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2024 Canna Founders Pitch Competition

This year, 21 budding cannabis entrepreneurs will pitch their cannabis concepts to funders, and community builders across 4 different events powered by Rooted In Good - the corporate philanthropy arm of Curaleaf. The events will be targeted towards diverse businesses and license holders in the cannabis industry. Each event will award $2,500 to its runner-up and $5,000 to its top winner. The top two companies from each event will also pitch at the Rooted In Good Cannabis Demo Day during Boston Cannabis Week on September 19 for a chance to win up to $25,000! All stages of business that have a product or service in market and ready for sales with less than $250,000 in revenue last year are welcome to apply. Companies must identify as diverse or minority to be eligible. Applications are open now for the following: New Brunswick, NJ - Benzinga Market Spotlight Applications Close: June 3 | Pitch Event: June 17 Philadelphia, PA - Higher Conference Applications Close: June 4 | Pitch Event: June 22 Chicago, IL - Black CannaBusiness Expo Applications Close: July 9 | Pitch Event: July 26 Companies will be selected based on the competitive advantage, team, viability, and potential for scale of their business.

Personal Pronouns
At which event / city would you like to pitch?
Business Description
In 3-10 sentences, tell us abut your company.
  • {name}
Please attach the slide deck you would use for your pitch as a PDF.
Each pitch will be 3 - 4 minutes.
Attach file
Drop files here
Besides funding, what are the biggest challenges you're currently facing with your business?
  • {name}
If you think it would be helpful, attach any additional materials as a PDF.
(Optional)
Attach file
Drop files here
Team
Tell us about your team (even if it is just you). What backgrounds and skills do you have to make your company a success?
  • {name}
Competition
Who are your competitors? Competitors can be other companies providing the same product/service, working with the same customer base, or both. Remember, every business has competitors, even if the "status quo" is the main competition.
  • {name}
Do you currently have customers using your product or service?
Does your product or service directly support women of color or communities impacted by the war on drugs?
Is the business currently generating revenue?
Traction
Tell us about your traction. You may include lifetime revenue generated, notable customers, number of unpaid pilots, etc.
  • {name}
Business Model
How does/will your business make money?
  • {name}
Is your business more than 51% owned by any of the diverse groups below?

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