📈 Goals
✅ Initiatives
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Team goal
1
Staff up product teams to drive product innovation
2
Build foundation of marketing leadership team
3
Ensure recruiting is staffed to prepare for this
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Linked initiatives
Executive sponsor
Status
% complete
Notes
Project docs (from Linked initiatives)
Hire 1 Sr. Director of Product
Hire 2 PMs to supper new product work
Ash Quintana
At risk
20%
Q1 checkin:
Looks like we're behind on this goal significantly due to missed commitments with partner teams.
Ops is pulling together an action plan to rescope goal and get us back on track.
Kick off recruiting plan for hiring CMO
Hire two senior leaders for product and digital marketing
Hire 1 director for brand/creative
Brooke Khan
On track
48%
Q1 checkin:
Tracking ahead of goal to date, everything is looking good here: We'll likely exceed our goal.
Hire 1 new recruiting manager
Hire 3 new recruiters
Review employee voice survey for insights
Jac Argent
On track
44%
Q1 checkin:
Hired our new product lead early, so we're ahead on this goal.
Employee survey is behind schedule; we think we can catch up during planning weeks.
3 goals
Summary
Summary
Summary
Summary
Sum
112%
Summary
Summary
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Build foundation of marketing leadership team
Loaded
Team goal
Build foundation of marketing leadership team
Linked initiatives
Kick off recruiting plan for hiring CMO
Quarter
Q1, 2023
Status
At risk
% complete
45%
Lead
Bailey Mirza
Hire two senior leaders for product and digital marketing
Quarter
Q2, 2023
Status
On track
% complete
65%
Lead
Logan Grandmont
Hire 1 director for brand/creative
Quarter
Q1, 2023
Status
Missed
% complete
33%
Lead
Logan Grandmont
Notes
Partnering with outside agency for this role
Executive sponsor
Brooke Khan
Status
On track
% complete
48%
Notes
Q1 checkin:
Tracking ahead of goal to date, everything is looking good here: We'll likely exceed our goal.
Project docs (from Linked initiatives)
CMO Hiring Requirements.pdf
Digital Marketing Director.pdf
Product Marketing Lead (Director).pdf
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