Headline
1
How GEO Motors Drove Awareness for the Model Z Series
2
How Drivr Reached Top Tier Talent
Drag to adjust the number of frozen columns
Client
Industry
Data Point
Data Point 2
About
Goal
Outcome
Testimonial
Contact
Client Logo
Image
Link
Questionnaire Response
Geo Motors
Auto
25M Pageviews
40M Social Reach
Geo Motors is an American auto brand, founded in 1932. They produce high quality cars built for rugged terrain or city streets alike.
For the launch of the Model Z series, GEO Motors generated buzz through a 360º campaign involving direct digital, video and programmatic.
GEO Motor's digital creatives exceeded MOAT benchmarks, achieved higher in-view rates, and surpassed campaign deliverables. A majority of the interactions with the creative were with the “Learn More” module at the bottom of the page, indicating high scroll depth and engagement across the board.
"The launch of the Model Z was an unparalleled success – we not only saw record engagement with the content and product at lunch, but are continuing to see gains even after the launch marketing has concluded."
Brian Howard, Marketing Director, GEO Motors
www.example.com
Geo Motors
Drivr
Technology
Auto
Startup
25% Brand Lift
15% Increase in Applications
Drivr disrupted the automotive and taxi industry through its ride sharing app that makes it effortlessly easy for users to get from A to B. As they grow and scale, a core focus for the company is attracting the best talent.
As part of an initiative to create a high quality talent pipeline for Drivr, the company sponsored an executive video series featuring top customers and investors.
Drivr saw a marked increase in brand awareness for the company, exceeding industry benchmarks for video engagement, and saw a 15% increase in inbound applications. The campaign also allowed the team to deepen relationships with existing clients, create evergreen marketing video assets, and position their brand alongside other top, coveted after brands. Looking ahead, the team plans to amplify this campaign by creating a followup series, and target international talent for their satellite offices.
"Trusted thought leadership is a key part of driving interest from the best talent. This program has given us a direct line to speak to top talent about how Drivr is innovating the industry."
Flora Adams, Senior Director of Talent, Drivr
www.example.com
Unnamed record
2 records
Extensions

Alert

Lorem ipsum
Okay