Title
1
Callipygia's Diaphanous "Divalicious" Drawers Draw Disdain
2
Private Invite to the EXEMPTION Experience – Couture for Those Who Know the Rules of Fashion Don't Apply to Them
3
How Fashion Startup Hydden Ajenda is Disrupting the Online Shopping Experience... With Cute Puppies
4
Hydden Ajenda is Yet Another Example of Neoliberalism's Capitalist Excesses
5
Callipygia Carefully Crafts Comely Corsets
6
Is EXEMPTION Changing the Way the Fashion Business Changes Things?
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Hydden Ajenda is the Hot New Startup Sweeping the Fashion World. But Why Have They Neglected the Bird Community?
8
EXEMPTION's CEO Explains How Capslock Inspired a Way of Life
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Article Emphasis
Article Favorability
Journalist
Link
Date
Company
Publication
Notes
Clothing Quality
1 - Highly Negative
Talia Bana
http://www.fashionvictims.co.example/2016/03/10/diaphanous-divalicious-drawers-draw-disdain
3/10/2016
Callipygia
Fashion Victims
Review of Callipygia's latest line of boyshorts, titled "Divalicious." Author accuses the company of using poor-quality fabric and shoddy stitching in their underwear; mocks name of line for being cliched.
Launch Article
Invite Only
4 - Somewhat Positive
Keyarra Douglas
http://www.tothe9s.example/2016/02/24/private-invite-to-the-exemption-experience-fashion-for-those-who
2/24/2016
EXEMPTION
To the Nines
Private invite with small magazine.
Social Impact
Clothing Quality
5 - Highly Positive
Lucas Poincaré
http://www.iconographist.example/2015/11/09/hydden-ajenda-puppies
11/9/2015
Hydden Ajenda
Iconographist
Really long article about some marketing stunt involving puppies, but the author presented Hydden Ajenda as the saviors of the industry. Personally, I don't buy it. I think there's something more sinister going on here.
Social Impact
Clothing Quality
2 - Somewhat Negative
Emilia Goldman
http://www.glamourandsickle.example/2016/04/04/hydden-ajenda-capitalist-excess
4/4/2016
Hydden Ajenda
Glamour and Sickle
A critique of Hydden Ajenda's business model and marketing campaigns from a Marxist perspective.
Clothing Quality
4 - Somewhat Positive
Malik Mitchell
http://www.snobtacular.co.example/2016/05/09/callipygia-carefully-crafts-corsets
5/9/2016
Callipygia
Snobtacular
A historical overview of the dying art of corsetry, and a report on Callipygia's attempts to make old-school corsets appeal to a modern, millennial audience.
Social Impact
3 - Neutral
Rosio Calderara
http://www.firebranded.example/2016/02/01/is-exemption-changing-fashion
2/1/2016
EXEMPTION
Firebranded
Profile of EXEMPTION's eccentric CEO, Samira Zaidi, and her radical fashion beliefs.
Social Impact
1 - Highly Negative
Athena Noctua
http://www.hootcooture.example/2016/03/14/hydden-ajendas-hidden-anti-avian-agenda
3/14/2016
Hydden Ajenda
Hoot Cooture
The fashionista birds behind premier avian fashion magazine Hoot Cooture examine the rumors that Hydden Ajenda was going to employ hundreds of birds, but reneged and went with puppies at the last minute.
Launch Article
4 - Somewhat Positive
Cassandra Li
http://www.passementerie.example/2016/01/25/exemptions-ceo-explains-capslock
1/25/2016
EXEMPTION
Passementerie
"EXEMPTION IS ABOUT STANDING OUT FROM THE CROWD," says EXEMPTION's CEO, Samira Zaidi. "AND WHAT BETTER WAY TO SHOW YOUR UNIQUENESS THAN BY TYPING EVERYTHING IN CAPSLOCK?"
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