Campaign
1
Gardens and Relaxation: Season 2 premiere event
2
Gardens and Relaxation: Season 2 launch
3
The Story of the Bamones: Reunion concert
4
Lost Lady: Premiere event
5
Lost Lady: Streaming launch
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Campaign end
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Special event
A screening of the season 2 premiere of Gardens and Relaxation at the MBC theater. Reception to follow, with refreshments and hors d'oeuvres.
Gardens and Relaxation
Season 2 premiere event
Complete
5/31/2019
6/24/2019
Guestlist / invitations
Publish photos on social media
2
Season launch
Advertising the primetime television premiere of Gardens and Relaxation, season 2.
Gardens and Relaxation
Season 2 launch
In progress
6/20/2019
6/30/2019
Season 2 network commercial
Season 2 Facebook promo
Season 2 web ads
3
Special event
The Bamones reunite for their first concert in 30 years! One night only. Location and opening acts TBD.
The Story of the Bamones
Reunion concert
Not started
7/20/2019
8/4/2019
Share event info on social media
Poster and other promo materials
Confirm opening act
3
Special event
The premiere screening of Lost Lady, held at the Hollywood theater. Reception to follow, with refreshments and hors d'oeuvres.
Lost Lady
Premiere event
In progress
8/11/2019
8/27/2019
Guestlist / invitations
Publish photos on social media
2
Film launch
Advertising the availability of Lost Lady on major streaming platforms.
Lost Lady
Streaming launch
Blocked
10/18/2019
11/13/2019
"Now streaming" commercial
Post streaming link to social media
"Now streaming" web ads
3
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