beyond Better: How Social Entrepreneurship Works
Roger L. Martin, Sally Osberg
2015
Who drives transformation in society? How do they do it? In this compelling book, strategy guru Roger L. Martin and Skoll Foundation President and CEO Sally R. Osberg describe how social entrepreneurs target systems that exist in a stable but unjust equilibrium and transform them into entirely new, superior, and sustainable equilibria. All of these leaders—call them disrupters, visionaries, or changemakers—develop, build, and scale their solutions in ways that bring about the truly revolutionar
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0.71
The Simplicity Cycle: A Field Guide to Making Things Better Without Making Them Worse
Dan Ward
2015
The award-winning engineer, Air Force lieutenant colonel, and author of F.I.R.E offers a road map for designing winning new products, services, and business models, and shows how to avoid complexity-related pitfalls in the process. With a foreword by design guru Don Norman. Humans make things every day, whether it’s composing an e-mail, cooking a meal, or constructing the Mars Rover. While complexity is often necessary in the development process, unnecessary complexity adds complications. The S
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0.62
The One Minute To-Do List: Quickly Get Your Chaos Completely Under Control
Michael Linenberger
2011
Readers overwhelmed by their work and life will find relief in this updated second edition of Michael Linenberger's successful title. We've all created to-do lists before, and we've all found them lacking--things just sit on them for weeks, months, even years. This book presents a simple and foolproof way to solve that problem and to create the perfect to-do list. You'll be focused on the right things, and you'll get them done.
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0.68
Freedom, Inc.: Free Your Employees and Let Them Lead Your Business to Higher Productivity, Profits, and Growth
Brian M. Carney, Isaac Getz
2009
Freedom, Inc.: The Free your Employees and Let Them Lead Your Business to Higher Productivity, Profits, and Growth by Brian M. Carney. Crown Pub,2009
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0.75
Building the Internet of Things
Maciej Kranz
2016
Connect your organization to the Internet of Things with solid strategy and a proven implementation plan Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation. Focusing on the business implications of Internet of Things (IoT), this book describes the sheer impact, spread, and opportunities arising every day, and how business leaders can implement IoT today to realize tangible business advantages. The disc
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0.81
Гибкие методологии разработки
Борис Вольфсон
2012
В области производства программного обеспечения нет такой темы, вокруг которой ведется так много споров, как методологии для управления программными проектами. Все специалисты ищут серебряную пулю, хотя опыт подсказывает, что ее не существует. На смену одной методологии приходит другая, одну тему фокусирования всего софтверного сообщества сменяет другая – этот круг действительно бесконечен. Матерые специалисты с седыми бородами настаивают на тяжеловесных методологиях с сотнями ролей, процессов,
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0.58
Validating Product Ideas: Through Lean User Research
Tomer Sharon
2016
Want to know what your users are thinking? If you're a product manager or developer, this book will help you learn the techniques for finding the answers to your most burning questions about your customers. With step-by-step guidance, Validating Product Ideas shows you how to tackle the research to build the best possible product.
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0.08
Build Better Products: A Modern Approach to Building Successful User-Centered Products
Laura Klein
2016
It s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You'll learn to develop products and features that improve your business's bottom line while dramatically improving customer experience.
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0.14
The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations
Lucy Kimbell
2014
This is an action-oriented book for managers and entrepreneurs who want new ways to tackle the issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are. This is because these days, even jet engines and cars are bundled into services that create value by bringing people and resources together in different ways. The central argument is that managers and entrepreneurs designing service offerings w
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0.63
Саморазвивающийся бизнес.
Владимир Кусакин
2010
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-0.07
Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation
Patrick van der Pijl, Justin Lokitz, Lisa Kay Solomon
2016
Whether you're a business leader, aspiring entrepreneur, corporate innovator, growth investor, social impact change agent or enterprising student, Design a Better Business is the comprehensive guide to the new tools, skills and mindsets required to master ambiguity and create value from uncertainty. Design a Better Business introduces readers to the double loop design process, a practical approach to creating and growing value using collaborative and generative practices that anyone can learn a
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0.75
Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously
Jeff Gothelf, Josh Seiden
2017
We’re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people’s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders. This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as software bec
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0.75
Product Management For Dummies
Brian Lawley, Pamela Schure
2017
Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America--yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job--or simply aspire to break into a new role--Product Management For Dummies gives you the tools to increase your skill level and m
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0.87
А вы знаете, что покупаете? Экологическое руководство для покупателей и продавцов рыбной продукции
WWF Лайус Д.Л., Лайус Ю.А., Згуровский К.А. и др
2010
О чем эта брошюра Наверное, многие замечали, как с течением времени на наших прилавках сменяли друг друга разные виды рыб. Старшее поколение помнит, как в магазинах продавались осетры, черная икра, семга. Потом они исчезли, но появилось много трески. Ее сменил хек, а затем неизвестные макрурусы (их, естественно, называли ), путассу, минтай... В последние годы вновь стала поступать семга, но уже норвежская, а совсем недавно появились пангасиус и тиляпия. Это отражало ситуацию в наших морях: запа
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-0.04
Real-World Kanban: Do Less, Accomplish More with Lean Thinking
Mattias Skarin
2015
Learn a Lean approach by seeing how Kanban made a difference in four real-world situations. You’ll explore how four different teams used Kanban to make paradigm-changing improvements in software development. These teams were struggling with overwork, unclear priorities, and lack of direction. As you discover what worked for them, you’ll understand how to make significant changes in real situations. The four case studies in this book explain how to: Improve the full value chain by using Enterpr
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0.47
Downton Abbey Script Book Season 3
Julian Fellowes
2014
Engross yourself in Julian Fellowes’ multi-award winning drama with the full script of Season Three, which includes previously unseen dialogue and drama as well as two 8-page color photo inserts. Downton Abbey fever is stronger than ever! The most successful British drama of our time continues to captivate viewers with its riveting storylines, stunning costumes, and unforgettable performances by its cast. With Downton Abbey’s script from Season Three—which was the most dramatic yet—fans can go
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0.81
The Secret to Peak Productivity: A Simple Guide to Reaching Your Personal Best
Пирамида эффективности. От разрозненных техник к цельной системе
Tamara Myles
2014
In this constantly-connected, do-more-with-less world, being able to increase your productivity is a real advantage. Certified Professional Organizer (CPO®) and productivity expert Tamara Myles has developed a simple model-the Productivity Pyramid-which provides an actionable framework for anyone to achieve better results. Based on a sequence of steps leading to peak performance, the author's easily adapt able system consists of five levels: Physical Organization: from decluttering to filing-fo
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0.48
The Wisdom of Failure: How to Learn the Tough Leadership Lessons Without Paying the Price
Laurence G. Weinzimmer, Jim McConoughey, Larry Weinzimmer
2012
The "how-not-to" leadership bookThere is a paradox in leadership: we can only succeed by knowing failure. Every accomplished leader knows there are minefields of failures that need to be navigated in order to succeed. Wouldn't it be great to have the insights to help you prevent from making avoidable mistakes? Unfortunately, in business talking about mistakes can be taboo, and, at a certain level, learning from failure is not an option. Weinzimmer and McConoughey speak frankly about the things t
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0.65
Маркетинг без бюджета. 50 работающих инструментов
Игорь Манн
2011
В руководстве вы найдете 50 эффективных маркетинговых инструментов, которые вы можете использовать в условиях ограниченного маркетингового бюджета (или его полного отсутствия). По каждому инструменту приводится подробное описание: кому делать, что делать, как делать, какие "фишки" использовать... Почему мы решили издать эту книгу Потому что для великих маркетинговых свершений в наше время совершенно не обязателен огромный бюджет. Для кого эта книга • Для владельцев и руководителей компаний.
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0.69
Жизнь внутри пузыря. Как менеджеру выжить в инвестируемом проекте
Игорь Ашманов
2008
Тем, кто вблизи наблюдал чудовищный рост популярности Интернета в 1998-1999 годах, может показаться, что начиная с 2005 года история того интернет-пузыря повторяется еще раз. Так ли это - рассказывается в увлекательной бизнес-повести "Жизнь внутри пузыря". Что происходило тогда, можно было увидеть только изнутри самих компаний. Именно этим и замечательна эта книга. Игорь Ашманов приоткрывает завесу над тем, что творилось во время его работы в одном из крупнейших интернет-порталов российского Инт
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Бизнес в стиле Ж***. Личный опыт предпринимателя в России
Агарунов Дмитрий
2015
Реальный бизнес далек от того, чтобы быть непрерывным путем от успеха к успеху. Неудачи и кризисы - это его естественные спутники. На практике добивается успеха тот, кто не ноет и не жалеет себя в сложной ситуации, а берет себя в руки и действует. В 1998 году Дмитрий Агарунов потерял бизнес, задолжал миллион долларов и подорвал здоровье. Тем не менее в итоге ему удалось создать крупную успешную медиакомпанию, которая пережила с тех пор не один кризис. Его книга, с одной стороны, реальная истори
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0.47
Выходит продюсер
Александр Роднянский
2013
Кто ищет идеи новых фильмов или сериалов? Продюсер. Кто превращает эти идеи в реальность? Продюсер. Кто реализацией этих идей влияет на сознание миллионов людей? Продюсер. Кто выходит на сцену получать "Оскар" за лучший фильм? Продюсер. Мечта, а не профессия! Но… Кто ищет инвестиции и отвечает за то, чтобы они принесли доход? Продюсер. Кто закладывает свой дом, чтобы завершить фильм? Продюсер. Кто рискует собственной бизнес-репутацией в каждом новом проекте? Продюсер. Это сложная и интересная р
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0.62
Start Your own Business in 7 Days
Мой первый бизнес. Как оценить идею проекта и свои силы
James Caan
2012
James Caan, author of Get the Job You Really Want and Britain's most dynamic entrepreneur, teaches you how to work for yourself in just one week in Start Your Business in 7 Days. Everybody wants to be an entrepreneur. Every single day of my life I am bombarded by people with pitches. But 90% of new businesses fail, because their founders failed to ask themselves the simplest of questions. I can save you years of wasted time and thousands of pounds of wasted money by giving you the ammunition to
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0.60
How to Get Startup Ideas
Paul Graham
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NaN
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NaN
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NaN
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NaN
Vertrieb geht heute anders: Wie Sie den Kunden 3.0 begeistern
Потребитель 3.0. Продажи уже никогда не станут прежними
Andreas Buhr
2011
"Kunden warten heute nicht mehr auf neue Produkte, sie möchten sie mitgestalten. Und sie geben mit ihrer Kaufentscheidung ein Statement über ihre Wertewelt ab. Die Zeiten, in denen Produkte handfeste Bedürfnisse erfüllen, ist damit vorbei. Das erfordert ein massives Umdenken im Vertrieb. Andreas Buhr zeigt, wie ein solches Umdenken stattfinden kann. Auf Grundlage einer umfassenden Umfrage der ESB Business School Reutlingen und der go! Akademie für Führung und Vertrieb AG beleuchtet er die heutig
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0.61
Summary of Predictably Irrational
Dan Ariely
2016
Predictably Irrational provides a data-driven window into the ways in which the human mind fails to make rational choices time and time again. While some of these irrational decisions are humorous or trivial, in many cases, these behaviors can have far-ranging implications for governments and health care systems. However, understanding that we, as humans, are predisposed to making irrational decisions is the first step to preventing these behaviors and overcoming the foibles of our minds. Most
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0.73
The Signal and the Noise: Why So Many Predictions Fail - But Some Don't
Сигнал и Шум. Почему одни прогнозы сбываются, а другие - нет
Nate Silver
2012
Nate Silver built an innovative system for predicting baseball performance, predicted the 2008 election within a hair’s breadth, and became a national sensation as a blogger—all by the time he was thirty. The New York Times now publishes FiveThirtyEight.com, where Silver is one of the nation’s most influential political forecasters. Drawing on his own groundbreaking work, Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data. M
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0.76
The Startup Game: Inside the Partnership between Venture Capitalists and Entrepreneurs
Стартапы. Профессиональные игры Кремниевой долины
William H. Draper III
2011
Entrepreneurs drive the future, and the last several decades have been a thrilling ride of astounding, far-reaching innovation. Behind this transformative progress are also the venture capitalists - who are at once the investors, coaches and allies of the entrepreneurs. William H. Draper III knows this story first-hand, because as a venture capitalist, he helped write it. For more than 40 years, Bill Draper has worked with top entrepreneurs in fabled Silicon Valley, where today's vision is made
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Innovation and Entrepreneurship: Practice and Principles
Бизнес и инновации
Peter F. Drucker
1985
The first book to present innovation and entrepreneurship as a purposeful and systematic discipline, this classic business title explains and analyzes the challenges and opportunities of America's entrepreneurial economy.
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0.81
World Order
Мировой порядок
Henry Kissinger
2014
Henry Kissinger offers in World Order a deep meditation on the roots of international harmony and global disorder. Drawing on his experience as one of the foremost statesmen of the modern era—advising presidents, traveling the world, observing and shaping the central foreign policy events of recent decades—Kissinger now reveals his analysis of the ultimate challenge for the twenty-first century: how to build a shared international order in a world of divergent historical perspectives, violent co
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0.86
Dianetics: The Modern Science of Mental Health
Дианетика: современная наука о разуме
L. Ron Hubbard
1950
Discover how to eradicate the SOURCE of stress, anxiety and depression If you've ever felt there was something holding you back in life, you were right. It's called the subconscious, unconscious or reactive mind the hidden part of your mind that stores painful experiences, then uses them against you. Dianetics: The Modern Science of Mental Health, the New York Times and International bestseller, shows you how to get rid of the reactive mind for a happier, healthier life. The revolutionary book
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0.48
Бизнес - это психология. Психологические координаты жизни современного делового человека
Мелия Марина
2008
Для успешного ведения бизнеса, необходимо стать тонким психологом, но и у таких людей иногда возникают сложные ситуации. Марина Мелия имеет многолетний опыт консультаций деловых людей, ею отлично изучены проблемы, с которыми сталкиваются бизнесмены в работе. При анализе этих проблем, Марина обращается к фундаментальным психологическим концепциям и теориям, дополняя их нестандартными классификациями современных нам архетипов, составленными на собственном профессиональном опыте, а также методиками
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0.53
Стыдные подвиги
Андрей Рубанов
2012
Андрей Рубанов - автор романов "Сажайте и вырастет", "Йод", "Готовься к войне", "Жизнь удалась", "Психодел"; "Хлорофилия", "Боги богов". Реальность в его книгах всегда актуальная, жесткая и не терпит компромиссов, вымысел очень похож на правду... Новая книга "Стыдные подвиги" начата в 1996 году в тюрьме "Лефортово" и закончена в 2011-м, в июле, в день, когда автору исполнилось 42 года. Главный герой - пионер, солдат срочной службы, студент, частный предприниматель, банкир, заключенный, пресс-с
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0.56
Бизнес и/или свобода. Десять тысяч заповедей лидера
Ольга Лукина
2012
Пять развернутых практических кейсов из профессиональной практики известного психотерапевта и консультанта по личностному развитию лидеров, кандидата медицинских наук Ольги Лукиной. Истории, рассказанные от первого лица, позволят увидеть и понять глубинные процессы, определяющие жизнь и бизнес лидеров разных типов. Удивиться тому, что порой скрывается за фасадом успеха руководителя. По-новому взглянуть на свои собственные сильные и слабые стороны и увидеть мир вокруг местом своей самореализации,
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0.85
Speak Like Churchill, Stand Like Lincoln: 21 Powerful Secrets of History's Greatest Speakers
Секреты великих ораторов. Говори как Черчилль, держись как Линкольн
James C. Humes
2002
Turn Any Presentation into a Landmark Occasion Ever wish you could captivate your boardroom with the opening line of your presentation, like Winston Churchill in his most memorable speeches? Or want to command attention by looming larger than life before your audience, much like Abraham Lincoln when, standing erect and wearing a top hat, he towered over seven feet? Now, you can master presentation skills, wow your audience, and shoot up the corporate ladder by unlocking the secrets of history's
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0.60
Детская книга для девочек
Boris Akunin, Gloria Mu
2012
У Ангелины Фандориной не было друзей. Да и зачем они, когда у тебя лучший в мире брат? Но Эраста, по-домашнему Ластика, переводят в математический лицей, и Геля остается одна-одинешенька. Ее спасают престранное знакомство и ошеломительная новость: только она, обычная московская шестиклассница, может спасти мир! Но для этого ей предстоит переместиться в прошлое, причем - чужое!.. Невероятное продолжение "Детской книги", написанное Глорией Му по сценарию Бориса Акунина!
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0.67
Детская книга для мальчиков
Boris Akunin
2014
Юный Ластик Фандорин – самый маленький в шестом лицейском классе мальчик – призван совершить неслыханный подвиг: отправиться в прошлое через «хронодыру». На всем белом свете только Ластик способен исправить то, что натворил во время крестовых походов его дальний предок – рыцарь Тео фон Дорн…
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0.67
Life
Жизнь
Keith Richards
2010
With the Rolling Stones, Keith Richards created the riffs, the lyrics and the songs that roused the world, and over four decades he lived the original rock and roll life. Now, at last, the man himself tells us the story of life in the crossfire hurricane.
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0.69
Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization
Лидер и племя. Пять уровней корпоративной культуры
Dave Logan, John King, Halee Fischer-Wright
2008
“Tribal Leadership gives amazingly insightful perspective on how people interact and succeed. I learned about myself and learned lessons I will carry with me and reflect on for the rest of my life.” —John W. Fanning, Founding Chairman and CEO napster Inc. “An unusually nuanced view of high-performance cultures.” —Inc. Within each corporation are anywhere from a few to hundreds of separate tribes. In Tribal Leadership, Dave Logan, John King, and Halee Fischer-Wright demonstrate how these tribe
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Good Strategy Bad Strategy: The Difference and Why It Matters
Хорошая стратегия, плохая стратегия. В чем отличие и почему это важно
Richard P. Rumelt
2011
Clears out the mumbo jumbo and muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy p
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Managing for People Who Hate Managing: Be a Success By Being Yourself
Управление для тех, кто не любит управлять
Devora Zack
2012
Professional success, more often than not, means becoming a manager. Yet nobody prepared you for having to deal with messy tidbits like emotions, conflicts, and personalities—all while achieving ever-greater goals and meeting ever-looming deadlines. Not exactly what you had in mind, is it? Don’t panic. Devora Zack has the tools to help you succeed and even thrive as a manager. Drawing on the Myers-Briggs Type Indicator, Zack introduces two primary management styles—thinkers and feelers—and guid
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Человек решающий. Как построить организацию будущего, где решения принимает каждый
Деннис Бакке
2017
Бизнес-роман о том, как можно изменить компанию к лучшему, дав возможность сотрудникам самим принимать решения. Кто принимает важные решения в вашей компании? Стратегия, развитие продукта, бюджетирование, зарплата - обычно такие важные решения принимаются лидерами. Для этого и нужны боссы, не так ли? Но, возможно, босс - не самая подходящая кандидатура для принятия таких решений. К такому выводу пришел Деннис Бакке и с его помощью построил энергетическую компанию AES с 27 000 сотрудников в 27 ст
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Как стать авантюристом? Размышления миллионера
Геннадий Балашов, Полина Кудиевская
2011
Хотите стать успешным человеком, сделать имя и деньги, причем здесь, и сейчас? Тогда этот бизнес-роман для вас! В отличие от многочисленных изданий иностранных авторов, чьи советы трудно, а порой просто невозможно применить у нас, в этой книге вы прочитаете про то, как заработать состояние и создать себе имидж преуспевающего делового человека, учитывая наш менталитет и нулевые возможности. Это не универсальный рецепт удачи, это двадцатилетний успешный опыт бизнесмена, собранный на страницах од
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Arnold: Unauthorized Biography of Arnold Schwarzenegger
Арнольд. Неофициальная биография Арнольда Шварцнеггера
Wendy Leigh
1991
As a bodybuilding superstar, Arnold Schwarzenegger won the Mr. Olympia crown an unprecedented seven times. As the star of The Terminator, Running Man, and Twins, he became a box-office sensation. From his highly publicized fued with Sylvester Stallone to his dazzling marriage to Maria Shriver, millions of fans have followed the meteoric career of Arnold. And now, based on hundreds of exclusive, confidential interviews, this first biography presents an in-depth portrait of the controversial man b
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The Financier (Trilogy of Desire #1)
Финансист
Theodore Dreiser
1967
A master of literary naturalism, Dreiser is known for his great intensity and keen journalistic eye as he examines real-life subjects. This powerful novel explores the dynamics of the financial world during the Civil War and after the stock-market panic caused by the Great Chicago Fire. The first in a ''trilogy of desire,'' The Financier tells the story of the ruthlessly dominating broker Frank Cowperwood as he climbs the ladder of success, his adoring mistress championing his every move. Based
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Not Dead Yet
Пока еще жив
Peter James
2012
Roy Grace tracks a stalker obsessed with a Hollywood starlet in Not Dead Yet, the latest from #1 international bestselling author Peter James Days before one of Hollywood’s hottest stars, Gaia Lafayette, leaves her Bel Air home for a movie role on location in Brighton, England, there is a bungled attempt on her life. The whole city of Brighton awaits Gaia’s arrival, including her dangerously obsessive Number One fan looking for revenge and an anxious Detective Superintendent Roy Grace, charged
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Remote: Office Not Required
Remote. Офис не обязателен
David Heinemeier Hansson, Jason Fried
2013
The “work from home” phenomenon is thoroughly explored in this illuminating new book from bestselling 37signals founders Fried and Hansson, who point to the surging trend of employees working from home (and anywhere else) and explain the challenges and unexpected benefits. Most important, they show why – with a few controversial exceptions such as Yahoo -- more businesses will want to promote this new model of getting things done. The Industrial Revolution's "under one roof" model of conductin
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The Primes: How Any Group Can Solve Any Problem
Искусство управлять. 46 ключевых принципов и инструментов руководителя
Chris McGoff
2012
Discover fundamental principles of high-stakes change and organizational transformation The "primes" are universal and unavoidable patterns of group behavior that emerge whenever people attempt to transform systems or collaborate to solve complex problems. Every change agent has felt their effect, but few can recognize, anticipate, and manage them. Unacknowledged, the primes can put any leadership agenda at risk. Once mastered, the primes become a force that drives intended outcomes. The Primes
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Mastering Change: The Power of Mutual Trust and Respect in Personal Life, Family Life, Business & Society
Управляя изменениями. Как эффективно управлять изменениями в обществе, бизнесе и личной жизни
Ichak Kalderon Adizes
1992
About the Book: Mastering Change: The Power of Mutual Trust and Respect Life, Family Life, Business, and Society This book, written in conversational format with an easy-to understand graphics, presents a tested method for mastering change, whether in personal life, family life, business, or society. Dr. Adizes gives you simple models that he has developed and tested with proven results over the years in Organisations making an enterprise capable to successfully tackle any challenge in any indus
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Путь торговли. Большая книга
Олег Макаров
2017
Культовый "Путь торговли" с новыми историями и сборником вдохновляющих афоризмов. Это новое издание "Пути торговли" - книги об искусстве продаж, об отношениях, пронизывающих любой бизнес. Книги, составленной из историй об Учителе, постигающем Путь, и его учениках. Книги для всех, кто любит то, чем занимается каждый рабочий день. Если вы работаете в продажах, маркетинге, занимаетесь бизнесом и по каким-то причинам не читали "Путь торговли" - вы сможете ознакомиться и с первой частью книги, и с но
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Presentation Secrets: Do What You Never Thought Possible with Your Presentations
Мастерство презентации. Как создавать презентации, которые могут изменить мир
Alexei Kapterev
2011
Plan, create, and deliver amazing presentations!Alexei Kapterev's online presentation on presentations has seen more than one million views, all with no advertising or promotion. Building on this hit, he now brings us Presentation Secrets outlining his successful tactics for planning, producing, and presenting memorable and unique presentations. The author shares his insight, wisdom, and advice with impressive clarity and detail, covering the three main components required to a presentation: sto
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Формула менеджмента: Практическое пособие начинающего руководителя
Тимур Дергунов
2014
Эта книга — сборник рассуждений и выводов, основанных на многолетнем опыте одного из лучших российских менеджеров, исполнительного директора «Что делать Консалт» Тимура Дергунова. В книге почти нет теории — только практика и опыт российского руководителя, который делится с читателями своими идеями и кейсами на темы мотивации, лидерства, управления, поиска и найма сотрудников, формирования рабочей обстановки и правильного распорядка. Если вы предпочитаете получать информацию из первых рук и боль
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Управление проектами. Корпоративная система - шаг за шагом
Вадим Богданов
2012
Если бизнес вашей компании можно отнести к проектному и вам требуется наладить бесперебойную работу, то эта книга для вас. Рост в вашем случае невозможен без корпоративной системы управления проектами, позволяющей строить верные планы, выдерживать точные сроки, подбирать правильную команду, пользоваться едиными шаблонами и стандартами. Первая часть этой книги позволит вам как заказчику описать бизнес-процессы компании и сформулировать точное ТЗ для внедрения системы управления проектами. Вторая
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Scaling Up Excellence: Getting to More Without Settling for Less
Хороший рост - плохой рост. Масштабируйте возможности, а не проблемы
Robert I. Sutton, Hayagreeva Rao
2014
In Scaling Up Excellence, bestselling author Robert Sutton and Stanford colleague Huggy Rao tackle a challenge that determines every organization’s success: scaling up farther, faster, and more effectively as a program or an organization creates a larger footprint. Sutton and Rao have devoted much of the last decade to uncovering what it takes to build and uncover pockets of exemplary performance, to help spread them, and to keep recharging organizations with ever better work practices. Drawing
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For the Win: How Game Thinking Can Revolutionize Your Business
Вовлекай и властвуй. Игровое мышление на службе бизнеса
Kevin Werbach, Dan Hunter
2012
Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is built on decades of research into human motivation and psychology: A well-designed game goes right to the motivational heart of the human psyche. In For the Win, authors Kevin Werbach and Dan Hunter argue persuasively that gamemak
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Delegation & Supervision
Делегирование и управление
Brian Tracy
2013
Managers are judged by the results they deliver and more than anything else, those results hinge on the ability to delegate and supervise. You will be surprised at how efficient and easy to manage your team becomes when you master these essential skills. This handy, pocket-sized guide reveals time-tested ways to boost the performance and productivity of your employees, including how to: Define work, assign it, and set measurable, targeted standards for performance Match skills to job requirement
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Motivation
Brian Tracy
2013
As a manager, one of your most important responsibilities is to motivate your employees to do their absolute best. Managers who create positive, rewarding, high-energy environments reduce absenteeism and turnover while dramatically increasing productivity and quality. In Motivation, success expert Brian Tracy draws on his decades of experience bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or
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Help Them Grow or Watch Them Go: Career Conversations Employees Want
Помогите им вырасти или смотрите, как они уходят. Развитие сотрудников на практике
Beverly Kaye, Julie Winkle Giulioni
2012
Study after study confirms that career development is the single most powerful tool managers have for driving retention, engagement, productivity, and results. Nevertheless, it’s frequently back-burnered. When asked why, managers say the number one reason is that they just don’t have time—for the meetings, the forms, the administrative hoops. But there’s a better way. And it’s surprisingly simple: frequent short conversations with employees about their career goals and options integrated seamle
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Superintelligence: Paths, Dangers, Strategies
Nick Bostrom
2014
Superintelligence asks the questions: What happens when machines surpass humans in general intelligence? Will artificial agents save or destroy us? Nick Bostrom lays the foundation for understanding the future of humanity and intelligent life. The human brain has some capabilities that the brains of other animals lack. It is to these distinctive capabilities that our species owes its dominant position. If machine brains surpassed human brains in general intelligence, then this new superintellige
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Howard Hughes: His Life and Madness
Donald L. Barlett, James B. Steele
2004
Howard Hughes has always fascinated the public with his mixture of secrecy, dashing lifestyle, and reclusiveness. This is the book that breaks through the image to get at the man. Originally published under the title Empire: The Life, Legend, and Madness of Howard Hughes.
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Warren Buffett Speaks: Wit and Wisdom from the World's Greatest Investor
Уоррен Баффет говорит
Janet Lowe, Warren Buffett
2007
When Warren Buffett Speaks. . . people listen. "If people want to improve their investing skills, it has to help to study how the Master does it. This short book outlines Buffett's philosophy and techniques." --Peter S. Lynch, Fidelity Investments "Common sense with a deft irony . . ." --John C. Bogle, founder of The Vanguard Group and author, The Little Book of Common Sense Investing "It was Warren Buffett's thoughts and philosophy that first captivated investors. Janet Lowe has done us all a
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Structures: Or Why Things Don't Fall Down
Конструкции, или Почему не ломаются вещи
J.E. Gordon
1978
In a book that Business Insider noted as one of the "14 Books that inspired Elon Musk," J.E. Gordon strips engineering of its confusing technical terms, communicating its founding principles in accessible, witty prose. For anyone who has ever wondered why suspension bridges don't collapse under eight lanes of traffic, how dams hold back--or give way under--thousands of gallons of water, or what principles guide the design of a skyscraper, a bias-cut dress, or a kangaroo, this book will ease you
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Einstein: His Life and Universe
Эйнштейн. Его жизнь и его Вселенная
Walter Isaacson
2007
By the author of the acclaimed bestsellers Benjamin Franklin and Steve Jobs, this is the definitive biography of Albert Einstein. How did his mind work? What made him a genius? Isaacson’s biography shows how his scientific imagination sprang from the rebellious nature of his personality. His fascinating story is a testament to the connection between creativity and freedom. Based on newly released personal letters of Einstein, this book explores how an imaginative, impertinent patent clerk—a s
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The Road Since Structure
После "Структуры научных революций"
Thomas S. Kuhn, James Conant (Editor), John Haugeland (Editor)
2000
Thomas Kuhn will undoubtedly be remembered primarily for The Structure of Scientific Revolutions, a book that introduced one of the most influential conceptions of scientific progress to emerge during the twentieth century. The Road Since Structure, assembled with Kuhn's input before his death in 1996, follows the development of his thought through the later years of his life: collected here are several essays extending and rethinking the perspectives of Structure as well as an extensive, fascin
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The Player of Games (Culture #2)
Игрок
Iain M. Banks
1988
The Culture--a humanoid/machine symbiotic society--has thrown up many great Game Players. One of the best is Jernau Morat Gurgeh, Player of Games, master of every board, computer and strategy. Bored with success, Gurgeh travels to the Empire of Azad, cruel & incredibly wealthy, to try their fabulous game, a game so complex, so like life itself, that the winner becomes emperor. Mocked, blackmailed, almost murdered, Gurgeh accepts the game and with it the challenge of his life, and very possibly h
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Контент-маркетинг: Стратегии продвижения в социальных сетях
Артем Сенаторов
2016
От издателя "Если на работу в социальных сетях смотреть, как на черно-белые баталии, многое сразу проясняется. И книга эта поможет вам в самом главном - выборе верной стратегии для вашего бренда. Я построил повествование таким образом, что вы сможете найти описание целей, которые помогает достигнуть та или иная стратегия, сравнить с тем, чего вы хотели бы добиться сами, и выбрать для себя наиболее подходящий вариант присутствия". Артем А.Сенаторов О чем книга Работа в SMM напоминает шахматы: з
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Как навести порядок в своем бизнесе. Как построить надежную систему из ненадежных элементов. Практикум
Михаил Рыбаков
2011
Книга "Как навести порядок в своем бизнесе" - это система практических инструментов, которые позволят вам наладить бизнес. Так, чтобы он: приносил хорошую прибыль; стабильно работал и развивался; практически не зависел от человеческого фактора сотрудников; требовал от владельца минимального контроля. Только конкретные техники и рекомендации: 124 примера и комментария от владельцев и руководителей компаний; 418 примеров из практики автора; 131 практическое задание, выполнив которые, вы см
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Ух ты! Сервис
Виталий Антощенко
2016
От издателя Цитата: "Клиентоориентированность начинается с любви к своему делу и своей компании, а заканчивается любовью к Клиенту, встречаемой полной взаимностью. В этом и есть секрет успеха". Виталий Антощенко О чем книга: Книга "Ух ты! Сервис!" написана Виталием Антощенко, руководителем "Объединенной консалтинговой группы". Это издание посвящено теории и практике оказания высококачественных услуг клиентского сервиса, необходимого для успешной и продуктивной работы любой организации. Книга со
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Порвать всех. Как построить большой бизнес в России. Реальная история "Евросети"
Фоменков Сергей
2015
Это книга о феномене успеха «Евросети», компании, разрушившей все возможные стереотипы и бросившей вызов рынку. О том, как компания с несколькими ларьками на радиорынке за три года стала одним из лидеров мирового ретейла с капитализацией 3,2 млрд долларов и сетью из более чем 3500 салонов. Сергей Фоменков рассказывает о том, как управлять компанией в период ее бурного роста, о возможностях, которые можно реализовать в любом проекте, о секретах управления, которые помогут добиться такого же феном
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Бизнес на автопилоте. Как собственнику отойти от дел и не потерять свой бизнес
Андрей Меркулов, Николай Мрочковский
2013
Начиная свой бизнес, вы мечтали о свободе, о хорошем доходе, о том, как посвятите все свое время любимому делу, собрав вокруг себя дружную команду единомышленников. Но в реальности все оказалось не так. Вместо команды мечты вы получили безынициативных сотрудников с амбициями на пустом месте. А работы оказалось так много, что вы уже не понимаете, зачем решили затеять свой бизнес, и подумываете свернуть его, пока не забыли ,как выглядит любимый человек. Однако есть возможность поставить все на сво
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Как зарабатывать деньги в интернете
Андрей Рябых
2013
О чем эта книга Клиенты, а вслед за ними и их деньги, переходят в интернет. Как использовать этот тренд и построить собственный успешный бизнес в сети? Какую модель выбрать для своего проекта и где взять денег на стартап? Как общаться с инвесторами? И, наконец, как избавиться от деструктивных психологических установок и стать настоящим манимейкером (the Moneymaker). Андрей Рябых знает ответы на эти вопросы. Прочитаете книгу «Как зарабатывать деньги в интернете», и тоже узнаете. Почему мы ре
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The Selfish Gene
Эгоистичный ген
Richard Dawkins
1976
The Selfish Gene: 30th Anniversary Edition--with a new Introduction by the Author Inheriting the mantle of revolutionary biologist from Darwin, Watson, and Crick, Richard Dawkins forced an enormous change in the way we see ourselves and the world with the publication of The Selfish Gene. Suppose, instead of thinking about organisms using genes to reproduce themselves, as we had since Mendel's work was rediscovered, we turn it around and imagine that "our" genes build and maintain us in order to
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Collapse: How Societies Choose to Fail or Succeed
Коллапс
Jared Diamond
2005
From the author of Guns, Germs and Steel, Jared Diamond's Collapse: How Societies Choose to Fail or Survive is a visionary study of the mysterious downfall of past civilizations. - What happened to the people who made the forlorn long-abandoned statues of Easter Island? - What happened to the architects of the crumbling Maya pyramids? - Will we go the same way, our skyscrapers one day standing derelict and overgrown like the temples at Angkor Wat? Bringing together new evidence from a startlin
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Creative Strategy: A Guide for Innovation
William Duggan
2012
William Duggan's 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative Strategy, Duggan offers a step-by-step guide to help individuals and organizations put that same method to work for their own innovations. Duggan's book solves the most important problem of how innovation actually happens. Other methods of creativity, st
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Helvetesuka: 7 dager som forandrer livet ditt
На пределе. Неделя без жалости к себе
Erik Bertrand Larssen
2013
Gjør alt det du vet at du burde gjøre – i én uke. • Stå opp tidlig. • Tren før frokost. • Vær effektiv på jobben. • Vær til stede for barna dine. • Spis sunt. Norges råeste mentaltrener har sett at de som gjør dette, blir forandret for livet. Godfølelsen etterpå er enorm, og du forstår at du klarer mye mer enn du trodde på forhånd. Én uke er overkommelig hvis man planlegger godt, og erfaringene vil gjøre det mye lettere å oppnå forandring over tid.
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The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Неизбежно. 12 технологических трендов, которые определяют наше будущее
Kevin Kelly
2016
From one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives—from virtual reality in the home to an on-demand economy
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Copy This!: Lessons from a Hyperactive Dyslexic who Turned a Bright Idea Into One of America's Best Companies
Копируй это! История хронического двоечника, создавшего одну из лучших компаний Америки
Paul Orfalea, Ann Marsh
2005
Bill Moyers said this about Paul Orfalea after reading Copy This!: "If I could live my life over again, I would sit at his feet and listen to everything he has to say." And David Brancaccio, host of NOW on PBS, wrote: "As the host for a decade of a daily business program, I had to read what seemed like every business book published in the English language. It is, therefore, with authority that I can say Paul Orfalea’s book is wonderful, heartbreaking, and profoundly useful." Now in paperback, C
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Der Weg zur finanziellen Freiheit. In sieben Jahren die erste Million.
Путь к финансовой независимости. Первый миллион за семь лет
Bodo Schäfer
1998
Mit diesem Ratgeber ist auch für den Einsteiger die erste Million in sieben Jahren erreichbar. Praxisnah und leicht verständlich weist Bodo Schäfer den Weg zu finanzieller Freiheit: Er erklärt präzise, wie man seine Einstellung zu Geld ändern, seine Schulden abbauen, sein persönliches Einkommen steigern und schließlich von den Zinsen seines Kapitals leben kann. Bodo Schäfer ist nicht nur Autor, sondern auch Europas erster Money Coach. Er hat ein Konzept entwickelt, mit dessen Hilfe es jedem Mens
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Rules for Renegades: 10 Secrets to Getting What You Want From a Buddhist Monk-Geisha Trainee Entrepreneur-Self-Made Millionaire
Правила для игры без правил. Стань хозяином собственной жизни!
Christine Comaford-Lynch
2007
WANT A RICHER LIFE? BREAK ALL THE RULES Renegade entrepreneur-and runaway success story-Christine Comaford-Lynch has lived the kind of life most of us can only dream about. From model to monk to multimillionaire, she does what she wants-and gets things done. Now, in ten outrageous life lessons, she'll show you how to make your dreams come true. Your way. Your rules. "Rules for Renegades" distills what Christine has learned as she succeeded (and failed) in business, built strong relationships
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The Art of Procrastination: A Guide to Effective Dawdling, Lollygagging and Postponing
Искусство прокрастинации: как правильно тянуть время, лоботрясничать и откладывать на завтра
John R. Perry
2012
This is not a book for Bill Gates. Or Hillary Clinton, or Steven Spielberg. Clearly they have no trouble getting stuff done. For the great majority of us, though, what a comfort to discover that we’re not wastrels and slackers, but doers . . . in our own way. It may sound counterintuitive, but according to philosopher John Perry, you can accomplish a lot by putting things off. He calls it “structured procrastination”: In 1995, while not working on some project I should have been working on, I b
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0.56
Ogilvy on Advertising
Огилви о рекламе
David Ogilvy
1983
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.
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The End of Power: From Boardrooms to Battlefields and Churches to States, Why Being In Charge Isn't What It Used to Be
Конец власти. От залов заседаний до полей сражений, от церкви до государства. Почему управлять сегодня нужно иначе
Moisés Naím
2013
We know that power is shifting: From West to East and North to South, from presidential palaces to public squares, from once formidable corporate behemoths to nimble startups and, slowly but surely, from men to women. But power is not merely shifting and dispersing. It is also decaying. Those in power today are more constrained in what they can do with it and more at risk of losing it than ever before. In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím il
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The Varieties of Religious Experience
Многообразие религиозного опыта
William James
1902
"I am neither a theologian, nor a scholar learned in the history of religions, nor an anthropologist. Psychology is the only branch of learning in which I am particularly versed. To the psychologist the religious propensities of man must be at least as interesting as any other of the facts pertaining to his mental constitution. It would seem, therefore, as a psychologist, the natural thing for me would be to invite you to a descriptive survey of those religious propensities." When William James
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Genome: the Autobiography of a Species in 23 Chapters
Геном
Matt Ridley
1999
The human genome, the complete set of genes housed in twenty-three pairs of chromosomes, is nothing less than an autobiography of our species. Spelled out in a billion three-letter words using the four-letter alphabet of DNA, the genome has been edited, abridged, altered and added to as it has been handed down, generation to generation, over more than three billion years. With the first draft of the human genome due to be published in 2000, we, this lucky generation, are the first beings who
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The Rational Optimist: How Prosperity Evolves
Рациональный оптимист
Matt Ridley
2010
Life is getting better—and at an accelerating rate. Food availability, income, and life span are up; disease, child mortality, and violence are down — all across the globe. Though the world is far from perfect, necessities and luxuries alike are getting cheaper; population growth is slowing; Africa is following Asia out of poverty; the Internet, the mobile phone, and container shipping are enriching people’s lives as never before. The pessimists who dominate public discourse insist that we will
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Liar's Poker
Покер лжецов
Michael Lewis
1989
The time was the 1980s. The place was Wall Street. The game was called Liar’s Poker. Michael Lewis was fresh out of Princeton and the London School of Economics when he landed a job at Salomon Brothers, one of Wall Street’s premier investment firms. During the next three years, Lewis rose from callow trainee to bond salesman, raking in millions for the firm and cashing in on a modern-day gold rush. Liar’s Poker is the culmination of those heady, frenzied years—a behind-the-scenes look at a uni
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Стартап без купюр, или 50 и 1 урок, как сделать бизнес в Москве для клиентов со всего мира
Е. Иноземцева
2014
О чем эта книга Книга выходит в серии "Реальные истории": это бизнес-роман о современной Москве и ее героях - новом поколении управленцев с изменившимися установками и взглядами на бизнес. Мысль о предпринимательстве одновременно притягивает и отпугивает, но они находят силы и возможности начинать собственные проекты. Производство дирижаблей или натуральные батончики? Весы с WiFi или калькулятор калорий? Бизнес или семья, любовь или стартап? Эти вопросы герои решают на страницах книги, и читател
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Economics in One Lesson: The Shortest & Surest Way to Understand Basic Economics
Экономика за один урок
Henry Hazlitt
1946
A million copy seller, Henry Hazlitt’s Economics in One Lesson is a classic economic primer. But it is also much more, having become a fundamental influence on modern “libertarian” economics of the type espoused by Ron Paul and others. Considered among the leading economic thinkers of the “Austrian School,” which includes Carl Menger, Ludwig von Mises, Friedrich (F.A.) Hayek, and others, Henry Hazlitt (1894-1993), was a libertarian philosopher, an economist, and a journalist. He was the foundin
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Poke the Box: When Was the Last Time You Did Something for the First Time?
Пробуй — получится! Когда вы в последний раз что-то делали впервые?
Seth Godin
2011
Poke the Box is Seth Godin's spirited call to action for anybody too afraid to try something new, now relaunched and repackaged If you are happy being just a dreamer, perhaps you don't need this book. If you're enjoying the status quo, don't even consider reading this book. If you are content waiting for success to find you, please put this book down and go find something else to read. Why has Poke the Box become a cult classic? Because it's a book that dares readers to do something they're
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Why We Want You To Be Rich: Two Men, One Message
Почему мы хотим, чтобы вы были богаты
Donald J. Trump, Robert T. Kiyosaki, Meredith McIver, Sharon L. Lechter
2006
Rich Dad, Poor Dad author and motivational speaker Robert T. Kiyosaki and celebrity rich man Donald J. Trump join forces to come to the aid of America's shrinking middle class. These thriving multimillionaires give advice designed to help average readers expand their wealth in the harsh economy. Firm steps towards financial literacy. From book cover: The world is facing many challenges and one of them is financial. The entitlement mentality is epidemic, creating people who expect their countri
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0.77
Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
Агенты влияния в Интернете. Как использовать социальные медиа для продвижения бизнеса
Chris Brogan, Julien Smith
2009
How to tap the power of social software and networks to build your business In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. The book shows how people use online social tools to build networks of
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Work Simply: Embracing the Power of Your Personal Productivity Style
Работай легко. Индивидуальный подход к повышению продуктивности
Carson Tate
2015
Make work simple by using the tools and tactics that are right for you Your time is under attack. You just can’t get enough done. You find yourself wondering where the hours go. You’ve tried every time-management system you can get your hands on—and they’ve only succeeded in making your work more complicated. Sound familiar? If you sometimes feel you spend more time managing your productivity than doing actual work, it’s time for a change. In Work Simply, renowned productivity expert Carson T
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From Resource Allocation to Strategy
Joseph L. Bower, Clark G. Gilbert
2005
Is strategy a coherent plan conceived at the top by a visionary leader, or is it formed by a series of individual commitments, not always reflecting what top management has in mind? If it is a series of commitments, how can they be managed? To answer these questions, Joseph L. Bower and Clark G. Gilbert present research that examines how strategy is actually made by company managers across several levels of an organization. The research penetrates the "black box" of strategy formulation and show
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The Zigzag Principle: The Goal Setting Strategy That Will Revolutionize Your Business and Your Life
Rich Christiansen
2011
Have you ever set your sights on the top of a mountain and then started your ascent by heading straight through the trees and up the sheer cliffs? Or driven in your car to the other side of town--as the crow flies? Of course not! Because you instinctively know that, just as a river has to wend its way around obstacles, the best route is never actually a straight line! In The Zigzag Principle, Rich Christiansen applies a foundational law of nature to business management, entrepreneurship, goal-s
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The Ascent of Money: A Financial History of the World
Восхождение денег
Niall Ferguson
2008
Niall Ferguson follows the money to tell the human story behind the evolution of finance, from its origins in ancient Mesopotamia to the latest upheavals on what he calls Planet Finance. Bread, cash, dosh, dough, loot, lucre, moolah, readies, the wherewithal: Call it what you like, it matters. To Christians, love of it is the root of all evil. To generals, it's the sinews of war. To revolutionaries, it's the chains of labor. But in The Ascent of Money, Niall Ferguson shows that finance is in fac
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Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
Маркетинг, основанный на данных. 15 ключевых показателей, которые должен знать каждый
Mark Jeffery
2010
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what's working and what's wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditures across the spectrum of marketing activities from branding and awareness, trail and loyalty, to
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The City That Became Safe: New York's Lessons for Urban Crime and Its Control
Franklin E. Zimring
2011
The forty-percent drop in crime that occurred across the U.S. from 1991 to 2000 remains largely an unsolved mystery. Even more puzzling is the eighty-percent drop over nineteen years in New York City. Twice as long and twice as large, it is the largest crime decline on record. In The City That Became Safe, Franklin E. Zimring seeks out the New York difference through a comprehensive investigation into the city's falling crime rates. The usual understanding is that aggressive police created a ze
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0.65
Gang Leader for a Day: A Rogue Sociologist Takes to the Streets
Sudhir Venkatesh
2008
First introduced in Freakonomics, here is the full story of Sudhir Venkatesh, the sociology grad student who infiltrated one of Chicago's most notorious gangsThe story of the young sociologist who studied a Chicago crack-dealing gang from the inside captured the world's attention when it was first described in Freakonomics. Gang Leader for a Day is the fascinating full story of how Sudhir Venkatesh managed to gain entrance into the gang, what he learned, and how his method revolutionized the aca
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0.62
Rational Ritual: Culture, Coordination, And Common Knowledge
Michael Suk-Young Chwe
2001
Why do Internet, financial service, and beer commercials dominate Super Bowl advertising? How do political ceremonies establish authority? Why does repetition characterize anthems and ritual speech? Why were circular forms favored for public festivals during the French Revolution? This book answers these questions using a single concept: common knowledge. Game theory shows that in order to coordinate its actions, a group of people must form "common knowledge." Each person wants to participate on
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0.50
Energy In World History
Vaclav Smil
1994
Every human activity entails the conversion of energy. Changes in the fundamental sources of energy, and in the use of energy sources, are a basic dimension of the evolution of society. Our appreciation of the significance of these processes is essential to a fuller understanding of world history.Vaclav Smil offers a comprehensive look at the role of energy in world history, ranging from human muscle-power in foraging societies and animal-power in traditional farming to preindustrial hydraulic t
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On Immunity: An Inoculation
Eula Biss
2014
Upon becoming a new mother, Eula Biss addresses a chronic condition of fear--fear of the government, the medical establishment, and what is in your child's air, food, mattress, medicine, and vaccines. She finds that you cannot immunize your child, or yourself, from the world. In this bold, fascinating book, Biss investigates the metaphors and myths surrounding our conception of immunity and its implications for the individual and the social body. As she hears more and more fears about vaccines,
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It's OK to Be the Boss: The Step-by-Step Guide to Becoming the Manager Your Employees Need
Быть начальником — это нормально. Пошаговый план, который поможет вам стать тем менеджером, в котором нуждается ваша команда
Bruce Tulgan
2007
Do you feel you don't have enough time to manage your people? Do you avoid interacting with some employees because you hate the dreaded confrontations that often follow? Do you have some great employees you really cannot afford to lose? Do you secretly wish you could be more in control but don't know where to start? Managing people is harder and more high-pressure today than ever before. There's no room for downtime, waste, or inefficiency. You have to do more with less. And employees
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0.72
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Все маркетологи - лжецы. Талант творить истории, которые так ждет этот недоверчивый мир
Seth Godin
2005
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better-and look cooler-than $20 no-names . . . and believing it makes it true. Successful marketers don't talk about features or even benefits. Instead, they tell a story. A story we want to
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0.60
Steal Like an Artist: 10 Things Nobody Told You About Being Creative
Кради как художник.10 уроков творческого самовыражения
Austin Kleon
2012
You don’t need to be a genius, you just need to be yourself. That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side.
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The Thank You Economy
Лайкни меня! Экономика благодарности
Gary Vaynerchuk
2011
Gary Vaynerchuk, the New York Times bestselling author and creator of Wine Library TV, is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between businesses and consumers. In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk—one of Bloomberg Businessweek’s “20 People Every Entrepreneur Should Follow”—looks beyond a numbers-based analysis to explore the value of social i
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Ausgewählte Aufsätze über Fragen der Gestalt des Buches und der Typographie
Облик книги. Избранные статьи о книжном оформлении и типографике
Jan Tschichold
1975
Dieser Band vereinigt die wichtigsten Aufsatze Tschicholds zu Buchgestaltung und Typografie: ein Handbuch, das immer wieder befragt werden kann."
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Venture Capitalists At Work: How VCs Identify And Build Billion Dollar Successes
Tarang Shah, Shital Shah
2011
"This is probably the single most valuable resource for the entrepreneurs aspiring to build successful companies" Ron Conway, Special Adviser, SV Angel, and investor in Facebook, Google, Twitter, Foursquare, PayPal, Zappos "I highly recommend Venture Capitalists at Work. This book captures the personalities and approaches of a number of leading VC practitioners and displays the heart and soul of the venture capital process, by offering an exclusive window into the voice of the practitioners." Gu
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Малый бизнес. Большая игра
Александр Высоцкий
2014
Обычная картина в малом и среднем бизнесе - организационный хаос, ручное управление персоналом, низкая прибыль на одного сотрудника, проблемы с наймом, непосредственное участие создателя компании в оперативном управление. Это приводит к тому что только одна из ста компаний становится большой, треть компаний закрывается в течение 10 лет, а остальные навсегда остаются на уровне малого бизнеса с ручным управлением. С этим можно справится только одним способом - наладить систему управления, которая
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I'm Just Like Anyone Else
Я такой как все
Олег Тиньков
2010
Олег Тиньков - человек, основавший и с миллионными прибылями продавший четыре разных бизнеса (торговый, пивной, производство замороженных продуктов и велокоманду) занялся банковским делом. Такой ли он "как все"? Почему сам так говорит о себе? Его биография - это часть непростого и не самого блестящего периода в жизни нашей страны, и в том числе того самого "поколения сорокалетних", которое сейчас пришло во власть и бизнес-элиту России. Можно найти похожие черты и резкие отличия его личности и ха
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0.69
Like a Virgin: Secrets They Won't Teach You at Business School
Бизнес в стиле Virgin. Чему вас не научат в бизнес-школе
Richard Branson
2012
Looking for advice in setting up your own company, improving your career prospects, or developing your leadership skills? Why not ask Richard Branson? In Like a Virgin: Secrets They Won't Teach You at Business School, Richard distils and shares the wisdom and experience that have made him one of the world's most recognised and respected entrepreneurs. From his top tips on succeeding in business to some hard-hitting opinions on the global finance crisis, this book brings together his best advice
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Reinvention: How to Make the Rest of Your Life the Best of Your Life
Обновление. Пошаговый план личного развития
Brian Tracy
2009
If you knew you couldn't fail, what is the greatest thing you would dare to dream? Is the job you now have the one you've always wanted? Do you work with the kind of people you'd like to work with? As personal success expert Brian Tracy can attest, it's not until you deal with the dissatisfactions of the present that you can move onward and upward to create the wonderful future that is possible for you. And it is possible. In Reinvention, Brian Tracy reveals how every one of us is engineered
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Лабиринты стратегии. 8К
Дмитрий Хохлов, Александр Паньков
2016
О книге: Эффективный пошаговый алгоритм разработки стратегии, основанный на 15-летнем опыте авторов. В первой части этой авторы рассуждают о самом понятии стратегии, о том, что является успешной или неуспешной стратегией, и предлагают читателю эффективный инструмент для формирования и описания конкурентных преимуществ — "8k-advantage". Во второй части "Собирая 8k" описан эффективный пошаговый алгоритм разработки стратегии — от формирования первичных ожиданий собственников до создания финального
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Следующий уровень: Книга для тех, кто достиг своего потолка
Александр Кравцов
2015
Эта книга для тех, кто, достигнув первых целей своими силами, упирается в невидимый потолок. Дальше могут работать только связи, и связи эти должны быть правильно построены, с теми людьми, которые помогут двигаться дальше. Успех полностью зависит от социальных навыков, которые ведут к желаемому положению в обществе. Книга именно об этом: как заводить дружбу в нужных кругах, как работать над своим кругом знакомств, как использовать связи и быть полезным другим.
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Moby-Dick
Herman Melville
2008
On a previous voyage, a mysterious white whale had ripped off the leg of a sea captain named Ahab. Now the crew of the Pequod, on a pursuit that features constant adventure and horrendous mishaps, must follow the mad Ahab into the abyss to satisfy his unslakeable thirst for vengeance. Narrated by the cunningly observant crew member Ishmael, Moby-Dick is the tale of the hunt for the elusive, omnipotent, and ultimately mystifying white whale—Moby Dick. On its surface, Moby-Dick is a vivid document
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The WASP FACTORY: A NOVEL
Iain Banks
1984
Meet Frank Cauldhame. Just sixteen, and unconventional to say the least: Two years after I killed Blyth I murdered my young brother Paul, for quite different and more fundamental reasons than I'd disposed of Blyth, and then a year after that I did for my young cousin Esmerelda, more or less on a whim. That's my score to date. Three. I haven't killed anybody for years, and don't intend to ever again. It was just a stage I was going through.
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The Foundation Trilogy
Isaac Asimov
1974
A THOUSAND-YEAR EPIC, A GALACTIC STRUGGLE, A MONUMENTAL WORK IN THE ANNALS OF SCIENCE FICTION FOUNDATION begins a new chapter in the story of man's future. As the Old Empire crumbles into barbarism throughout the million worlds of the galaxy, Hari Seldon and his band of psychologists must create a new entity, the Foundation-dedicated to art, science, and technology-as the beginning of a new empire. FOUNDATION AND EMPIRE describes the mighty struggle for power amid the chaos of the stars in w
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Robots and Empire (Robot #4)
Isaac Asimov
1985
Gladia Delmarre's homeworld, the Spacer planet Solaria, has been abandoned - by its human population. Countless robots remain there. And when traders from Settler worlds attempt to salvage them, the robots of Solaria turn to killing ... in defiance of the Three Laws of Robotics. Pax Robotica Long ago, Gladia's robots Daneel and Giskard played a vital role in opening the worlds beyond the Solar system to Settlers from Earth. Now the conscience-stricken robots are faced with an even greater challe
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Foundation and Earth (Foundation (Publication Order) #5)
Isaac Asimov
1986
Fundación y Tierra es una novela de ciencia ficción del año 1986 escrita por Isaac Asimov. Es la segunda secuela del Ciclo de Trántor, la quinta novela sobre la Fundación que escribió y, cronológicamente, la última de la Saga. La serie de la "Fundación" (Fundación, Fundación e Imperio, Segunda Fundación y Los límites de la Fundación) es la obra de ciencia ficción más leída de todos los tiempos. Como gran acontecimiento editorial, la saga monumental continúa con el presente título, que es la qui
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0.87
The Catcher in the Rye
Над пропастью во ржи
J.D. Salinger
1951
The hero-narrator of The Catcher in the Rye is an ancient child of sixteen, a native New Yorker named Holden Caulfield. Through circumstances that tend to preclude adult, secondhand description, he leaves his prep school in Pennsylvania and goes underground in New York City for three days. The boy himself is at once too simple and too complex for us to make any final comment about him or his story. Perhaps the safest thing we can say about Holden is that he was born in the world not just strongl
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0.75
The Hobbit and the Lord of the Rings
J.R.R. Tolkien
1973
This four volume, deluxe paperback boxed set contains J.R.R. Tolkien's epic masterworks The Hobbit and the three volumes of The Lord Of The Rings (The Fellowship Of The Ring, The Two Towers, and The Return Of The King) in their definitive text settings complete with maps and cover illustrations from the motion pictures. In The Hobbit, Bilbo Baggins is whisked away from his comfortable, unambitious life in Hobbiton by the wizard Gandalf and a company of dwarves. He finds himself caught up in a pl
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0.90
To The White Sea
James Dickey
1993
Award-winning and best-selling author James Dickey returns with the heart-stopping story of Muldrow, an American tail gunner who parachutes from his burning airplane into Tokyo in the final months of World War II. Fleeing the chaotic, ruined city, he instinctively travels north toward a frozen, desolate sanctuary he is certain will assure this survival--and freedom. Making his way through enemy terrain, on the lookout for both danger and opportunity, Muldrow's journey becomes the flight of a
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0.81
The Celestine Prophecy
Селестинские пророчества
James Redfield
1993
The Celestine Prophecy contains secrets that are currently changing our world. Drawing on ancient wisdom, it tells you how to make connections among the events happening in your own life right now...and lets you see what is going to happen to you in the years to come! A book that has been passed from hand to hand, from friend to friend, since it first appeared in small bookshops across America, The Celestine Prophecy is a work that has come to light at a time when the world deeply needs to read
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NaN
Profit from the Core: A Return to Growth in Turbulent Times
Chris Zook, James Allen
2010
When Profit from the Core was published in 2001, it became an international bestseller, helping hundreds of companies find their way back to profitable growth after the bursting of the Internet bubble. The 2007 global financial meltdown reaffirmed the perils of pursuing heady growth through untested strategies, as firms in industries from finance to retailing to automobiles strayed too far from their core businesses and suffered the consequences. In this updated edition of Profit from the Core,
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Profit from the Core: Growth Strategy in an Era of Turbulence
Chris Zook, James Allen
2001
Written by the leaders of Bain & Company's worldwide strategy practice, and based on a 10-year study of 2,000 companies, this book argues that a timeless strategic principle focusing on a central profit area remains the key source of competitive advantage and the only viable platform for successful expansion.
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Giant Molecules: Here, There, and Everywhere
by Alexander Y. Grosberg, Alexei R. Khokhlov
2010
“… Giant molecules are important in our everyday life. But, as pointed out by the authors, they are also associated with a culture. What Bach did with the harpsichord, Kuhn and Flory did with polymers. We owe a lot of thanks to those who now make this music accessible …”Pierre-Gilles de Gennes Nobel Prize laureate in Physics (Foreword for the 1st Edition, March 1996)This book describes the basic facts, concepts and ideas of polymer physics in simple, yet scientifically accurate, terms. In both s
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0.84
The New Drawing on the Right Side of the Brain book
Откройте в себе художника. Рабочая тетрадь
Betty Edwards
1979
When Drawing on the Right Side of the Brain was first published in 1979, it hit the New York Times bestseller list within two weeks and stayed there for more than a year. In 1989, when Dr. Betty Edwards revised the book, it went straight to the Times list again. Now Dr. Edwards celebrates the twentieth anniversary of her classic book with a second revised edition.Over the last decade, Dr. Edwards has refined her material through teaching hundreds of workshops and seminars. Truly The New Drawing
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0.72
Stretching the School Dollar: How Schools and Districts Can Save Money While Serving Students Best
Eric Osberg,Frederick M. Hess
2010
Simultaneous pressures to reduce costs and increase student achievement have never been greater than they are today. Not only is cost-cutting essential in this era of tightened resources, argue Hess and Osberg, but eliminating inefficient spending is critical for freeing up resources to drive school reform. Stretching the School Dollar book brings together a dynamic group of authors—scholars, consultants, journalists, and entrepreneurs—who offer fresh insights into an issue no school or distric
0.01
0.65
The Path Between the Seas: The Creation of the Panama Canal, 1870-1914
David McCullough
1977
On December 31, 1999, after nearly a century of rule, the United States officially ceded ownership of the Panama Canal to the nation of Panama. That nation did not exist when, in the mid-19th century, Europeans first began to explore the possibilities of creating a link between the Atlantic and Pacific oceans through the narrow but mountainous isthmus; Panama was then a remote and overlooked part of Colombia. All that changed, writes David McCullough in his magisterial history of the Canal, in
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0.68
The Wine of Wisdom: The Life, Poetry and Philosophy of Omar Khayyam
Mehdi Aminrazavi
2005
Representative of the exotic and erotic east, enemy of Christianity, prophet of hedonism, champion of free thinkers, Omar Khayyam and his Ruba’iyyat have been the stuff of legend for centuries. Nourished by an admiration of Khayyam that has been with him since childhood, Aminrazavi’s comprehensive new biography reintroduces the figure of Khayyam, and his great achievements, to the Western world. Blending a readable and accessible narrative with scholarly ambition and years of research, Aminrazav
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NaN
Can You Hear Me Now?
Dallas Demmitt
2003
This foundational book will help adults discover the skill of listening and learn to apply it three key areas of their lives creating an ultimate impact on their relationships, their ability to help others, and their ability to help themselves.
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0.82
Flat Army: Creating a Connected and Engaged Organization
Dan Pontefract
2013
Leaders of any ilk are struggling. Society is awash with new technologies, employees want to be included in the discussion, the conversations, the decisions, and management is stuck sorting out how teams and organizations should actually operate in this new flat yet technologically social world order. Human Resources have become a group out of touch with the technology, Finance continues to operate in a silo from the rest of the organization, IT is tripping over both antiquated and newer technol
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0.71
The Talent Code: Greatness isn't born. It's grown
Daniel Coyle
2009
'Talent. You've either got it or you haven't.' Not true, actually. In The Talent Code, award-winning journalist Daniel Coyle draws on cutting-edge research to reveal that, far from being some abstract mystical power fixed at birth, ability really can be created and nurtured. In the process, he considers talent at work in venues as diverse as a music school in Dallas and a tennis academy near Moscow to demostrate how the wiring of our brains can be transformed by the way we approach particular
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0.72
Mindsight: The New Science of Personal Transformation
Новая наука личной трансформации.
Daniel J. Siegel
2009
This groundbreaking book, from one of the global innovators in the integration of brain science with psychotherapy, offers an extraordinary guide to the practice of “mindsight,” the potent skill that is the basis for both emotional and social intelligence. From anxiety to depression and feelings of shame and inadequacy, from mood swings to addictions, OCD, and traumatic memories, most of us have a mental “trap” that causes recurring conflict in our lives and relationships. Daniel J. Siegel, M.D.
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0.68
A Whole New Mind: Why Right-Brainers Will Rule the Future
Новый мозг. Почему правое полушарие будет править миром?
Daniel H. Pink
2004
The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't.Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how t
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0.69
The Circle
Сфера
Dave Eggers
2013
When Mae Holland is hired to work for the Circle, the world’s most powerful internet company, she feels she’s been given the opportunity of a lifetime. The Circle, run out of a sprawling California campus, links users’ personal emails, social media, banking, and purchasing with their universal operating system, resulting in one online identity and a new age of civility and transparency. As Mae tours the open-plan office spaces, the towering glass dining facilities, the cozy dorms for those who
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0.82
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Story: Substance, Structure, Style, and the Principles of Screenwriting
История на миллион долларов
Robert McKee
1997
Robert McKee's screenwriting workshops have earned him an international reputation for inspiring novices, refining works in progress and putting major screenwriting careers back on track. Quincy Jones, Diane Keaton, Gloria Steinem, Julia Roberts, John Cleese and David Bowie are just a few of his celebrity alumni. Writers, producers, development executives and agents all flock to his lecture series, praising it as a mesmerizing and intense learning experience. In Story, McKee expands on the conce
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0.73
Secrets of Power Negotiating: Inside Secrets from a Master Negotiator
Secrets of Power Negotiating: Inside Secrets from a Master Negotiator
1988
Roger Dawson's Secrets of Power Negotiating has changed the way American business thinks about negotiating. Thinking "win-win"--looking for that magical third solution in which everyone wins but nobody loses--can be a naive and ultimately unsuccessful approach in today's tough business environment. Power Negotiating teaches that the way you negotiate can get you everything you want and still convince the other side that they won also.
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0.66
Tell Me a Story: Narrative and Intelligence
Roger C. Schank, Gary Saul Morson
1995
How are our memories, our narratives, and our intelligence interrelated? What can artificial intelligence and narratology say to each other? In this pathbreaking study by an expert on learning and computers, Roger C. Schank argues that artificial intelligence must be based on real human intelligence, which consists largely of applying old situations, and our narratives of them, to new situations in less than obvious ways.
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0.75
Vagabonding: An Uncommon Guide to the Art of Long-Term World Travel
Rolf Potts
2002
Vagabonding is about taking time off from your normal life - from six weeks to four months to two years - to discover and experience the world on your own terms. Veteran shoestring traveler Rolf Potts shows how anyone armed with an independent spirit can achieve the dream of extended overseas travel. Potts gives the necessary information on: - financing your travel time - determining your destination - adjusting to life on the road - working and volunteering overseas - handling travel advers
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0.76
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NaN
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Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations
Scott Berinato
2016
A good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication. For a long time “dataviz” was left to specialists—data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could. What’s more, building good charts is quickly
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0.66
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NaN
All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - and Why Authenticity Is the Best Marketing of All
Seth Godin
2005
All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $125 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true. As Seth Godin showed in this controversial book, great marketers don’t talk about features or even benefits. Instead, they tell a s
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0.60
0.00
NaN
Free Prize Inside!: The Next Big Marketing Idea
Подарок в придачу
Seth Godin
2004
Purple Cow was the #1 bestselling marketing book on Amazon in 2003. Now in Free Prize Inside, Seth Godin is back with practical advice on how to put Purple Cow thinking to work inside your organization (big or small, profit or non) to MAKE SOMETHING HAPPEN. The next big marketing idea is a proven strategy for making your products or services so remarkable that they practically sell themselves. Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy
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0.77
The Dip: The Extraordinary Benefits of Knowing When to Quit (and When to Stick)
eth Godin
2007
You'll never be number one at anything without picking your shots very carefully. 'The Dip' is a short, entertaining book that helps you do just that. It will forever alter the way you think about success.
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0.80
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Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing Thing for You
Seth Godin, Malcolm Gladwell
2000
"This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you ready for that?" --From the Foreword by Malcolm Gladwell, author of The Tipping Point. Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. Godin calls
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0.55
Mission in a Bottle: The Honest Guide to Doing Business Differently--and Succeeding
Seth Goldman, Barry J. Nalebuff
2013
About the Book: Mission in a Bottle: The Honest Guide to Doing Business Differently and Succeeding In an incredibly fun and accessible two-color graphic-book format, the cofounders of Honest Tea tell the engaging story of how they created and built a mission-driven business, offering a wealth of insights and advice to entrepreneurs, would-be entrepreneurs, and millions of Honest Tea drinkers about the challenges and hurdles of creating a successful business--and the importance of perseverance an
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0.68
Smartcuts: How Hackers, Innovators, and Icons Accelerate Success
Турбоэффект. Как добиться экстремального успеха за нереально короткий срок
Shane Snow
2014
Entrepreneur and journalist Shane Snow (Wired, Fast Company, The New Yorker, and cofounder of Contently) analyzes the lives of people and companies that do incredible things in implausibly short time. How do some startups go from zero to billions in mere months? How did Alexander the Great, YouTube tycoon Michelle Phan, and Tonight Show host Jimmy Fallon climb to the top in less time than it takes most of us to get a promotion? What do high-growth businesses, world-class heart surgeons, and und
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0.62
0.00
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Train Your Mind, Change Your Brain: How a New Science Reveals Our Extraordinary Potential to Transform Ourselves
Sharon Begley
2007
Is it really possible to change the structure and function of the brain, and in so doing alter how we think and feel? The answer is a resounding yes. In late 2004, leading Western scientists joined the Dalai Lama at his home in Dharamsala, India, to address this very question–and in the process brought about a revolution in our understanding of the human mind. In this fascinating and far-reaching book, Wall Street Journal science writer Sharon Begley reports on how cutting-edge science and the a
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0.63
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Awakening Joy: 10 Steps That Will Put You on the Road to Real Happiness
James Baraz, Shoshana Alexander
2009
Joy is not for just the lucky few–it’s a choice anyone can make. In this groundbreaking book, based on his popular course, James Baraz helps you discover a path to the happiness that’s right in front of you, offering a step-by-step program that will reorient your mind away from dissatisfaction and distraction and toward the contentment and delight that is abundantly available in our everyday lives.
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0.76
Zen Mind, Beginner's Mind
Сознание дзен, сознание начинающего
Shunryu Suzuki
1970
A respected Zen master in Japan & founder of the San Francisco Zen Center, Shunryu Suzuki has blazed a path in American Buddhism like few others. He is the master who climbs down from the pages of the koan books & answers your questions face to face. If not face to face, you can at least find the answers as recorded in Zen Mind, Beginner's Mind, a transcription of juicy excerpts from his lectures. From diverse topics such as transience of the world, sudden enlightenment, & the nuts & bolts of me
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0.68
Leaders Eat Last
Лидеры едят последними
Simon Sinek
2013
The highly anticipated follow-up to Simon Sinek’s global bestseller Start with Why Simon Sinek is an optimist, a visionary thinker, and a leader of the cultural revolution of WHY. His second book is the natural extension of Start with Why, expanding his ideas at the organizational level. Determining a company’s WHY is crucial, but only the beginning. The next step is how do you get people on board with your WHY? How do you inspire deep trust and commitment to the company and one another? He cite
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0.86
The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations
Stephen Denning
2000
This text explains how organizations can use certain types of stories (springboard stories) to communicate new or envisoned strategies, structures, goals, and values to employees, partners and even customers. It also demonstrates how organizations can use stories to distill and share valuable insights and solutions.
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0.51
Sleights of Mind: What the neuroscience of magic reveals about our every day deceptions
Stephen L. Macknik, Susana Martinez-Conde, Sandra Blakeslee
2010
This book doesn't just promise to change the way you think about sleight of hand and David Copperfield—it will also change the way you think about the mind
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0.63
Principle Centered Leadership
Лидерство, основанное на принципах
Stephen R. Covey
1991
Learn the powerful principles Stephen R. Covey has taught to many of the world's top executives and most influential leaders. Align your organization's resources and structures to increase long-term performance and create a high-trust culture - the ultimate competitive advantage.
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0.86
Cold Calling Techniques (That Really Work!)
Техники холодных звонков. То, что реально работает
Stephen Schiffman
2013
The definitive guide to cold calling success! For more than thirty years, Stephan Schiffman, America's #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of Cold Calling Techniques (That Really Work!), he'll show you why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information on e-mail selling, refining voice-mail messages, and online networking, his time-tested advice include
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0.83
Leading at Mach 2
Steve Sullivan
1995
If you thought leadership meant "being the boss," Leading at Mach 2 gives you ample reason to think again.
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0.57
Selling At Mach 1
Steven D. Sullivan
1994
Motivational Resources
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Choose the Life You Want: The Way to Lasting Happiness Moment by Moment
Что ты выберешь? Решения, от которых зависит твоя жизнь
Tal Ben-Shahar
2009
Sometimes the hardest part of decision-making is being aware that there's a decision to be made in the first place. "Choose the Life You Want" shows us how we can view our lives as a series of choices. Tal Ben-Shahar advocates a proactive approach to well-being in which every moment offers opportunities for positive changes in our lives. He promises no simple trick or secret, no quick-fix for instant improvement. Instead, he proposes being continuously mindful of the power we hold to choose our
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0.77
0.00
NaN
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The Millionaire Next Door: The Surprising Secrets of Americas Wealthy
Thomas Stanley
1995
Who are the rich in this country? What do they do? Where do they shop? What do they drive? How do they invest? Where did their ancestors come from? How did they get rich? Can I ever become one of them? Get the answers in The Millionaire Next Door, the never-before-told story about wealth in America. You'll be surprised at what you find out....
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0.69
The Four Hour Workweek
Как работать по 4 часа в неделю и при этом не торчать в офисе "от звонка до звонка", жить где угодно и богатеть
Timothy Ferriss
2007
What do you do? Tim Ferriss has trouble answering the question. Depending on when you ask this controversial Princeton University guest lecturer, he might answer: "I race motorcycles in Europe." "I ski in the Andes." "I scuba dive in Panama." "I dance tango in Buenos Aires." He has spent more than five years learning the secrets of the New Rich, a fast-growing subculture who has abandoned the "deferred-life plan" and instead mastered the new currencies-time and mobility-to create luxury lifestyl
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0.68
0.00
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Thank God Its Monday Op
William E. Diehl
1985
Discusses how we can successfully deal with the jobs, organizations, and ideologies which seem to control rather than serve us.
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0.77
Lead... for God's Sake!
Todd Gongwer
2011
If you've ever asked yourself why you do what you do, or wondered what your purpose is in life, this book is for you. The lives of an intensely-driven basketball coach, an ultra-successful CEO, and an unassuming janitor all intersect in this captivating parable about leadership, relationships, and the pursuit of success. An unforgettable story packed with profound truths, LEAD . . . for God's Sake! will challenge you to think deeply about who you are as a leader, what success means to you, and w
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0.78
Re-Imagine!: Business Excellence in a Disruptive Age
Представьте себе! Превосходство в бизнесе в эпоху разрушений
Tom Peters
2003
More than just a how-to book for the 21st century, this passionate wake-up call for the business world outlines how the new world of business works and embraces an aggressive strategy that empowers hard-driven organizations where everyone has a voice.
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The Pursuit of Wow! Every Person's Guide to Topsy-Turvy Times
WOW-факторы. Пора потрясти воображение людей
Tom Peters
1994
Once more the "unconventional" Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A "must" read for every business person.
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0.71
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Emotional Intelligence: Why It Can Matter More Than IQ
Эмоциональный интеллект. Почему он может значить больше, чем IQ
Daniel Goleman
1995
Everyone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology and neuroscience offers startling new insight into our "two minds"—the rational and the emotional—and how they together shape our destiny. Through vivid examples, Goleman delineates the five crucial skills of emotional intelligence, and shows how they determine our success in relationships, wor
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0.72
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От застоя к росту: Как раскрыть и развить в себе потенциал бизнес-лидера
Ицхак Кальдерон Адизес, Иехезкель Маданес, Рут Маданес
2012
Книга о мощной методике, сочетающей в себе модель ролей PAEI Адизеса и типологию личностей по эннеаграммам, которая поможет раскрыть ваш потенциал руководителя.
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0.52
0.00
NaN
Размышления о личном развитии
Ichak Kalderon Adizes
2015
О чем эта книга Эта книга - сборник размышлений Ицхака Адизеса. Именно размышлений, как подчеркивает автор, а не научных изысканий. И его главная цель - дать читателям пищу для размышлений, вступить с ними в мысленную беседу. Ему уже удалось сделать это с тысячами посетителей его популярного блога, в котором размещались статьи, вошедшие в эту книгу. На сложные и важные жизненные вопросы Ицхак Адизес дает мудрые ответы простым языком. Адизес делится тем, что его тревожит, и обсуждает с читателем
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Der Kaufmann Und Der Papagei
Торговец и Попугай (восточные истории в психотерапии)
Носсрат Пезешкиан
2011
Modelul Psihoterapiei Pozitive este o sinteza de psihodinamica si terapie comportamentala care se concentreaza pe aspectele pozitive ale conflictului si suferintei. Modelul ofera perspective transculturale sub forma de proverbe, povesti si fabule, in care pacientul se poate recunoaste pe sine in termeni alegorici si astfel poate fi capabil sa stabileasca o noua forma de autoincredere si siguranta.
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0.58
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Быть счастливее
Tal Ben-Shahar
2007
0.07
0.67
Парадокс перфекциониста
Тал Бен-Шахар, Михаил Табенкин
2009
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0.60
Hyperbole and a Half: Unfortunate Situations, Flawed Coping Mechanisms, Mayhem, and Other Things That Happened
Allie Brosh
2013
This is a book I wrote. Because I wrote it, I had to figure out what to put on the back cover to explain what it is. I tried to write a long, third-person summary that would imply how great the book is and also sound vaguely authoritative--like maybe someone who isn’t me wrote it--but I soon discovered that I’m not sneaky enough to pull it off convincingly. So I decided to just make a list of things that are in the book: Pictures Words Stories about things that happened to me Stories about thin
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