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Upgrading
Description
When the member decides to move their business up to a higher membership tier.
Journey
Growth
Working
Description
When the member is doing the thing that they are supposed to be doing.
Journey
Membership
Initial Inquiry
Description
Member calls/emails/etc. asking about becoming a WeWork member
Journey
Pre-Membership
Orientation
Description
Member figures out the locations of various resources/rooms in the location.
Journey
Onboarding
Packing up
Description
When, after the member has decided to leave, they remove their things from the location. Usually in a sad cardboard box.
Journey
Graduation
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